Month: January 2023

Understanding What a Well-Balanced SharePoint Intranet Solution Can Offer Your Business

Business organizations all over the globe choose to use SharePoint as their major collaboration tool hosting employees’ workplaces and corporate teams. Since great collaboration is the main source of successful business, it is also very important that startup companies use good collaborative tools. A good collaboration tool helps to maintain document management, records management or the web management very easily.

  • In simple language every intranet should offer two major groups that should help the employees to complete their daily tasks easily and enable to carry out the departments and team specific activities smoothly thereby contributing better performance of staffs.
  • Secondly, SharePoint development and intranet solutions often help to support the employee’s social life and make them feel a part of the company and to foster corporate values.

Some benefits from a well-balanced intranet solution and SharePoint development:

As a business organization, if you can manage to get the perfect balance between intranet solution and SharePoint, then you will be able to reach the 4 important goals.

Both formal and informal collaboration on a single platform:

It is true that SharePoint intranets often host work that are related to the content, while the users turn to any third party solutions in order to discuss any upcoming event of the organization. A well balanced intranet helps employees to find a place where both formal and informal collaborates, bringing in at least two major advantages.

  • Saves the time of the employees and prevents them from moving between various solutions and getting distracted.
  • Reduces the risk that employees will manage their working activities in some non-corporate messengers and share sensitive business data in an insecure environment.

Attract some rare visitors:

At times it becomes very difficult for an organization to provide all its users with job specific features of SharePoint. Let us take for example, if your procurement executives work on an ERP system, then they might not need task specific features of SharePoint. But in case they travel a lot, then it is likely that they become a frequent intranet visitor. Such balance often helps your people or team to remain updated with latest business news, updates and conversations.

Benefits from SharePoint capabilities:

Often it is seen that SharePoint is used by companies in a very limited manner like just as a document storage, support only a few collaborative sites or as a project management system for a specific team. But let’s be very clear of the fact that SharePoint is not a cheap solution. So any underuse mean wasting initial investments. Balancing various features will let you open up SharePoint’s full potential, thereby benefiting from your solution at the best.

Develop corporate identity:

Large organizations often struggle with developing the sense of belonging from their people. When the organization becomes too big, the teams often stop feeling a strong sense of place in the company. They often tend to jump for any better opportunity elsewhere and have reduced hunger to improve the business. SharePoint intranet solutions offer the ability to share company news and communications and help to develop a stronger corporate industry.

Managed workflows:

Workflows are the basis of most daily activities of employees. While they may have certain tasks to do without any dependency on others, but there are also activities that needs completion of task before it is passed to the next person. But in most corporations, the workflow often breaks. SharePoint helps here with some added third party tools.

3 Tried & Tested Insider Keys to Captivating Your Audience

Do you know that the average attention span of a human is less than that of a goldfish? Wait, you had heard that already, but you forgot, didn’t you? I know I did.

In 2015, a Microsoft led study concluded that the average human attention span has fallen from 12 seconds in 2000, to eight seconds over the last 15 years. The same researchers also found that the ability of humans to multitask has improved.

Your job as a speaker is getting more difficult with each passing year. Your audience is now checking the stock market, texting their family, dispensing a treat on their connected dog app, maybe even taking a selfie while they are supposedly listening to you. Phew! Is it any wonder that you now have to work twice as hard to capture their attention? No matter how good you already are, you will have to skill up your game significantly.

#1 Have a conversation

I work with a business leader who captivates audiences. Every time he makes a speech, he steals the show. Audiences can’t have enough of him, and other speakers prefer not to take the stage after him. I asked people why they love him, and the universal response is he makes them feel like they are having a personal conversation, the message directed specially to them.

If, like him, you want your audience’s unwavering attention, converse with your audience, don’t just talk at them. Speak, then pause and listen. Keep your audience active and focused on you, making them a part of your speech.

Here are some easy and fun techniques we use to involve the audience:

· have a show of hands

· use technology to conduct an “in-room” live poll

· leave some blanks on your slides and invite the audience to guess or fill these in

· ask for volunteers to help you demonstrate a process

· after you share an idea, give them a minute to practice it

· share an idea, and ask the audience how they would apply it to their own situation

#2 Tell a Story

I heard you groan, didn’t I? It seems like storytelling is the new “it thing”, and everyone wants in on it. Yes, that’s because it works.

Everyone loves a good story. It’s the earliest form of human communication. Stories are how children first learn to understand the world around them, and it works just as well later in life. So, use a story to set up your theme, weave a thread through your speech, and direct your audience’s attention to your key messages.

Recently, I was prepping a speaker who wanted to showcase the value of industry ecosystems as enablers of the Internet of Things. To set up this assertion, we told a story from India’s struggle for independence. The Sepoy Mutiny of 1857, aka India’s first revolt against British rule, may never have come to fruition if in 1851 the East India Company had not laid the foundation of a railway network in the country. For decades, there had been escalating unrest among various sections of Indian nationalists, and it was manifest as isolated small-scale protests scattered across the country. These uprisings had failed to capitalize on each other’s momentum?-?for lack of communication and coordination.

The Sepoy Mutiny began in the barracks in Meerut, when the soldiers rebelled against the use of cow and pig grease on bullets. At any other time, this is where it would have started and ended?-?but this time was different. The railway network?-?which connected a few major cities in the northern and central parts of India?-?enabled news of the uprising to spread. It also allowed for congregation of the various mutiny leaders in a short period of time, and transformed a localized mutiny into India’s first war for independence.

We then drew a parallel between this episode and how different industry clusters are going to ride the network (internet) and collaborate to build the Internet of Things. This helped the listeners to visualize the network as an enabler of ecosystems and growth.

#3 Timing is Everything

The way people process information is changing. A 2010 study asked students to self-report lapses in attention while attending three lectures, with different speakers and teaching styles.

The results revealed a pattern of attention loss, with “spikes” at

· 30 seconds into the lecture, indicating a “settling in” period

· about five minutes after the initial distraction

· seven to nine minutes into the lecture

· nine to ten minutes in, just a couple of minutes after the last spike

I have found that it is possible to keep your audience engaged, when you use attention-heightening techniques to counteract these attention lapses. Nudge the audience into active listening by varying the tone and pace of your delivery. Display a striking visual or write on a flip-board to keep their eyes focused on you. The conversational / interaction tactics we discussed earlier work particularly well at these times.

Aircraft Detailers – Now Is Your Chance To Dance And Make Some Money Honey

It looks as if the 2016 Presidential Elections are going to turn out to be a Bonanza for the general aviation sector. It seems that all the financial analysts, Flying Magazine, Private Pilot Magazine, EAA President, AOPA, AvWeb, and Aviation Week and Space Technology all agree – 2017 is the year that will break records and set a nice pace for years to come. What does this mean for those of us in the general aviation services sector? It means ‘clear skies ahead’ and profits too.

Apparently, unlike the Obama Administration the Trump Administration doesn’t see aircraft owners as some part of the Evil One Percenters – rather it sees them as winners. This is a good thing. New Business Jet Aircraft Orders are already hitting record highs merely with the anticipation of change with the new administration. Financing for new aircraft is also following suit, while smaller companies are investing in Air-Taxi Memberships, fly-sharing, and fractional jet plans. All of this is making things look rather good for those of us who’d like to get back to making money servicing all these new aircraft.

Aircraft International News had a special report in December of 2016 on the state of Corporate Aircraft Financing which stated;

“Cycles for the U.S. business aircraft fleet this year are expected to approximate the levels last seen in 2003, according to statistics provided by industry analyst JetNet. At that time, there were 9,500 business jets in service in the U.S.; today there are 12,500.”

Indeed, this trend is climbing out fast. Okay so, what does this mean for aircraft detailers? Well, it is a known fact that when aircraft owners buy new aircraft they are 50% more likely to put those aircraft on a cleaning regiment or regular customer program – including weekly washes and monthly detailing. It also means more usage of current and existing aircraft, which equate to aircraft getting dirty in shorter time intervals. It also means used aircraft will be selling again as new aircraft start to back-order. People selling used aircraft make great detailing customers.

All-in-all, 2017 and 2018 appear to be on track to break records in the General Aviation Sector and that’s just great news for all of us aircraft service industry folks who’d also like to have a couple of solid record breaking years. If you already own an aircraft detailing company – it’s time to expand. If you want to start a new aircraft cleaning company – you’ve just been cleared for takeoff.

Ways to Get an Online Presence for Your Business

Technology is getting bigger and better and this means that the world is gradually becoming a global village. Today, anyone can sit in their homes in the Nigeria or Ghana and be able to know the latest news in India, United States of America or even Venezuela. Yes, this is the power of technology that we are gradually learning to deal with and also acknowledge in our lives. Today, businesses are looking like the best beneficiaries of technology especially due to the internet. Yes, today every business is gaining and trying to gain online presence to ensure that they are always on top of their rivals. The internet has helped to make small businesses very huge and also known in the parts of the country they never thought was possible.

Also, many people are having great fun sitting in the comfort of their homes to shop from the internet. The truth is that, the influence of technology in the world is growing and will be much bigger than it is now; this is why businesses are advised to catch up and make good use of these new ways of business marketing and promotion. Today, there are so many small businesses that have so many clients all over the world that they have never met before but do business with all the same. This is great because; you offer better services to people you do not even know. There are so many ways however; to get the right online presence you need to get your business on the road.

You can start first by designing or having a business website designed for you. Yes, this can be done by professionals or software’s you can download from the internet. Your website is what speaks to clients or markets your products on the internet for you. This is why you need to ensure it is in the best of condition at all times with the right information. Make sure all information with regards to your services; charges, etc are not left out.

Another way you can boost your online presence is by using online social media networks like Facebook, Twitter, LinkedIn, and the many others available. Doing this can give you an opportunity to see some of the international customers you have and also get more people knowing about your business and the services you offer. Online presence can be got through so many processes however; it will be best to ensure that you do exactly what you is needed and the best for your business.

How to Find an Internet Marketing Company Offering the Best SEO Services

If you’re running a business in today’s competitive marketplace, it will be no secret to you that the internet plays a vital role in the success of your brand. But while most entrepreneurs and business managers know the theory behind online marketing, many of them don’t have the time or technical know-how to put it into action.

If you’re looking to build or improve your brand’s online reputation, the best place is to start is by outsourcing an internet marketing agency who can use their knowledge of SEO, internet branding and social media management to help drive more traffic to your website and encourage browsers to convert to customers.

If you’re not familiar with the terminology – don’t worry, an internet marketing specialist will be able to help recommend the best solution for your business. But, in layperson’s terms, SEO stands for search engine optimisation: a term that describes the process of getting your webpage to the top of unpaid search engine results.

There are a number of ways of achieving this, including keyword research and analysis, landing page optimisation, SEO content writing, link building and social networking, to name a few. A professional SEO service aims to improve the overall user experience of your website, as well as bringing targeted traffic to your website.

An internet marketing company can do all of this for you, helping to build your Google page ranks and create back links to your page from other relevant web pages or influential blogs. But in terms of hiring the right company for the job, how do you know what to look for?

The best place to find an SEO service is online, using your Google search engine. The results will present you with a list of companies in your area, and those that operate globally. Look for those with high rankings, but spend some time considering your options – you don’t have to hire the first agency you land on.

Thanks to the nature of the internet, you won’t need to find a company that is local to your area in order to get help with your online marketing, as most consultants work remotely. This means they have a global reach of customers, so will likely work with businesses both big and small from all over the world.

Some agencies will display a portfolio or list of their clients online, however it is quite unusual for them to divulge all of this information, so don’t be concerned if you can’t see a list of existing clients displayed on their website. It probably means that those companies wish to remain private.

One thing you can check out online, however, is their reviews and testimonials, as well as a list of any awards or accreditations they might have received. This will give you an idea of their reputation and what they have achieved for previous or existing clients before you hire them to help improve your business.

Look for a company offering a turnkey approach, as this means you will be able to pick and choose the services best suited to your business requirements and budget. This way, whether you’re looking for a whole new website design, or a simple social media strategy, you will get an entirely tailored approach that meets your unique business needs.

Lastly, make sure you find an agency that offers a free quote, as some will charge you for this. Some websites will have a simple form for you to fill out that will automatically generate a quote for you using just a few simple details. You will probably have to input your website details, as well as your monthly budget and which services you require.

Outsourcing Services – Which Country is Good For an Outsourcing Company?

If you are planning for outsourcing services of your company, what is the one thing that will matter to you the most while choosing an outsourcing company? For some people it is ‘cost’, for some it is quality and for some it is both of them.

Before outsourcing, the first thing you should ask yourself is what exactly you want. I keep reading on Internet how so called ‘experts’ try to convince people about ‘low-cost-good-quality’ factor for a number of countries. But let me tell you something, this is all a trap. There are millions of websites on Internet ready to trap you the moment you think just about low cost services. In my view, outsourcing should always be based on quality.

When you think about outsourcing, think about countries where you can get quality services. For example, if you think, India is the best suited for your type of business, give yourself a strong reason for it. Know about the culture of India. You will get to know that they are number one in terms of IT professional population. English is official language for them. As this country was ruled by Britain, their educational system is influenced from the west and they add thousand of English friendly professionals every year in their country.

Now, make a comparison with other countries which offer similar potential, cutting edge communications systems and great deals. May be you will end up finding countries like Philippines.

Next thing you should ask yourself is the tenure for your outsourcing project. If you want stability in your business, never choose any country which has a poor or ‘not-so-growing’ economy.

I know, as the economy grows, the companies in such countries will raise their costs but in long terms, it will be better for you.

Remember the global credit crunch in US? Many poor economies which were majorly influenced by US market had surrendered that time whilst countries like India were least affected. That is all because their economy is growing, becoming self dependent and that is how they do not just collapse in hard times.

This was just an example, for a detailed report of your own business types, you can consult any free online expert for outsourcing services.

Difference in Working Styles Between India, US and Europe

The working styles between India, US and Europe differ widely. Many Indian corporates and multinational companies are wooing Indians settled abroad in the US and Europe to return to India and work for them. With a multitude of highly paid jobs up for grabs for the experienced professionals, many Indian expatriates are thinking of returning home to take up these jobs.

These Indians in USA and Europe would be exposed to the American and European style of work culture, which is very different from the working style in India. With many multinationals setting up branches in India, they are trying their best to incorporate the western working style in their Indian offices too. Earlier in Indian companies and corporate set ups, constructive criticism, training programs for employees, motivational meetings, teleconferences; employee bonding etc were unheard of and were considered alien and set aside for the American working style.

With the advent of multinationals, the tremendous growth of the IT sector and its allied BPO and Outsourcing services sectors, the American working style is fast being implemented in many of the offices here. But alas these are confined only to the large corporates and multinationals. Smaller and mediocre firms are still following the Indian working style.

Time management does not rank high on the priority list of Indian working styles unlike their American and European counterparts who are sticklers for punctuality and time management. Americans value their time and are keen that the employees are punctual at work and this permeates into their working environment too. In India, if an employee is late he or she always has a good convincing reason. It is common place event to find business meeting rescheduled or rather delayed by an hour or two in Indian companies.

The working style in India requires employees to be dressed in semi formals unlike their western counterparts who are all dressed in formals like blazers and suits. Here the weather does not permit such dressing. In the Indian work environment, everyone addresses each other as Sir or Madam, but addressing bosses by their first name is fast catching up in India, which is so commonly found in USA and Europe where everyone addresses one another by their first names. Indians are inquisitive about others and so take a lot of interest in gossiping about others, some will even try to pry into others lives and offer unsolicited advice. Certainly, this is not found in the American work environment where everyone at the office will keep to their selves and do the work they are allotted diligently.

Those who have worked in companies and firms in the US and Europe will find coming back to work in Indian companies and Indian working conditions really different from what they were previously used to. It will present a challenging task to those Indians in USA [http://www.imrti.com/] who are seeking job opportunities in Indian companies whether they are corporate business houses or multinationals.

World’s Top 10 Textile Companies

Clothing and fashion are the basic human needs irrespective of the sporadic changes in the technologies happening all the time. The fashion has changed a lot over the last few decades. All across the world, there are thousands of companies and brands that work day and night to bring the latest fashion to their customers. Textile is the soul of every fashion. Let us discuss the Top 10 Textile Manufacturing Companies that are ruling the fashion world for decades.

1. Arvind Limited: This is an Indian textile manufacturer and the flagship company of Lalbhai Group, founded in 1931 in Ahmedabad. The company has been establishing trendsetting styles for decades. It focusses on making finest fabric and unique styles. The company holds the license for the populous international brands like Arrow, Tommy Hilfiger, Cherokee, lee, wrangler and owns brands like Flying Machine, Newport.

2. Dorothy Perkins: This is a US-based fashion manufacturer and retailer that is world-famous for its lingerie, tights, and sleepwear collections. The company designs clothes in different styles and offer a wide range of facilities and outfit ideas on their online stores. The brand is one of the favourites among women.

3. Bombay Dyeing: The Indian flagship company of Whadia Group is a leader in home textile industry. The company is redefining home fashion for last so many decades. It offers some of the finest products like linens, bed sheets, curtains, comforters, blankets and a whole range of other products.

4. Agile: Established in 1853, the French company delivers quality footwear and textile products. The company is renowned for its chinos, bias ribs jumper, essential 5-pocket trousers, long warm parka, padded winter jackets, and heathered jumper.

5. Canterbury of New Zealand: Established in 1904, this is a UK-based sports clothing company focussed on rugby football. Their tagline reflects their dedication towards the business: “committed to the game”. The company is also the official sponsor of New Zealand and Scotland cricket teams. It has also sponsored many rugby football clubs and nations like England, Georgia, Japan, Poland, etc.

6. Admiral Sportswear: This UK-based company is dedicated to manufacturing sportswear related to football and cricket since 1914. The company is mainly focussed on three genres: football sports performance, retro-inspired sports fashion, and casual sports-inspired fashion.

7. Ashworth: This is a US-based golf apparel company established in 1987. Initially, they were dealing in golf-based goods and then later shifted in designing other clothes as well. Golf players endorse their products as their ambassadors. The company has been acquired by the Taylormade (Adidas). Now, the company focusses on both traditional and modern clothing.

8.Bruno Banani: Established in 1933, it is a Germany-based clothing company that is involved in the manufacturing of men’s and women’s clothing and undergarments. They are also involved in some fashion accessories such as belts, wallets, shoulder bags, handbags, and perfumes as well. One of the major breakthroughs brought by the company is in the form of eco-friendly fibre – biophys.

9. Cone Mills Corporation: This Germany-based company is the leading producer of denim. The corporation owned Asheville Cotton, Minneola Manufacturing Company, John Wolf Textiles, American Spinning Company. etc., which were later acquired by W.L. Ross. However, they are still ruling as one of the biggest producers of denim.

10. Cotton Corporation of India: This is an Indian Government undertaking, managed by Ministry of Textiles. The corporation is mainly involved in the importing and exporting of cotton and cotton related products across different nations around the world.

Staying Positive In Corona Times And V For Vaccine?

It sounds incredible that only three months back the old world still existed and went about its ways, except for a small area in China. Since then it’s been an immense struggle to stay positive, locked up. During this time the world has managed to learn precious little about the invisible invader. It’s one of the most mysterious enemies humankind has ever encountered. Nothing is known about its basic nature; why its virulence is so variable; why it selects some countries with a vengeance and why it’s deceptively kind to others. In any case, we just don’t know what would be its future course-even in countries that have seemingly thwarted its invasion. China, the origin of the attack, and now in apparent control after a 76-day lockdown, fears a rebound. Some experts even say there is no guarantee that a cured person develops immunity to re-infection. However, we must stay positive and live on hope.

The behavior of fellow human beings disappoints us a lot. Why can’t they understand lockdown is basically to save their lives by making them stay home safe and to break the chain of infection outside? Why can’t they understand that lockdown has to be a temporary measure only to buy time and prepare for the worst, if it comes? But no! They want all their lost benefits and pleasures in a hurry; they want to join their friends for the daily chatter: they want their favorite dishes, sweets, cakes at any cost. They even attack doctors, nurses and the enforcement authorities who are out there at great risk only to protect their lives. Except, perhaps, for the immense human tragedy involving millions of stranded migrant workers in India most of these human beings are fairly well-off: have homes, jobs, money and opportunities to work from home or engage in other creative activities. But no! They keep on buying essentials, much more than the household requirements, just for the chance to go out again and again. In India, there have been widespread violations of social distancing and other norms in various parts of various states. The killer virus might just be lurking round the corner to capitalize on such human follies. But we must stay positive and encourage as many others as possible to stay positive. Quality family time is one asset to ponder upon for all us busy bees.

The unpredictability of the virus causes one more hurdle: it doesn’t allow our minds to rid our obsession with it and focus on other productive things. We keep on listening to the news and updates, what the experts say and tracking its impact the world over. However, we must still try our best to divert our minds and stay positive. Daily workouts and sessions of meditation are very necessary for this as morning or evening walks are also prohibited.

The economic damage COVID-19 has already enacted and the looming threat of an absolute ruin is another major concern that’s been tormenting our minds continuously. Numerous forecasts are being made about negative growth rates in most countries of the world. Well, negative rates can be reversed once the recovery process starts. But, recovery can be made only when the killer virus leaves us or is fully controlled. It’s been said that by September, 2020 Coronavirus is going to go away while it’s also been said that during the winter it may come back, more virulent. Scary thoughts must not be allowed to generate negativity in us; we must stay positive hoping for the best.

Economic reason is the driving force for exiting lockdowns at some point of time, sooner always the better. However, an exit cannot be outright; it has to be executed in a phased manner. India has started this process of easing out curbs in safe and safest zones. And here, we feel aghast and disgusted seeing how our fellow human beings react to this. Like the burst of foam from an uncorked Champaign bottle they rush out of homes in ecstatic insanity to break norms everywhere. More nightmarish thoughts creep in. This is only a partial easing of curbs with the lockdown is still in force. What would happen after a full exit? After living through the horrors Italy is considering a full exit; if they’re successful thank heavens for that. For an overpopulated country like India how would the governments ensure social distancing: in the sprawling slums where a single toilet is shared by hundreds and 8-10 people live in 10/10 ft cramped tenements; in the overcrowded local trains, metro rail and buses, still unable to cater to the surging crowds in most cities; in the congested offices; in cinema halls, malls, hotels-bars; in marketplaces and in hot favorite public spots? It’s believed, it could require at least 6 months of observance of safeguards in normal conditions or till the virus becomes dormant whichever is earlier. Now, if the business establishments are asked to ensure seating on strict social distancing rules how would they continue to be viable in business? The developed countries may not have many of such limitations, but the habits and lifestyle compulsions of people there can compromise the observance of safeguards as well.

We, the people, must realize that only we can make this battle against Coronavirus successful; the authorities can only guide us for that common objective. The onus in on us, and so we must strive, make maximum efforts and move forward painstakingly, but positively. And, there is the final key to success for all of us: a COVID-19 vaccine. US President Trump said the vaccine will be achieved by end of this year. If we don’t feel right to go by Trump, considering all his bombastic or bizarre utterances or contradictions and his ultimate election desperation, we can easily take solace in the numerous projects going on in earnest across the world for which world leaders have shown solidarity by raising a fund of over $8 billion, fully backed by World Health Organization. A few of them, the ones in UK, Germany and India, have promised a market-ready vaccine by September, 2020. So, time is still with us, and hope is not running out. It’s all the more reason to stay on positive and breathe an equally infectious air of optimism around us.

Tips To Improve Your Website’s SEO Ranking

Search Engine Optimization, better known as SEO, is the practice of generating genuine traffic to a website through natural and organic search engine results. A search engine optimization company in India uses smart keywords to optimize a website’s content to attract higher rankings from search engines. In this age of digital media, SEO rankings play an important role in driving business for a brand.

With the rise of digital media, consumers have become more aware of the market. Almost every purchase cycle starts with a product query on the search engine. Brand names which appear among the top search results have a higher chance of capturing the customer’s attention. Studies have said that the average digital user does not check further than the first 5 search result links. This is why all brands make efforts to improve their SEO ranking so that they can appear among the first 5 links. For example, if a person is thinking to buy a microwave. The home appliance brands which appear among the top search results, the consumer is more likely to buy the microwave from one of these top brands.

Majority of business organizations are hiring a search engine optimization company in India to avail the full benefits of higher SEO rankings. Some of the helpful tips to increase a website’s SEO rankings are:

Produce relevant content

The content of a website plays a vital role in its SEO ranking. Factors like website traffic, dwell time, and bounce rate is an important SEO factor. To be ranked higher, a website must always create fresh, unique and relevant content. When the target audience finds a website content useful for their purpose, they are more likely to visit the site regularly. This can help to increase website traffic and build brand authority. By posting relevant content, websites can also make sure that readers spend more amount of time browsing through their content. By engaging the audience for a longer duration, the website’s dwell time will increase and bounce rate will go down. These factors help to improve the SEO ranking.

Page loading speed

If your website has a slow loading speed, it can affect your SEO rank in two ways:

1. Popular search engines like Google and Bing take note of a site’s page loading speed. If the loading speed is too slow, search engines will give your website a lower ranking.

2. Studies have stated that if a site takes more than 5 seconds to load, 40% of visitors will abandon the page. This will increase your website’s bounce rate, which will have a negative impact on the SEO.

Therefore, brands should ensure that their website pages load smoothly and quickly. High loading speed will fetch you a higher SEO rank.

Mobile optimization

The growing popularity of mobile phones means that an increasing number of internet searches are being carried out by mobile users. Thanks to smartphone and high-speed internet, consumers are free to access the search engine anytime they want. Recognizing this, search engines have started ranking websites based on their mobile compatibility. If a site is not optimized for mobile viewing, its ranking can be bumped down. To achieve higher SEO, brands should optimize their websites for mobile use.

Additionally, there are many other steps that can improve SEO rankings. This includes optimizing images, using outbound links, to use more than text, and much more. By simply following these basic steps, brands can find it easy to improve their SEO rank.

Visit our Website: http://www.ursdigitally.com/SEO-services

Or http://www.ursdigitally.com/digital-marketing

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