Ways Archives - GUJRAT INDIA

Make Money With Blogging – Few Ways on How to Make Your Blog a Cash-Making Machine

The term ‘blogging’ is actually derived from web log which refers to an online journal, typically used to write down anything and everything. While blogs were originally for personal use and within small communities and group of friends, it has now changed with time and people are using it for all sorts of things, business included. Did you know that through blogging you can actually generate an income and make a little pocket money? If you didn’t then it’s time you did and believe it too because many people are using this simple way to fund their lives.

You may be wondering how something as simple as a blog can bring in money, so wonder no more because here are the top 5 ways on how you can change your ordinary blog into a cash making machine.

1. By using Google AdSense. When you’ve got your blog up and running, no matter what the content, register with Google AdSense for some great advertisements. When you register with them, you’re basically giving them the right to display ads on your blog space which gives them publicity and you, money. How it works is fairly simple, there are all sorts of advertisements running, and when it’s placed on your site it can be viewed by the public eye. So when a visitor visits your site and clicks on the ad, a certain amount of money is credited into your account. The more visitors you have, the more clicks you get and the more clicks you get the more money you make.

2. Use affiliate marketing within your blog. Affiliate marketing is a money making method that’s done online and it’s quite a lucrative business as well. Basically, it works in such a way that you’re the middle person between customers and a selling company and whenever a customer makes a purchase from the company through you, you make money based on commission. With your blog, you can advertize the products sold, write information rich articles and give reasons as to how and why the item being promoted can help people in their daily lives and basically encourage the public to buy the product. In order for you to find a product to be an affiliate marketer, you can use your search engine or sign up with ClickBank where there are companies registered who are looking for affiliate marketing. If you feel like you’re a persuasive person through words, then this could be your best bet.

3. Offer your writing services for paid reviews. There are many products and services out there and as more and more companies bloom, the industry becomes a tough one. So if you have got enough traffic to your blog, you can offer to write reviews for various products and services and have the company pay you for it. They need the publicity to advertize your products and when you write about it in your blog, it reaches a lot of people. Reviews sometimes work better than advertisements because they’re meant to be unbiased, truthful and words of a user.

These are only three ways to help you make some money online, there are quite a lot of other methods so do a little homework about blogging and making money and see what you can do to start your own little business online.

Ways to Finance Your Dream Business: Different Capital Mix to Start Your Business

If you have a business idea, or you think your true calling is to walk an entrepreneurial path, but you are more than broke to start your own business, the only way to make that dream come true is to loan a capital to finance your dream business. Yes, you may have different sources to ask for a business loan. But all are different. Some may not even allow you to loan.

Here, we list down some sources you may ask a loan from and their qualifications so you can trim down your prospect.

Equity Investment

Equity means ownership. Hence, those who have built their businesses are the ones only allowed in this form of loan. If you opt for equity investment, you should be ready to let part of your start up go. Because, once you sell 51 percent of your shares, you lose control of the company. This kind of loan is the same putting a ‘business for sale’ sign on your business.

However, if you’re the kind of owner who likes full command on your business, you may just take a loan from other companies in your business-if you happen to have one. Or loan from your friends, business partners, stockholders or other people you trust and create an agreement with them instead. That would be legal as long as you have mutual agreement with these people. Also, before you indulge in this kind of loan, be sure to know the law to protect yourself.

Personal Savings

Personal Savings is the most common form of equity investment. This means that the fund that you’ll likely get to start your business is through personal savings, inheritance, friends and family. This kind of investment is what most of the people resort to when starting their own business. And it is actually a good thing for investors and money lenders as it signifies that you’re highly committed to the business because you’re willing to risk your personal savings.

In the course of your business, it is advisable to keep your personal investment to at least 25% to increase an equity position and leverage. Remember, the more equity your business has, the more attractive your business is to banks that can loan you as much as three times your business’ equity.

Commercial Loans

This accounts for the second most used form of business owners to finance their companies. According to Business Week, small business loans are declined by 18 percent due to financial crisis. Although this doesn’t mean that your loan would be disapproved because commercial loans are case to case basis. And the only way for your loan to be approved is to abide to the 4 C’s of Lending. Here they are:

Cash Flow: It is the amount of money going around your business or your liquid assets. When applying for a loan, you need to strengthen your cash flow as this signals that you’re able to repay the cash you’re borrowing.

Collateral: It is the value of asset you’re willing to pledge as security for repayment of your loan. This is to assure the lender of your commitment to pay because if nay, the collateral will be forfeited in the event of a default.

Commitment: This is the amount of money that you’re committing to your business. However, this is not as important as the other two aforementioned as your loan can still be approved without disclosing your share.

Character: This covers your personal credit score and history with the financial institution as a whole. This is the very thing that you need to look at if you’re planning to loan. All your debts no matter how small it is should be cleared and you should maintain a good credit rating to increase your chances significantly.

Indeed, there are different institutions to which you can apply for a loan. It all depends on how creative you are on designing your capital mix to get started with your dream business.

Ways To Earn Money Online Using uTest

Apps and website testing is a critical process in development. Without proper assessment and evaluation, there could be many bugs hidden from plain view. To exclude this possibility, many developers take the online help of usability testing websites. These sites scan apps and websites for any problems, bugs or lags and notify the developers, allowing them to build on this feedback. A notable name among these websites is uTest which provides testing services for mobile apps, mobile sites, and websites. Coming to the good part, did you know that you can use these websites as an online platform to earn money also? Yes, there are many easy ways to make money on internet and signing up as a tester may as well be the easiest of them all. Here we describe what uTest is about to tell you how to use this website as your means of earning money online.

What is uTest?

The website offers website and app testing services for developers so that they can find out and eliminate any problems as soon as possible. They basically hire testers that will go through your app and website and then give you feedback. All you need to do is submit your site to review or test bugs, according to your needs. The testers on the site will then search for any bugs or problems and forward their feedback accordingly. In addition to this, the site has a separate blog and a forum where you can search up valuable information on website creation and management. This is what uTest is about; quality work in an instant.

How to earn money from uTest?

Usability testing is one of the easy ways to make money on internet. On uTest, you will be required to sign up and will then be asked to create an extended profile. Once this is done, you then have to participate in a starter test called the sandbox test for which you will be sent an invite. It’s like a sample test which allows you to judge uTest, and uTest to judge your skills. This sample test is unpaid and necessary for future projects. If you succeed in completing the test with flying colors, chances are you will end up with a strong profile and will attract many projects. Alternatively, you can head off to the project board to check your eligibility for any projects.

Another way to become prominent and likely to receive more testing notifications is by completing the uTest 101 quiz. This quiz asks 110 questions about different views and techniques that are all written in the paid project essentials handbook. A score of 100 or higher will make you more preferable by the uTest team, which means you are likely to get more projects than average. Basically, testers are rated according to the quality of work they provide and how active they are on the site. Accordingly, each tester is given a badge. You can earn rated, proven, bronze, silver and gold badges according to your skill level. The test cases usually have a set of steps which you can follow to complete the request. Each test has a preassigned value already quoted, if you agree to it, you can click on the test and proceed. Certain tests require you to exclude bugs. This can be tricky, as you can only choose those bugs that others have not picked, making it a sort of competition. Once you do so, you can submit your feedback providing your valuable experience to the developers. You will be paid for your review, which is what uTest is about.

Average monthly income

The site is one of the easy ways to make money on internet but still needs significant effort and time. Typically, if you work with devotion and have great skills for testing, you can take up your earnings to about $200 to $500. However, it all depends on the number projects you get, your skills and luck. Many people succeed at it extraordinarily enough to earn even a $1000 per month. Payment is every 15 days and the site transfers money to your PayPal account.

Five Ways to Improve Your Job Search

Let’s face it, while sure it’s exciting, looking for a new job is hard work. The job market is flooded and resources when trying to find hidden job vacancies are few and far between. Refining and improving job search is vital when looking to land a great position.

We need to continuously improve on the way we search for jobs. By utlising online job websites to look for jobs you are extending your reach to all possibilities. By improving your job searches, you effectively find scarcer job vacancies and increase your chances of being placed in your dream job.

Here are five ways to improve your job searches.

1. KNOW YOUR RECRUITMENT RESOURCES:

There are vast recruitment resources available to job seekers. Consider the number of recruitment agencies as well as online job portals available for job seekers to make use of. The numbers are astounding. Before blasting your CV all over the Net, first research the job that you are interested in to make sure that it is what you are looking for. Both online recruitment websites and recruitment agencies need to be carefully selected in order to run better job searches. Remember that these are the companies you are selecting to represent you in your job search. Commission your skill to only those agents who promise measurable results.

2. REFINE YOUR JOB SEARCHES:

After registering with a reputable job portal, and have run your first job search, learn how to refine your job search. Job seekers new to online job searching should use a refined job search to improve their search results. Quick job searches are great when looking for broad search results. When looking for refined results uniquely filtered, advanced job searches will closely pinpoint less common vacancies.

3. MAKE USE OF JOB ALERTS:

A job alert (also known as an automated job search agent) is a terrific way to use job portal resources to their greatest potential. Job notification alerts are scheduled notices received in various formats such as email or RSS feeds to inform Job Seekers of related jobs that have been posted to a job portal. By pre-defining job criteria, a job alert (search agent) will monitor activity on the job website. Based on the job criteria and keywords detailed in your job alert, the system will automatically update and notify you accordingly of matching jobs. By receiving job alerts, job seekers are savvy to positions specifically relevant to them, as they are loaded to the job site. The early bird catches the worms and that’s why you want to be a prompt as possible when applying to important employment opportunities. Improve your job searches by making use of relevant job alerts.

4. DON’T NEGLECT ANY MEANS OF JOB SEARCH:

As discussed, there are various resources that a job seeker can utilise when hunting for a job. Be sure to make use of the job search resources that are most relevant to the success of your job search. Manage a healthy balance of utilising each available resource until you can identify with those that specifically assist your career. By making use of all the resources available to you, your job searches are bound to improve.

5. MAKE YOURSELF SEARCHABLE:

Job searching isn’t all just about you searching for employment opportunities. Recruiters and employers are also searching for job seekers. By registering with reputable online job portals you are allowing yourself to be found. Head hunters run searches on online job portals and recruitment databases, hunting for candidates. If you don’t play you can’t win, so be sure to advertise your CV where people know to look. While this is not a direct way to search for a job this will enhance the results of your job hunt significantly.

There are always new and innovative ways of improving any job search. All that job seekers need do, is tap into these advanced methods of job search and brace themselves for an influx of job interview requests.

7 Ways to Promote Your Business Online

1. Get a Company Website

What was a novelty a mere decade ago is a critical requirement today. A business website is a pseudo B2B Portal, allowing businesses and customers from around the world to connect with you. A business website is akin to your Company brochure, available 24×7, and projects you as a professional outfit.

2. Social Media Websites = Free and Fast promotions

The biggest achievement of our era has been the ease with which people have learnt to communicate- Social Media websites like Facebook, Twitter, Google+, Pinterest, YouTube etc, are the latest methods to communicate across wide demographics of age, taste and culture. By actively promoting your company on these social media, you are getting the world to talk about you.

3. Blogging and Forums

Here is a powerful axiom- ‘Content is King’. Produce powerful, genuine and compelling content as part of your Company blog. Be a regular on relevant forums and discussion panels. Learn the art of connecting your business themes into the content that you produce. In time, your content will stand up to be the biggest promoter of your brand.

4. Pay per Click Advertising

If you are willing to pay- relevant traffic can be encouraged to visit your website. Write an online ad for your business, set a reasonable price that you are willing to pay every time someone clicks on your ad (as hosted on third party websites). Payment is only done when someone actually clicks on your ad- if not, you don’t have to pay. Pay per Click Ads allow you to setup a daily advertising budget and can be cancelled or restarted upon your discretion.

5. List your business on the three biggest listing services

Register your business on ‘Google Places’- this allows your business to feature on Google searches and be listed on Google Maps. Other business databases that you must be part of include ‘Yahoo! Local’ and Microsoft’s ‘Bing’. Joining these services is free; setting up an account takes very limited time and the far reach of these services translates to free promotion for your business.

6. Email Marketing

In recent times, bulk emailing isn’t a very favoured promotional concept. However, if done well, and with good intentions, email marketing could be a powerful tool in your Company’s online promotional arsenal. Personalised emails speak directly with the target audience, helps you get an immediate response and can aid in the opening of a line of communication with your prospective customer base. It’s free and fast promotion- with an impactful feedback.

7. Hire a good Digital Marketing Company

If you aren’t sure about pulling off a good promotional job individually, maybe it’s a good idea to hire an innovative, enthusiastic Digital Marketing Company to handle your Company’s B2B Portals online promotional strategy. This action will allow you to be on top of your promotional ideas on buyers and sellers while employing a professional unit to implement concepts that drive towards your expected results.

There it is- 7 strategies that can help you promote your business, unearth new customers and maintain a loyalty bound relationship with your existing customer base. Why wait? It’s time to exploit the full power of the online media in relation to your business.

3 Ways Inconsistent Pricing Can Cost You Customers – How To Fix It Using Web Based CRM

There is not a lot of information around on what inconsistent pricing can do to your customer relationships, which is unusual. It makes you look bad, can cost you sales and cripple staff productivity. However there is good news. Recently a small selection of web based CRM providers have introduced software that can make even the most complicated pricing models simple and accessible to sales teams of any size.

Firstly let’s deal with the negative impact of inconsistent pricing. When you start business, pricing is pretty straight forward. Generally you have a single price list covering all your products and services. But what happens when you raise prices on some products? What happens if you open a new office that charges different rates? Or you open an office in a new location with a different pricing scale for that community? What about wholesalers or special clients, do they get different rates? You might even run a time sensitive special discount, how do you manage that?

This is when your pricing gets messy and begin to affect your staff and customers. There are 3 chief problems caused by inconsistent pricing:

1. Time Squandered

Most companies manage their pricing by publishing PDF documents or excel spreadsheets for personnel to refer to. When you have a wide range of products staff may find it difficult to find the price applicable to the customer they are talking to. Or they may not even be able to locate the most up to date pricing document.

This wastes time and staff efficiency. They should be interacting with customers not searching for prices. It can also make your sales team look ignorant and amateur, clients expect them to know the correct prices– it is their job.

2. Overcharging

Assuming that your team don’t have or can’t find the most up to date pricing information they might quote the client a price that is incorrect.

If the customer is given a price that is too high they may decide to go with your competition instead. Costing you a sale. The customer may also engage in ‘salesman shopping’ where they call your company multiple times asking for the price until they find a sales person who will give them a reduced rate. This is simply unprofessional and it makes your organization look sloppy. No-one wants to rely upon a company that can’t even get their own pricing right.

3. Misquoting– Price Too Low

So what happens when your sales team quotes a price that is too low? If you decide to honor the price quoted you could end up running that particular deal at a loss. If you tell the customer that the price you provided was incorrect and provide the correct price then you run the risk of losing the sale. It’s a no win situation.

To avoid these pitfalls it is important to have consistent pricing information that is easily handy to all staff. The easiest way to achieve this is through Web Based CRM software.

Web Based CRM (customer relationship management) systems are hosted by your CRM provider online, meaning your staff can log in anytime, from anywhere all they need is an internet connection.

A few of the newer web based CRM providers have even created software modules designed to streamline complicated pricing models. For example these systems allow you to program different prices based on quantity breaks (if you buy 1 bowl it is $ 7.50 each but if you buy 10 + bowls they are $ 6.00 each). You can also flag customers who get special prices, your staff only need to look up the customers name in the database and they will see the prices that specific customer has been approved to receive. And if you have a time sensitive special price, no worries. You can schedule the start date and end date using your Web based CRM, meaning your staff will only see that price while it is still applicable.

However the biggest benefit is simply having your up to date pricing information all in the same place. So staff can quickly confidently provide quotes to potential customers.

99 Ways to Flood Your Website With Traffic by Mick Macro

This is one of the books I have found useful in my search for further traffic sources. There are several methods you won’t even have thought of and many are free traffic sources. Organic traffic once set up continues to grow over time by word of mouth and people passing on your link. It is therefore very important that your website and all your articles are well written, informative, appealing and relevant to the searches in your chosen niche.

It is a good idea to use both organic traffic and paid advertising to encourage searches. Paid traffic can be ppc, Facebook ads, solo ads or banner ads, as they bring quick returns especially useful when making tests.

I have pulled out a few items from the book as illustrations; method 21 is talking about free blog sites. There are many providers to choose from, weebly.com is an easy to use free website provider. Especially useful as you can upgrade your website to a paid version in the future to com, org, info, etc. Weebly.com is easy to use, there are great tutorials, plus a helpful chat line. It is also a highly ranked site so relatively easy to get onto page one of Google.

Method 25 explains the correct way to use Twitter to gain traffic (not the way most people use it)!

Method 22 Ask and answer sites like Yahoo Answers” and Ask.com where you can ask questions and leave answers to other peoples’ questions. They work a little like forum marketing.

Method 51 Stumbleupon, get your articles voted for and passed around. Don’t forget a good resource comment and link to your website.

There are ways to improve your website No 70, 56, 53, 43, 36, 35 to gain more traffic.

The above are just a few entries to show the versatility, some will appeal to you more than others but so many ideas to implement you will never wonder what to do, just when will you have the time!

So if you are an online marketer I hope you will find this little inexpensive book as helpful and full of ideas as I have. Or are you looking for the easiest route into the online world? If this is the case affiliate marketing is the simplest way to start online, if you work with the guidance of a coach. You can start earning commissions in a short time even if you are still learning the techniques.

You will have a great range of best-selling products provided for you and professionally written order pulling sales pages, plus up-to-date training. It is in your coaches interest to help you as they will be earning when you earn too. Affiliate marketing is a fun way to begin online with the security of knowing you are working to a tried and tested plan.

So whatever your online business we all need traffic. Without a ready supply of customers there is no business. Wishing you great success enjoy your time and location freedom with your laptop

Feed The Need – 5 Ways To Use RSS To Boost Your Business Or Organizational Success

RSS (it stands for Really Simple Syndication, among other things) is a relatively new technology that allows anyone who creates frequently changing web content – news, blogs, current events, etc. – to deliver their messages to interested readers with no fuss, no muss and best of all – no spam!

Currently, RSS is being used by content-rich sites (mainly blogs and news centers) to keep readers up-to-date on newly published posts or breaking stories. But RSS can do so much more. Many businesses and organizations are failing to truly exploit the amazing properties of this technology – and in doing so are leaving on the table innumerable opportunities to create even greater value, sales and traffic for their company, product or service and the market share it represents. Below are just a few of the creative ways that businesses and other groups can tap into the power of RSS and create new streams of revenue and interest for their organizations.

1. Create An “Announcements And Special Offers” Feed

If your business offers classes, seminars, products, services, specials, sales – essentially anything that changes, updates or rotates throughout a cycle – then creating a dedicated RSS feed could save you (and your clients) time and money. By creating an “Announcements and Special Offers” feed and offering access to your clients as an alternative to emails and print mailers, you can keep your client base up to speed, plus send out limited-time and exclusive “feed only” special offers and discounts, thereby offering an incentive to “get on board.” This not only saves you time by reducing the advertising cycle to the time it takes to update your web page/feed, it saves your clients money by enabling them to quickly scan through the offering headings and pick out just the one’s they’re interested in – while your savings on the cost and time of paper and digital mailings (with their appallingly low conversion rates and sporadic delivery) progressively increase as the feed readership segment of your client base grows.

2. Create A “Client of the Week” Feed

If you’re in a business where this sort of recognition is appropriate, then this could be a big hit! Creating a feed that regularly highlights a different client, their business and any special offers that they might like to make available – exclusively to other feed members, of course – can be a great value-add for your clients, one that costs you little more than the few minutes it takes to create the “spot” and publish it on your site/feed. Include a photo and a business link and your clients will be singing your praises far and wide!

3. Create A Training Or Team Feed

If you are part of a network marketing venture or are in charge of a large sales force or other team and need a way to consistently and continually get training aids, updates, incentives, sales copy, goals, meeting agendas and other items to your downline or members, consider setting up a feed just to serve this function. Since the actual content is hosted at one central site (subscribers only receive a “teaser” that they have to click through to get the full message), you can upload any digital file of any size that you need at the site itself and be assured that everyone who gets the message will be able to retrieve the files – not always a sure thing when dealing with email attachments and text messaging.

4. Create An Intra-Office Feed

Memos, presentation materials, files, announcements, new policies, schedules – all this can be gathered up in one central feed (or broken down into departmental feeds) that are then easily maintained in one central archive and easily accessible by anyone who needs them. Nobody is left behind or out of the loop because they didn’t check their email (or because the message got filtered or bounced) and everyone gets just the information they need without dealing with a lot of cross-over communication from people replying and clarifying.

5. Schools, Non-profits And Other Organizations – RSS works for you too!

Schools – Consider the possibilities of a student feed, updated with activities, exam dates, school closings, special “student only” offers from local businesses and so on. Or how about a special assignment feed in which class materials are uploaded by each instructor for students who are ill, away from home or otherwise unable to be in class?

Churches – A congregational feed can supply daily meditations, worship service schedules, prayer requests, special events and other such messages right to your congregant’s desktop – a sort of ongoing, rolling newsletter that never has to wait for a full page or go out off-schedule due to missed deadlines (items go out as they come in – it’s that simple). This could also be accessed by members who are doing missionary work overseas, to help them feel more connected with home and to allow them to contribute by sending in updates of their work to be added to the general feed.

Non-profits – Volunteer feeds could provide a running update of available positions and work needed, as well as featuring profiles of special volunteers and organizational wish lists; fundraising feeds might keep donors abreast of giving events and how their donations are being used; and inter-organizational feeds can keep board members and other involved parties up to date on meeting times, agendas and projects. All great ways of utilizing the powers of RSS for the common good!

Consider these options the next time you need to get information out to a scattered and diverse readership, or need to publish material that never seems to come in when you need it to. RSS is a new technology, surely. But that just means that it’s true power to serve your needs is only now being discovered. One of the best ways to keep ahead of the crowd is to forge a path through new territories. Where will RSS lead you?

23 Ways to Generate Revenue

If you own a small business (that’s not solely internet-based), you should always be on the lookout for ways to grow sales. Whether you’re focused on marketing a product, a series of product groups, or services of any kind, here are 23 ideas to stimulate your own thoughts for generating more revenue:

1. Sell a product one-by-one.

2. Sell similar products packaged together.

3. Sell a “license” to use your product for a defined time period.

4. Sell a “subscription” to your product for a defined time period.

5. Sell a flat weekly- or monthly-fee service.

6. Sell relevant advertising space on your products, in your catalogs, or on your company vehicles.

7. Sell digital information for download.

8. Sell products one-by-one, but on an automatic replenishment schedule.

9. Sell some or all items on a minimum-purchase basis.

10. Sell discounts to others’ products or services.

11. Package your products or services with another company’s similar offerings.

12. Sell someone else’s stuff.

13. Sell refurbished or used versions of your products and services.

14. Allow others to resell or co-market your products and services.

15. Sell a disposable version of one of your products.

16. Lease your product(s) for a defined time period.

17. Sell time: bill by-the-hour for a service related to the products you sell.

18. Sell your products in smaller packaged quantities (if typically 25/per…, sell 10/per at a higher profit margin).

19. Sell your products in larger packaged quantities.

20. Sell your products on your website.

21. Sell your products on multiple, targeted websites focused on individual product groups and customer solutions.

22. Sell access to a seminar where you educate customers about your industry and the solutions you provide.

23. Sell training on your or others’ products.

Of course, this list is just a start. With expertise in your field, think of ways you can separate yourself from your competitors by providing products and services in a manner uncommon in your industry.

Little Known Ways to Boost Your Opt-In Rate

You have a blog, you’ve been writing your contents and now you want to turn one-time visitors into subscribers (and you are smart enough to use an email marketing service like AWeber or GetResponse). So how do you boost the opt-in rate with regards to the opt-in form?

Anatomy Of An Opt-in Form

Let’s take a look at what an opt-in form usually contains and how it helps convince those visitors to sign up. Of course there are other factors which affects the decision of your visitors to sign up or not (such as the content of your blog and etc.) but let’s focus on the opt-in form for now.

List Description

Tell your visitors what the list is all about when they subscribe. Are they getting an ecourse? Are they subscribing to your blog (where they will get all your latest blog posts in their email) or is it a series of tips to improve whatever that is you offering them?

Subscription Benefits

What do your visitors get when they give you their details? Do they immediately get some free stuffs like a free ebook, reports or videos and audio recordings? Tell them what they will get in return for their name and email address. This is sometimes referred to as an ethical bribe.

Compelling Imagery

Use compelling imagery of whatever that is you are offering for subscribing to your mailing list. This helps when the visitors sees a visual representation of what they are getting. The word here is visual representation. Show an ecover or a picture of a CD or something similar.

Required Fields

Do you really need to ask them for their telephone number? Make it simple and not too personal. Ask only for information that you will need to effectively communicate with your subscribers. Never ask for more than just their name and email address.

Some have suggested to ask for the email address only but you will lose the advantage of personalization. This means you can’t greet them with their name in each and every message that you send them. Very debatable but it is entirely up to you.

Subscribe Button

Should the button simply say Subscribe? What about Please Give Me The Free Report Now!? Think about it. Which one would you most likely click when you see it? When creating a new opt-in form (or editing an existing one), think about changing the subscribe button text to something else other than the default.

Privacy Statement

If you can assure the privacy of the details of your subscribers, why not do it? Assure them with something as simple as; We respect your privacy and will never sell, rent or share your personal details.

Unsubscribe Promise

You may be afraid to do this at the risk of getting higher unsubscribe rate but it may work in your favor. Telling your visitors that they can unsubscribe will also assure them that it is not an obligation to stay subscribed to the list if whatever they are getting does not meet their expectation.

Free Subscription

You may not thought about it at all but mentioning that subscribing to your list is completely free can also help. Those who are not familiar with newsletters, ezines, or blog subscription might not know these at all. Who knows, at the back of their mind, the word subscribe entails paying for the subscription.

Omnipresent Form

Make your form omnipresent on your site or blog. By that I mean you should make your opt-in form available on almost every page or post of your blog. If you do not want it to show on the sidebar all the time, you could consider the lightbox, hover or exit pop up type opt-in form.

Just Some Ideas On Opt-in Form

These are the tips that I can give you to improve your opt-in form. It is not the say all and end all of opt-in form but I hope it gives you some ideas to make a better opt-in form and hopefully boost your conversion rate. Have you got any ideas to boost opt-in rate and share with us?