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How to Build Your First Mobile App & Make the Business Big With Apps

There has been a rapid explosion of apps for the past few years and this craze is especially centred towards youngsters. As the number of smart phone users are increasing, the downloading of apps is also increasing. Apps attract millions of people and thus are experiencing a tremendous growth.

App is an abbreviated form of the word “application”. Application in this case refers to a software application. An app typically refers to software used on a smart phone or mobile device such as the Android, iPhone, etc. Apps allows access of all the important information to customers at their fingertips. The fact is, now days a business cannot well flourish without its own app, no matter what the business is.

Importance of Using Apps for the Business:

Builds Loyalty
Reinforce Brand
Increases Visibility and accessibility
Exposure through mobile devices
Connects to more customers
Make fast and large sales

Planning is the first step in any management process. So with little planning and research one can establish an app. Steps for the same.

1. Define goals: Having a clear perspective as to what purpose the app will serve is very important. It is not about going into the technicalities, but a rough idea about what problems will the app solve and what benefit the customers shall reap from this.

2. Identify the Need: Once a plan is made, before execution firstly validate the demand of an app. One must ensure that the app is fruitful enough for the customers that its demand is much higher than the supply.

3. Pen and paper: Put all the thoughts onto that paper. In short a visual representation of the thoughts. It is always better to jot down the thoughts for much better clarity and processing becomes easy.

4. Investigate and analyse: Study the market. Look out to competitors. A thorough investigation about the idea, thinking from the customer’s point of view and analysis of the market takes place. Think about the financial constraints, how a product or an app will be marketed, which mediums for marketing are to be adopted need a clear research.

5. Wire-frame: Adding that digital functionality to the idea is all about wire framing. After investigating and analyzing, comes the time to frame the app and start its functioning.

6. Designing the backend: It is putting forward how an app will function. Considering all the technicalities and development, the app must be so innovative to function to satisfy the needs of the customers.

7. Testing: Well, no person can launch an app without testing and modifying the app. So, an app passes through various tests and Reviews are taken from the technicians. It builds a new room for any improvements if needed.

8. Development: Now the actual construction of the apps takes place with all those improvements. This is where app builders come into the picture. Professional help is always better.

9. Framing the look: In today’s time a book is judged by its cover. So the user interface, how a website will look becomes important as it gets the attention of the customer.

10. Modifications: Adjust any improvements, if any. An app must be free from errors and should work smooth and fast.

11. Applying beta testing: It’s about testing the app live. It has to pass the live test so as to launch it in the market for huge success.

12. Launching: And finally the app is launched. When an app is launched, marketing and advertising are done, comes the part of customer feedback.

13. Feedback: Reviews from customers all over the globe is a live proof whether the app is a success or a failure. The taste of success is worth the hard work.

Apps today are part of almost every credible business. They provide an instant synergy to a customer with the product or service. With proper analysis, applying suitable marketing techniques an app has a long way to go!

Importance of Having Mobile Apps for Small Businesses

The world has gone Mobile. The number of smart phone users globally has grown exponentially over the past 5 years. The number of Android & iOS devices sold globally has crossed a billion mark each. Hence, it is no longer sufficient to have only a website for your business. Any business, small or large must have a mobile app. Let us look at some of the most important reasons why you should opt for a mobile app for your business:

1. Branding – A mobile application is the best way to create brand awareness for your business. You can use your logo, your business’s tag line or a message that you would like your customers to connect with your business to create a brand recall. Every time a customer who has downloaded your mobile apps sees your logo in the form of the mobile app icon on their screen, they will recall you.

2. Increased Reach – Because of the sheer penetration of mobile phones and other mobile devices like tablets and the improved Internet connectivity in most parts of the world, the number of people you can reach through a app has increased tremendously. It is easier for your existing as well as potential customers to find out the right information about your products or services through your mobile app.

3. Create Customer Database & Profile – It is easier to collect customer data in terms of phone number and email id through a mobile apps. You can also allow your app users to login via their social media accounts like Facebook or Google. This will give you access to other valuable data like their areas of interest, their lifestyle choice, their shopping preferences, etc. This data can then be used by your marketing team to send out the right communication.

4. Increased Engagement – By building the right features in your app you can utilize it as a powerful way to increase engagement with your existing and potential customers. You can include features like social sharing and a help desk (for sales and service queries) in the app to improve direct communication with your customers. This will in turn help your business to connect closely with your customers.

5. Push Notifications – This is one of the biggest advantages of having a mobile apps. You can ask your Mobile App Development Solution provider to integrate a push notification feature in your app which will help you with your on-the-go marketing. Through this feature, you can send bulk messages to all the app users or specific messages to a sub-set of your app users based on the message. You can also communicate about the latest offers or discounts you are offering to your customers regularly through push notifications. Best of all, it doesn’t cost you a penny to send out these messages, unlike SMS or Email marketing.

With the above advantages of having a for your business in mind, it is imperative to identify the right Mobile App Development Solutions provider for your business app. Solution Analysts has been helping small businesses globally with their Mobile App Development Services to create great which will add value to their businesses. To get a free quote for your Mobile Application or to know more about us, please visit our website today.

Why Should You Hire Offshore Mobile Application Developers?

According to a recent market research survey, it has been estimated that there will be about 2 billion smart phone users by the end of 2015. As a result, mobile application development cannot be overlooked anymore. In the recent times, offshore mobile application developers are on a rage. With the inception of utilitarian applications, the mobile industry is slowly reducing the gap between business and personal life. With the passage of time, mobile phone apps have offered an opportunity to relate our social and emotional life. For a long lasting identity, Corporations have elevated this opportunity to increase revenue streams.

The inclination of mobile application development extends beyond all geographical boundaries. With the introduction of app stores, users now have the liberty to craft their innovative ideas in the form of an app or a game. Such attractive applications are now being made available to everyone. With some additional coding efforts, businesses can exploit several capabilities, enhancing the cross platform apps development for handheld devices.

All those who wish to become successful mobile application developers, must understand the importance of specialization. Working with different kinds of products and leaving your users with a series of choices, is one of the best ways to acquire fame and increase your sales. Obviously, a good product would reach billions, eventually getting you some good exposure within a short span of time. For better profits, mobile application developers must consider offshore services.

In the times of technological advancements, there is a need for a cost effective and a proficient service. This is when offshore development comes into play. Such a way, you just have to delegate a task to an individual or a professional organization, which possesses the right equipments and the expertise to perform a specific task. Businesses can access world-class capabilities while leveraging a global knowledge base.

What are the benefits?

Flexibility

Flexibility is one of the core benefits attached to hiring offshore mobile application developers. Regardless of where you are located, you can access professional help from all across the world. According to the latest market research surveys in 2011, about 65% of companies in the US preferred offshore services. Even during economic slowdown, companies still outsourced IT services to cut down costs. As a result, offshore mobile application development is a convenient and an affordable solution for developing apps and mobile games.

No Infrastructure

Another benefit of off shoring is to reduce maintenance cost and infrastructure. The offshore mobile developers have the required set-up to perform simple and complicated tasks. Apart from the work plan and the requirement, clients are not required to offer any kind of infrastructure. A few business organizations will allow developers to access internal resources and engage them into complicated tasks within the organization.

Emerging Trends for Mobile App Development

The increasing demand for more functional apps has led to widespread interest in mobile app development, especially among the self-employed, and independent game developers. Anyone can create an app that could become the next smash hit, like, the indie game, Flappy Bird, which earned 50 thousand dollars every day, at the peak of its popularity, which led to a huge success for the small developer!

There are several areas of interest in the development of mobile applications that today’s mobile app developers need to pay attention to. New technologies and old ones who are on their own feet, and with a spurt of new programming languages of 2021 has a lot in store for you, not only for consumers but also for the developers.

Here’s what you need to know about it.

1. Artificial Intelligence and Machine Learning will continue to grow

Artificial intelligence is not a new thing, and it is going to be used in an increasing number of industries in the years to come. The International Data Corporation estimated that the AI market will reach $ 45 billion by 2022, IDC says that the worldwide spending on artificial intelligence and cognitive systems will reach $ 77.6 billion in 2022!

2. Blockchain technology is increasingly being used

Over the past few years have seen the development of blockchain technology, and this trend is expected to continue in the years to come. The major financial institutions and investors have benefited greatly from this technology, especially when it comes to their resources. Transparency Market Research estimates that the blockchain technology market will reach $ 20 billion by 2024. This means that mobile apps are becoming more and more in use in 2021 and, expected to increase at a later period.

3. A growing number of on-demand apps

On-demand apps are the ones that act as intermediaries between service providers and customers. In the world of apps, it is becoming more interesting in 2021, as more and more providers will offer on-demand apps in the marketplace. Uber and Taxify are a few of the companies that have recently gained a lot of popularity, with on-demand app services. Appinventiv, says that the on-demand app market reached $ 106.83 million in 2017. Technical analysts are saying that this is only going to grow in 2021 and beyond.

4. Chatbots Will Have A Wide Field Of Application

Recent trends in mobile apps, giving you that chatbots can occupy several lines of communications in the mobile app world. Part of the increased adoption of chatbots is due to the need for real-time interaction between the customers and the suppliers. It is important to keep in mind that this technology circumvents the need for human-to-human interaction.

Gartner claims that chatbots will be responsible for 85% of all customer interactions by the end of 2021. An interesting (or worrying) prediction is that the average person begins to interact more with chatbots than with their partners.

5. Mobile app for supremacy, is growing

Mobile technology is becoming more widespread all around the world. Statistics predicts that the number of wearable devices will reach 1029 million in 2022, out of 453 million in 2017. We have to assume that mobile devices and apps will soon be a part of your everyday life.

It is expected that the app developer will be able to create apps for mobile devices, which are dominated by the smartwatch. 2021 promises to bring more and more mobile devices in the market, with more advanced applications and technologies, from fitness bands, watches, and Instagram apps.

6. Instant Apps will have to be paid

Mobile apps are sure to remind you of their user-friendly and memory-efficient features. Instant apps are native apps that are more user-friendly, smaller and easier to use than traditional web apps. This is due to using instant apps, there is no need for downloading. As the name suggests, this app can be accessed without the need to launch a specific app.

With more and more users asking for a better user experience and faster page load times, instant apps will no doubt become more and more common in 2021, to reduce or eliminate the waiting period that is required for the installation of the app.

7. Virtual Reality and Augmented Reality Will be used more widely

Virtual reality and Augmented Reality will continue to stay in the market for some time, and 2021 will see more widespread adoption and proliferation of these technologies. Mobile app development trends show that AR and VR technology is not only for the improvement of the quality of the gaming and other apps, but it can also be used in several different use cases.

In 2021, you can expect to see a mobile app developer have a greater mobile experience in AR and VR, and more with compatible hardware on the market, and the party’s just beginning.

Statista predicts that the global AR and VR market is expected to increase to $ 209 billion in 2022, up from $ 27 billion in 2018.

8. Rapid Development Of the Mobile Pages (AMP) will Speed up

The accelerated mobile pages (AMP) is an open-source initiative by Google, and Twitter, to enhance the performance of web pages on mobile devices. The technology of accelerated mobile pages will make it easier and faster to allow lightweight pages to load more quickly on smartphones and tablets. We have to assume that the mobile app developers in 2021 will be more active in the use of this technology to speed up the load time of your mobile devices.

9. Mobile Payment Will Be Made

As the demand for mobile apps, portfolios, programs and methods have increased significantly since 2019, this trend looks set to continue in 2021. Methods of creating a mobile app, a portfolio, preferred mobile phone users, and a variety of apps for integration of payment methods is significantly changing with the ways customers shop.

With all of the new trends in mobile applications, the spread of mobile payments and Internet-based services such as Google Pay, Apple Pay, you can pay by more such payment apps like PayPal, Bhim UPI, PhonePe, Paytm, Amazon Pay and Mobikwik.

Currently, each successful and popular mobile application should consist of at least three or four active forms of payment methods, including Google Pay, Bhim UPI, Amazon Pay, Paytm, PayPal, credit and debit cards, gift cards, and other mobile wallets. Further, the expansion of mobile payments is expected to occur in 2021.

10. IoT Opens Up New Opportunities

The IoT, or Internet of Things, is already well-established, and over the next five years, more than 5 billion people are expected to use IoT-related technology, in one

form or the other. Today, the Internet is available in the current mobile technologies, smart thermostats, smart light bulbs, dimmable lighting, etc.

The following year, the provisions of articles associated with the development of mobile apps, expect to see this technology soon be implemented in the mobile application development while providing a more personalized user experience across multiple devices.

11. Cloud platforms will continue to grow

No surprises! From an average consumer to a tech professional, they’ve all heard about the benefits of cloud-based technology and how it can help transform our collective lives. Today, the cloud is not only fast, easy-to-implement, and affordable, but it’s also a great place for you to work for both large corporations and small scale enterprises. In 2021, there will be more cloud-based applications, and new technologies are going to be increasingly based on cloud-based technologies.

Your Dropbox, OneDrive and Google Drive, are just the tip of the iceberg. In 2021, we can expect to see the new, cutting-edge apps that run directly in the cloud, and they take up very little space in your mobile phone storage. Data-teaching will work

with an app on your phone, and also continue to prolific on your tablet or desktop computer, and it is now becoming more and more common.

12. For business mobile apps are getting a new life

It’s no secret that more and more developers are leaning in the direction of the development of enterprise mobile applications. One of the main reasons for this is that these applications make it easy for you to communicate with a large team, and keep track of your important data and key performance indicators, which are almost required for both small and large businesses, now, to a certain extent.

43% of enterprise app developers are earning over $ 10,000 per month, as compared to 19% of the people involved in the development of customer-facing applications. Enterprise app stores are expected to be the next big thing, as well as more B2B interactions, and new engineers have a wealth of opportunities.

13. Location-Based Wi-Fi Services Will Become A Commodity

Mobile location services and Beacon technology have started to blur the boundaries between online and offline advertising, especially in the retail sector. Apple had already integrated the technology within iBeacon, and in 2016 Android followed their footsteps.

Over the years, the Wi-Fi network is not only used to provide access to the Internet, more and more public access points are also doubled down on a location for the access point. App developers need to follow this example, and the creation of apps that take advantage of services such as Wi-Fi internet access included, based on your current location.

14. m-Commerce will be a major challenge

As e-commerce giants such as Amazon, Myntra, Flipkart, eBay are examples of hugely successful m-Commerce apps, the development of the use of the m-Commerce app, can be expected to increase in the coming years. With a large number of smartphones, using technologies such as NFC, fingerprint recognition, etc., etc. Using a mobile device or a transaction, in particular, you will also find that you are ready to accept the fact that app developers can take advantage of m-Commerce applications that will be able to help provide additional functionality to the end-user.

15. High-quality UX will be the norm of the day

In addition to having a great look, smartphone users today expect their apps to be more intuitive and to provide more relevant content that best suits their likes and dislikes. In the upcoming periods, developers will have to focus on answering the customer’s questions of whether the app is safe, secure, or too much of the user’s rights, and so on.

Services Offered by Net Development Services and Mobile Apps Development Companies

In the vast sector of information technology there are many services offered by net development and mobile apps development companies. Many companies offer a wide range of services like end-to-end development solutions, Web development, Client – Server application, Custom application development, and Desktop application development, Platform OS Migration or Enterprise Mobility Solutions

Complete and integrated process covering development, testing, debugging, and promotion of all applications on different mobiles like iPhone, Blackberry, Android are undertaken by these service providers which makes it easy consumers. With the mobile app developers’ programming skills, businesses can launch mobile solutions and web interfaces optimized for mobile viewing. Making web application accessible on different mobile platforms and through different technologies makes it more user-friendly and this can mean better profits, loyal and happy customers. Mobile application development services include business software and solutions Productivity apps, utilities and solutions, Mobile client software, Games and multimedia apps, Internet apps, Porting web applications to mobile platform other iPhone, Android, iPad, BlackBerry and Windows Mobile solutions. Financial, money management, payment transferring applications, Advertising like corporate, promotional and coupon apps News apps, Medical and fitness applications are all part of mobile apps development.

Net development applications and custom software development services include everything from a simple content web site application to the most complex web-based internet applications, electronic business applications, and social network services, including website design and development, software consulting, application integration, and application maintenance services are all undertaken to make it a one-point stop for all technological needs of a customer.

The reason why companies go to net development services companies is because they help save employee time and effort while companies save money by incorporating easy-to-use and convenient applications to manage company documentation, processes, and workflows. They also help create ecommerce sites that enable companies or even individuals make money on the Internet through an auction web application, custom online store application, or huge ecommerce portal. With their innovative ideas people can convert business idea into an elegant custom web application using the combination of technical expertise and business domain knowledge.

These days, finding the mobile apps development companies is not difficult. The only difficult thing is to get the best company that will suit all your needs. Before you hire any company; make sure you have all the knowledge about what exactly you want to get developed, as well as who can be your potential vendor, so that you do not have to regret later. Thus, whom ever you chose, just pick the correct one!

How Can Mobile Software Development Companies Help Small Business?

Today, most of the businesses, be it an eCommerce website, or a bank, a school or a cab service provider, everyone needs a mobile app to expand their reach and grow their business. Even the business owners, who once did not consider having an online presence for their business, are now looking at creating one for it.

Mobile Experience to Users

Mobile apps offer a personal and quick experience to users. Eventually, use of desktops and laptops are getting replaced by tablets and mobile devices, for most of the activities, which people carry out online. Given the busy schedules of people, they prefer to have facilities like to book travel tickets, pay bills, book a cab for travel, or book a table in a restaurant right from their fingertips. Thus, without a mobile app, businesses are incomplete, and are always at a high risk of losing their customers to their competitor, for their businesses.

Role of Social Share in Mobile Software

Social media software has become one of the vitals for very mobile applications now. Anybody who owns an account in any of the social media networks, like Facebook or Twitter, are always on their toes, to share whatever they are passionate about, with their friends on the same social media network.

Social share feature in the Mobile app allows users to like, comment and share. This calls for a very good strategy to get customer feedback for eCommerce business owners. Based on the number of likes and shares for a product, they can easily find out, which are the products that are in high demand.

Apart from the eCommerce websites, social sharing is effective for news and magazine apps also. Even the news and magazine business owners, and bloggers, do prefer to have social sharing integrated into their mobile app, in order to encourage sharing of news and articles among their readers.

In this manner, social sharing plays a vital role in taking a mobile app wider and farther, ultimately increasing the users.

Vowing to all the aforesaid reasons, the earlier exclusively web development service providers, are widening the scope of their service offerings, by adding Mobile software development to them. These companies usually specialize in mobile technologies, which help in developing cutting edge mobile apps for every business requirement.

From business perspective, these companies very well understand how mobile apps can rightly complement with the existing web application or portal of a business, in order to increase the leads. They also do understand that social sharing is one of the enticing features, which should not be missed out on a mobile app at all.

They usually follow the right procedure for their mobile development process. They clearly understand your business requirement, and come up the best solution for the mobile. Of course, there are a few limitations, But there are many advantages as well that lack on the other platform. They analyse the most important functionalities within your website or online portal, which are most likely to be used by your site visitors on the mobile app.

4 Reasons Why Your Retail Business Needs a Mobile App

Mobile epidemic is spreading. Nowadays, there are more than 2 billion active smartphone users all over the world. And all these people choose a smartphone as the most convenient device for the majority of their daily tasks. The possibilities of this market are unlimited, and if you still haven’t done anything to use them, it’s high time for you. In this article, we’ll explore why a website is not an option anymore for online retail business, what benefits you will get if you create an appealing retail mobile app and what functionality you’ll need to include there.

Your site isn’t enough

Ask yourself what device you use more. Is it a PC or a phone? I’m sure that it’s a smartphone. Now, ask yourself what is easier to work with a mobile app or a website via a mobile browser? I think that the answer is obvious. And we are not the only people who have noticed the difference. Here are some statistical facts taken from PR Newswire portal to prove my point:

Mobile app users browse 280% more items compared to websites on mobile devices.
Mobile apps have 90% higher rate of goods added to basket compared to mobile websites.
Mobile websites in the retail sphere have more than 100% less conversion rate if compared to mobile apps.

The numbers clearly show that the mobile apps work much better in such areas as customers’ engagement and profits increasing. And one more thing for you to consider, the portal Flurry analytics has calculated that modern mobile users spend about 90% of time working with apps and only 10% on browsing.

You see the statistics and have to make conclusions because your competitors do. Every day we get thousands of retail mobile apps and there are several reasons why business holders create them.

Benefits for business

All these phrases like “business improvement” and “profit increase” sounds very hazy. Let’s talk about real advantages which you’ll get after your retail app release:

Sales boost. It was calculated that more than 85% of users who installed a retail app use it regularly. Almost 55% percent of these people have made a purchase via the app last month.

Very promising statistics, right! Besides, with the help of discounts, special offers and a loyalty program for mobile shoppers, you can easily break these records. For instance, Alibaba, an online retail app famous for its discounts, has got the highest profit from mobile users – almost $25 per a user a month!

Extinguish competitors. This business if taught and the race is very intensive. Did you know that 60% of all interviewed business holders in the retail sphere confirmed that they are ready to start their own app development or they have already released one? Modern apps are very easy to use, they have much more intuitive interface than mobile websites do and %45 off people who took part in AYTM survey claimed that they prefer doing shopping via a mobile app rather than a website. Sounds like a lot of people, right? Don’t give these customers a chance to choose another app. Contact a mobile app development company and release your product faster than your competitors!

Build brand loyalty. Brand recognition and loyalty is a huge plus for your company. Many businesses are trying to build their marketing campaigns in a way to increase their brand popularity. That’s one of the main reasons for many business holders to create their own mobile app.

In-store experience improvement. It was calculated that more than 50% of customers can use both a mobile app and physical store shopping. Which means that these notions aren’t mutually exclusive. Moreover, one can help another. In such a manner, you can improve your in-store experience with the help of a mobile app.

For instance, with a barcode scanner app, your customers can get more information about a product and its peculiarities without pinging a staff member. As well as that, your customers can pre-order goods and pick them up whenever they like.

MVP feature list

Still, there are some features which are an absolute must in your retail mobile app. Here they are:

Convenient catalogue. It has to be really well-organized and structured catalogue to help users save their time and nerves. Here’s a tip for you, use only high-quality goods photos and keep your catalogue up-to-date. Nothing drives customers crazy as an item which you can see in the app but can’t buy because there are none.

A lot of filters. Customers are very demanding nowadays that is why it would be useful to add additional filters to the usual ones, like size, colour and so on.

Convenient payments. Add several payment options. Not all people use only Visa or MasterCard. Different options give a user right to choose. It would be also great if you add total cost feature to your shopping cart, so a user can see whether he has enough money or it’s necessary to exclude one or a few items.

The information we’ve listed above should become a guide for you if you want to make your retail business prosperous. The modern era demands only modern technologies and approaches. Don’t waste your time and give your customers a chance to shop with comfort!

Van Upgrades To Enhance Your Mobile Business

If you have a mobile business or need tools and equipment on the job, chances are you are working out of a van. While this can be a great way to provide services to your customers regardless of their location, it also means that you will need to think about how you can make that van more functional and user-friendly for both yourself and your company.

Here are several ways that you could upgrade your van to enhance your business.

Install Van Racking Systems

Many people running a mobile business use their van as an office. As a result, they need to have a place for their laptop, phone and other essentials while they are on the go. While one could just pile these items in the back of the work area or set them on the passenger seat, having a proper van racking system installed will ensure that items are secure and in the same place each time they are needed.

Additionally, many of these systems can be customised to include shelving and bin storage to enhance organisation and maximise interior workspace in a van.

Install False Floors With Van Drawers

If you have a van with a bit of clearance, why not install a false floor with sliding van drawers underneath. Many installation experts offer these storage systems with one and two drawer options that are super long and can hold up to 150 kgs of weight.

Not only will this type of van storage solution create ample space for storing large and small items, but the carpeted feature adds a touch of elegance and style to your mobile van business.

Sliding Side Drawers

Just about any space or area in a van can be optimised with storage capacity – even the side entrances. That is why it is wise for mobile businesses to consider installing drawers along the side of their vans for easy access to items they use regularly.

Typically, these draws can be customised to fit any type of van and generally have a 290-450mm height range.

The Benefits of Upgrading Your Van Drawers

Upgrading your van’s storage capacity and design is key to ensuring that you can carry all of the equipment needed to make your mobile business successful.

Furthermore, a well-organised van allows for more time to focus on servicing customers. With more innovative storage options in place, your van will be much more functional and won’t leave you feeling frustrated when it’s time to work.

Enhance Your Mobile Business With Space-Saving Van Drawers

Whether you run a pet grooming, handyman, or cleaning company, having an intelligent storage options for your van will mean a world of difference when it comes to servicing your clients’ needs.

If you don’t like the choices available and a storage installation company – no worries. Many services provide custom installations to meet your specific business and storage needs.

And the best part? Van racking systems are custom designed which means that you can get exactly what you want and upgrade your storage needs as your business grows. So don’t hesitate to get the benefits of advanced storage options in your mobile business with van drawers designed to hold everything you need in an organised and accessible way.

Why Is Now the Right Time to Build a Mobile Application for Your Business?

With mobile users increasing day by day, it is true that the enterprise mobile app market is expected to grow over $65 billion in the coming few years. It is no more news that there is an app for your business. An app helps you to support your business goals, drive engagement, support your e-store and also extend your services. Being a small or mid-sized company, you might often think that only large brands can have an app. But today, more and more SMEs are also leveraging the mobile app development platform simply because it helps to remain well connected with their customers and also create a successful brand. Introducing an app is vital for your business success and there are multiple reasons why your business now needs to build a mobile app.

Here we will discuss some top reasons why you need to develop a mobile app now:

It’s time to be visible to your customer at all time:

On an average, people spend more than two hours on his or her mobile device and making your business visible before your audience at the right time is what you need in a competitive market. Though only a handful of apps make up to the top among thousands of apps, it doesn’t change the fact that the user always has to scroll their device to look for the app they need. A well designed app icon will have an impact on your mind and since your mobile always remains in your pocket, users will carry your app all the time and can view it whenever needed.

You need to create the stickiness:

There is nothing better to increase the stickiness of your business with the customers than embedding your brand in their pocket. Since apps are always visible on the home screen of the user’s phone, customers are also more likely to interact with your business when they find an app at their fingertips. Building an app will also help you increase your customer loyalty and bring in repeat business.

Embrace the IoT age:

IoT is one of the primary drivers of digital transformation and mobile apps are creating news with IoT as well. Today, mobile apps for smart watches, glares and belts and etc. are taking the networking to a new level. With IoT, the virtual and the real world are merging and this technology is operated and used to its ultimate by smartphone users. IoT role in healthcare is also immense as it helps to transmit all the data into the app and thus in a smartphone.

Strengthening the brand image:

Without a mobile app, you might appear to be outdated from the latest trends. This will obviously have a great impact on the performance and also the future prospects of your business. For many users, having an app is an expectation since it helps to remain connected to them. Building a mobile app for your business helps in branding and also enhances the current capabilities and offers a more streamlined experience.

You need to appear as innovative and cutting edge:

There are very few things that say “innovative” louder than any mobile app. Building a mobile app shows that your business is ready to innovate rather than stick to the convention. There are many companies that develop mobile apps simply to generate the wow factors and nothing springs innovation better than adopting new technologies. With more technology growth, you will receive more questions from your users and it is obvious that big organizations believe that mobile apps drive competitive advantage.

The need to open up new revenue channels:

If in case your business is in need to open up new channels to generate revenues for your business, then developing a mobile app is the best option before you. The app will help you to target a new customer base using mobile devices who are willing to avail services even while travelling. Offering services to that specific segment of your audience will help you drive more traffic to your website and obviously generate more sales.

Things to Consider While Choosing A Mobile App Development Company

Everyone remembers how the heart skips when you can’t find the phone in your pocket. You no longer worry about the price, these are all personal data, linked bank cards, transactions, and contacts stored in apps that you are terrified of losing or sharing with strangers. This is the concern of the average user, but what about companies launching mobile applications for their own development and profit? Applications that glitch frequently or are vulnerable to hacking significantly undermine consumer confidence.

At the same time, mobile applications are a serious source of revenue. Only 5 years ago mobile app store revenue was a little over $ 29 billion, and in 2019 the number grew to $ 71.3 billion worldwide. This year, statistics predict revenues of $ 581.9 billion and continuous growth up to $ 935 billion in 2023.

It is already an indisputable fact that mobile application development is an important aspect of working with clients, and the user experience will affect the company’s reputation as well. It doesn’t matter if you already have an application or just want to create it, here are tips to pay attention to when choosing a mobile app developer.

1. Work experience and portfolio

Take notice of working experience not only while hiring new employees but also when looking for a mobile application development company. Firms that have previously worked with different businesses know what works and what doesn’t. They can take into account your wishes, come up with the most effective solutions and contribute creatively to the functionality of your application.

A portfolio is important as well. Before you agree to work with a certain company, ask about their previous work, review the apps, and assess them. Especially check how easy you navigate the app and which features stand out the most.

2. Previous clients’ feedback

Companies that don’t mind sharing their previous clients’ contacts or publishing their feedback on the website are the ones you can consider working with. There must be at least 3-4 customers you can reach out to and discuss their experience. If the company’s methods of operation, their approach to application development, and the results described by previous clients reflect what you are looking for, it will be easier for you to make a decision.

3. Design matters

You have probably heard of UI/UX design, but what does it mean? UX refers to user experience, and UI stands for the user interface. While UI designers choose colors and button shapes, UX designers decide how the user interface operates. Thus, the terms work tightly together but imply different things.

Why should you know those two terms, and how will this knowledge affect your choice? By checking previous applications, you become a regular user and can determine how great or lousy your user experience is. If everything works well, you can conclude that the company has creative and skilled UI/UX designers, and they will make your new app easy-to-use and attractive to customers.

4. The whole package

The firm which can handle both start developing applications from scratch till the maintenance and jump in at any stage of mobile app development would be the best choice. Furthermore, the company must have a complete package of good coding, functional attractive design, and an intuitive user interface.

5. No to low cost

The application should become another tool for attracting customers and developing business, and not just for show. Therefore, instead of creating a cheap app, focus on quality and results as a good app will help you make a profit later. By implementing a low-budget solution, you may end up wasting money and not getting the results you expect.

Depending on your business specifications, you can choose one of the ways to generate income from the application. Some of them include in-app purchases, ads, a paid subscription plan, or charging for downloads.

According to eMarketer, adults in the US spend more than 4 hours with mobile internet, 88% of the time checking apps. The app usage continues to increase by leaps and bounds, and your app will have the potential to attract attention as well. By following these steps, your chances of finding a reliable mobile app development company in New York are now much higher.