May 2023 - GUJRAT INDIA

Make VoIP Calls to India Without Emptying Your Pockets

There was a time, when sending messages to the people residing in the remote areas was a very lengthy task. But, the telecommunication technology is getting advanced day by day and the invention of advanced telecommunication devices such as telephone has made the communication very easy. Now, we are able to talk to the people residing at any place with ease.

In the case of telephones, the communication is made through the analog signals. This is a very efficient system, but it incurred heavy cost in the case of calling abroad. But, now there is no need to get intimidated by the gigantic bills, as the digital technology has made it possible to talk in the cost-effective rates. Moreover, there are a number of methods that allow the users to talk totally free of cost.

VoIP stands for Voice Over Internet Protocols and it is the result of the advancements in the digital technology. Now, one can call anywhere across the globe with the help of this technology. India is a land where there are a lot of business as well as professionals opportunities. Most of the call centres that provide the customer care support are available in India. That is why, day by day, free calling to India is getting very popular. There are number of websites available, in order to avail these free calls.

Many of the Internet portals are also facilitating the users to forward unlimited calls to India. With the help of the IP phones, one can contact their loved ones residing in India. The Voice Over IP technology requires a broadband connection and IP or specialised phone. There are a number of Internet forums that give you information about the free calling through VoIP.This technology is available on most of the websites and they offer the facilities to make free calls to India.

PC to PC call can also help the people in free calling to India. The aforesaid feature is available on many websites and the messengers of many popular portals and you can call a person if he or she is online. But the people are highly crazy about the Internet phones. The Internet portals also offer many exciting and deals to the users availing VoIP services.

The VoIP calls to India are increasing day by day and it is quite obvious, as the calls for which you have to spend a lot in the past, can now be forwarded without even paying a single amount of money. Some of the websites charge a little money in order to provide these facilities, but the charges are very little. The free calling to India is definitely a beneficial deal for people, as it not only helps the people in their personal talks, but one can also get benefits from it in their business purposes. More and more websites are entering in this arena and the sound quality of the IP calls is also very good. The day will come, when these calls will be as easy as regular phone calls.

Generating Maximum Inquiries Through B2B Portals

Internet is unarguably the greatest invention of all times. About 30 years ago, I doubt if anybody even imagined that internet would play such a pivotal role in our lives as it does today. The advancement in technology has made the whole world shrink into a tiny place that is accessible through computers and even hand held devices like mobile phones, palm top and others. Today, internet has become an integral part of our lives and has completely changed the way we live, we work, eat, do business, travel, etc. Today we are totally dependent on internet for everything we do.

Currently, there are billions of pages available on internet on varied topics. One can easily find hundreds and thousands of sites dedicated to any particular topic. Ranging from business to matrimony, from automobile to space research, you name it and you will get the information through the world wide web. Social networking sites like Facebook, Twitter, Orkut have revolutionized the way people interact with each other and disseminate information. These sites have found global acceptance not only among the youth, but also among entrepreneurs or business owners who use them for brand promotion, for announcing new product launches and marketing of their business.

Talking about business, B2B (business-to-business) portals have emerged as a viable option of promoting and doing business online in a much cheaper and cost-effective way. B2B portals, also termed as e-marketplace is a large community of buyers and suppliers listed on the site with the aim to develop and establish new business relationship and retain the existing ones. These sites provide a platform to buyers and sellers to interact and generate maximum business inquiries through the use of different tools and services offered. But how do one get maximum response or inquiries for one’s products through a B2B portal?

Below are some tips that can help one in getting maximum product exposure and good business response.

The first and foremost step that one should take is to register/ list one’s company on any leading B2B portal. The registration is free on most B2B portals. Others charge a nominal fee for listing the company. All one has to do is to fill a simple registration form and post relevant/ correct information on the company, email address, nature of business, and other details. It is important to give authentic information on the company and nature of business as that would help in getting relevant response from prospective business partners.

Though free members are offered limited services, at least one can get a hang of it before proceeding to become a paid member. After seeing the response one gets as a free member, they can opt for a paid membership to get additional services and benefits. Most B2B portals allow free users to post up to 10 products along with photographs and specifications on the site. It is important to give maximum information on your products to get good response from the buyers.

Most of the listings on B2B portals are categorized industry wise, in order to help buyers find suppliers and vice-versa, as per their area of interest. Some sites have focused on product listings with complete product details, specifications and photographs to help users easily browse different products listings under a category or sub-category.

While posting your product on a B2B portal, always try to upload the product image and give the product details, specifications, functions and other information related to the product as that may help the buyers in finding your product faster. Also mention the advantages that your product has over those offered by your competitors. It is worth mentioning the terms and conditions related to sale, shipping, packing and location of the products to increase the chances of getting good buyers response.

Those who have visited B2B portals must be aware of Trade Leads service offered by most of B2B sites. Trade Leads basically serve as a notice board for the registered users of the site where they can post buy/ sell requirements for any product and most B2B portals offer this service without any cost. All you have to do is post maximum and correct information in order to generate a response. For instance, while posting a buy trade lead, one should clearly clearly describe product requirement, quantity, delivery time, shipping destination and other vital information. If you have sample of your requirement, you can upload the sample photograph to get more specific and faster response.

One should always assess any buy requirement thoroughly before responding. Also avoid sending too many or heavy attachments through mail. Do not use short forms related to any product name and never send too many reminders to the buyer. Also try to keep your company profile updated and regularly respond to the emails received in response to your posted trade leads or company listing.

There are several other paid services offered by B2B portals such as featured products, catalogs, websites, trade fair promotion, credit reports et al. All one has to is to analyse one’s requirement and budget before opting for any paid service. B2B portals are well promoted in search engines like Google, Yahoo, Bing, etc. and thus can offer maximum visibility to any company/ products at the global level.

With a plethora of services offered, all one has to do is to make maximum and best use of B2B portals for their business propagation. A word of caution though, always thoroughly verify the credentials of any company before making any transactions or doing any business online.

Udyog Aadhar Registration – Answering What, Who, How and Why of It

The Government of India offers small and medium-sized business a unique number and certificate that recognises and certifies them as enterprises. It is called the Udyog Aadhar registration. Previously known as the MSME registration process, any of the following businesses can opt for it:

A sole proprietor entity
An LLP enterprise
A private limited company
Or any other corporation

To register, a 12-digit Aadhar Number is needed which can be provided by:

The owner of the firm
The director of the enterprise
The proprietor of the entity

Udyog Aadhar – Who Should Opt for It?

Any business, trade or entity that meets the specified criteria of micro, small or medium enterprise can apply for MSME registration. If the company can be classified as MSME, it can opt for Udyog Aadhar. The type of enterprise can include:

Proprietorship
Partnership Firm
Limited Company
Production Company
One-Person Company
Co-Operative Societies
Hindu Undivided Family
Private Limited Company
Limited Liability Partnership

Besides the ones listed above, any other association of people or undertaking can also choose to register for Udyog Aadhar.

How to Register for Udyog Aadhar?

In the past few years, the government revamped the SSI and MSME registration process to make it much simpler. The rejuvenated system is straightforward and doesn’t require too much data. It should be noted that the online portal can only be used by individuals who have an Aadhar Card and possess an enterprise.

A person who wants to register as MSME but doesn’t own an Aadhar number needs to file for Udyog Aadhaar Memorandum (UAM) with the General Manager of the required District Industries Centre. Here are the steps to take for those who have an Aadhar number:

1. Udyog Aadhar has an official registration portal. The first step is to visit it.

2. Once the website is open, fill in two particulars:

The complete name of the individual filing for registration.
Their 12-digit unique Aadhar Number.

After this click on the ‘Validate and Generate OTP’ button. The one-time password will be sent to the mobile number registered with Aadhar Card. Use the OTP to fill in the social category. There will be four classes:

SC
ST
OBC
General

3. Now all the details of the business or enterprise need to be filled in. Remember the space for the name has to be filled in with the name of the business and not the person filling the application. For the correspondence details, type in the entire postal address of the business. This would include:

District
Pin Code
State
Email Address
Mobile Number

4. Next comes the carry forward information which necessitates data such as:

The date the entity started operations. (Use the calendar to fill the accurate date)
Any previous registration data. (This includes SSI registration, EM1, EM2 and UAM registration number)

5. The form will now ask for bank details. Enter the bank account number and IFSC code of the bank branch. Please ensure that the account is registered under the enterprise’s name. To find the IFSC code, go to the website of the bank.

6. The following step is to specify the main business of the enterprises. Udyog Aadhar offers two choices – manufacturing and services. For a company that does both, the best-case scenario is to pick the option that constitutes the significant chunk of operations. For example, if the enterprise is 70% manufacturing and 30% services, then manufacturing would be the right selection.

7. The last detail the form asks for is the number of employees currently enrolled in the business and the full investment amount.

8. The final step of the procedure is to choose the District Industry Centre. Use the drop-down list to pick one. After this accept the declaration and submit the application.

If a person has more than one enterprise, they will need to fill a separate Udyog Aadhar form for each one of them.

Why Register Under Udyog Aadhar?

A simple process that requires nil paperwork is not the most consequential incentive for registering an enterprise for Udyog Aadhar. The scheme offers a plethora of paybacks and advantages to small, micro and medium-sized businesses. To name a few:

The company gets an excise exemption.
The trade can opt for credit guarantee scheme.
The firm is also exempt from direct tax laws.
Since business demands a lot of electricity, a registered enterprise can avail concession on power bills.
If the entity files for trademarks or patents, it gets a reduction in fee.
Once a firm is designated as an MSME, it can avail many government schemes such as:

easy loans
loans without guarantee
low-interest rates on loans

Another avenue for increasing the revenue of the business is subsidies that are enjoyed by registered MSMEs.

When the enterprise decides to participate in international and foreign expos, it gets financial support from the government of India.
An Udyog Aadhar firm gets exemptions when they apply for any tenders issued by the government

Human Resources Recruiter Job Overview

In order to gain a competitive advantage and fuel a company’s growth, there is a need for qualified and highly skilled professionals. To recruit such talent pool, HR recruiter plays the most important role in any organization. A Human Resources (HR) Recruiter is a person who is responsible for maintaining all levels of recruitment throughout the company. Furthermore, in order to make a career in this field, one needs to have:

At least a bachelor’s degree
Master’s degree in Human Resources
Knowledge of whole recruitment lifecycle
Know how of employment regulations
Excellent communication and interpersonal skills
Phone and interviewing skills
Professional approach
Ability to work under various situations
Time management skills
Project management and judgment skills
Strong decision-making skills
Ability to keep and manage confidential information

The job of an HR recruiter is to achieve the staffing goals of an organization. Recruitment process usually involves establishing recruiting needs according to the company’s plan, advising managers, building applicant sources, attracting and evaluating candidates. The HR recruiter is solely responsible for the outcomes of the recruitment process within an organization. The recruiter not only handles the recruitment process but also required to take care of the quality of the delivered candidates, timeliness of hiring and costs of the hiring process.

Some of the major roles and responsibilities of a Human Resources recruiter includes:

Find out and implement best recruiting practices
Coordinating with managers to determine the requirements for a particular job position
Build networks to find qualified and suitable candidates
Advertising positions through various known sources that will attract talents
Screen candidates resumes and job applications
Make sure that the personnel requirements for specific position is accomplished in a timely manner
Manage social media and professional networking sites to identify and source candidates
Perform reference checks
Conducting initial interviews, which includes telephonic and face to face interviews
Partner with other HR staff for planning various activities
Design recruitment strategy on an annual basis
Promoting company’s reputation

Job positions available and salary in HR recruiter field

Owing to the growing demand of quality workforce in assorted companies, the demand for HR recruiter is also on the rise. Different levels of HR recruiter jobs position exists in various companies, which include entry level job position to recruitment manager. Moreover, in this career path, one can also opt for other specialized job positions related to HR field such as Career development specialist, junior HR business partner, etc.

The average salary of an HR recruiter in India is in between INR 1, 80,000 to INR 2, 80, 000 per annum.

Final Words:

There is a huge scope for HR recruiters to grow in their respective field. With a good experience and knowledge of related aspects including how to communicate with various people on different positions, how to maintain a healthy relationship with the employees, etc., is surely the path towards the top positions in HR field.

Indian Powerloom Sector With Special Focus On Powerloom Cluster

Overview of the Indian Power Loom Sector:

India manufactures 5% of cloth through organized sector, 20% through Handloom sector, 15% through knitting sector and 60% of Indian cloth is produced through decentralized power loom sector.

The decentralized powerloom sector is the lifeline of Indian Textile Industry. India is having approximately 19.42 lakhs of powerlooms weaving almost 19,000 million meters of fabric, and provides employment to more than 7 million workers. The industry now produces wide range of fabrics ranging from grey, printed fabric, dyed fabric, cotton fabric, various mix of cotton, synthetic, and other fibres. The country exports Rs. 44,000 million worth of goods to countries like U.S.A., France, Germany, Bangladesh, Hong Kong, Italy etc.

Although the growth of power loom industry was slow initially; it has started gearing up now. Number of shuttle less looms has augmented to almost 50,000 and from this about 35,000 looms are working in the decentralized sector.

Most of the Power loom units are concentrated in semi urban, or rural area. Among all; Maharashtra has highest number of powerlooms amounting to approximately 8 lakhs of powerloom, Tamilnadu is second with 5 lakh units, and Gujarat ranks third with 4to4.5 lakh worth of power looms.

Powerloom sector of Bhiwandi:

Bhiwandi, known for its powerlooms is situated at about 30 kilometers away from Mumbai in Maharashtra state. Bhiwandi is a key textile center of western India.

Bhiwandi has approximately 6 lakhs powerlooms, which is 33% of countrys total powerlooms. Turnover of this segment is projected to be around Rs. 10,000 Crore annually. With approximately 1.6 lakh customers this industry is spread across 700 sq. km of area. Bhiwandis powerlooms support family of about 15 lakh workers; most of them being migrants from Uttar Pradesh and Bihar. Nearly 40 % of the national production from the powerloom sector is contributed by this township.

Indian SMEs Set Their Sights on the UK Market

The United Kingdom (UK) is one of the leading export destinations for Indian small and medium enterprises (SMEs) across most industry verticals. This region is also one of the most favoured markets for small scale optical goods manufacturers and exporters. The eyewear market in the UK has witnessed a rapid growth over the past few years. This provides ample opportunities for Indian small and medium optical goods suppliers and exporters to reap maximum benefits.

The UK accounts for a substantial share of the total Indian exports. Textiles, readymade garments, footwear, gems and jewellery, leather goods, engineering goods, metals and optical goods constitute the chief items exported by India to UK. The India-UK trade figure touched £6,737 million in 2007. Strengthening bilateral relations has proved to be mutually beneficial for both UK and Indian SMEs across diverse verticals, including the eyewear industry.

Indian small scale optical goods Manufacturers and suppliers should further capitalise on the healthy trading relationship between the two countries to expand their business. There is immense scope for optical equipment makers and frames suppliers since the spectacle sector accounts for more than 63.2% of the UK eyewear market. Increasing their frames supplies and export of sunglasses can help Indian eyewear companies increase their market share in the UK.

In order to attract the attention of UK buyers, Indian companies must focus on adopting the latest technology in production of lenses, glasses, optical frames and magnifiers. Photochromatic lenses, designed using variable tint optics technology to protect eyes against harmful rays, are also in great demand in the UK market. Besides, stylish sunglasses, rimless frames and bigger acetate frames in vibrant colours are also in much vogue in the UK. Given the high level of fashion consciousness among people in the UK, Indian eyewear designers must focus on introducing bright, multi-coloured and attractive designs of sunglasses.

Small scale lens and optical makers can also introduce a wide range of lenses including single vision, bi-focal, multi-focal or progressive lenses, high-index lenses, polycarbonate lenses, anti-reflective coatings, tinted lenses and polarised lenses, which are much in demand in the UK market. Small and medium eyewear companies should focus on introducing improved optical goods keeping in mind factors like functionality, wearability, style, comfort and durability in order to gain a foothold in the UK eyewear market.

The Importance Of eCommerce Website Designing

The world is transforming into a digital platform each passing day, more and more people are getting online. Consumers and brands are joining this platform like a revolution in every way they can whether it is blogging, social media or browsing. Those companies which didn’t focus on this till yet, they are most probably behind their competitors. Without a digital presence, you can’t have a great impact in the market. That is where eCommerce sites come in, a site or a portal which facilitates all the features and benefits a company and their user need to engage and make future decisions.

A perfectly designed and developed eCommerce site would have all the basic and advanced features to facilitate easy navigation, tracking details and providing better experience every time user lands on it. It consists of astonishing graphics in conjugation with conspicuous copywriting which is difficult to ignore. You can display and do some sorts of sale on a static site also, but dynamic websites are recommended for providing better service. On dynamic ones, you can easily customize the adjustable things and add products with changing discounts and offers.

It is a unique way to offer such experience what captivates your target audience and prompt them to come back again. A thank you page, followup email or digital marketing plays a good role in bringing back to their landing page which means continuous flow of income and customers’ satisfaction. You can set up different payment options, tracking options for orders, and you can also store their details for providing customized service next time. It also allows you to add advanced features.

The popular languages for eCommerce website designing and development are Magento, PHP, python and so on. Some of the languages cost money like Magento and Zen cart, and some like PHP and Drupal are free to use. A professional designing company would mix HTML codes also to make it more SEO friendly. No matter what they do, the outcome should always be user-friendly site with easy navigation, engagement features and convenient to make purchase.

Now comes the main point, who should invest in this? Almost anyone- who would like to do online business and sell more products alongside influencing their offline presence. If you are in retail sector, real estate, food business or in any other field where you find opportunities to expand your business online, then it is the best option for you.

How to Increase Your Blog Traffic Faster

Creating a blog and posting on it is not the end of everything. You need to popularize and promote it for garnering traffic on it. Whatever you post after working so hard, you need response from the audience in the form of comments and shares. Here are few ways in which you can increase the traffic on your blog:

Know your Target Audience

You need to evaluate the interests of your target audience and accordingly create your content. Evaluating the needs of your audience is critically important to be successful as a blogger. If you fail to do that, you are looking at missing the bull’s-eye. Developing the content as per the requirements of your target audience is something which will determine your success in the long run. Start developing a buyer persona. Buyer persona includes the demographic and general interest of the audience.

Produce Evergreen Content

Create content which will not become irrelevant with the passage of time. Such a type of content can live forever on the web and arouses interest in the mind of the viewers for a long time to come. Make sure not to write time sensitive related events which appear quite popular at one point of time and then lose their lustre immediately after the news becomes stale.

Using Keywords and SEO

If you want to drive big time traffic on your website, making use of SEO related keywords is absolutely essential. If you start writing blog posts which do not accumulate any searches on Google it is of no use; in fact you will be literally wasting your time and energy in making all those efforts. Google drives countless searches over the internet every day.

Long tail keywords are keywords containing more than 3 phrases which generate targeted traffic on Google. Use such long tail word which increases your chance in getting higher ranks on Google. You can also take the help of the Google Keyword Planner to generate long keyword phrases which generate high volume and low/medium competition. A SEO company or any part of the world can help you generate targeted amount of traffic.

Using the Power of Influencers

Influencers or famous people who have carved a niche for themselves in your target market can help you in increasing the popularity of your blog tremendously. Influencers have a large fan following and have a myriad of supporters over various platforms on social media. Make them write for you so that they become a contributor to your blog.

By making them participate in your blog related activities will set the ball rolling for you in striking the right chord. They bring along with them a powerful distribution network. Requesting them to mention your blog on their posts, sharing your posts on their social media accounts will definitely get you noticed.

Complete your Meta description and h1 Tags

The keyword you are targeting should be present in your title, URL and description as well. From the SEO perspective, it is a great idea to insert your keywords in the meta description as well as H1 and H2 headings. Meta description is a sentence which describes your blog post briefly.

Uploading Speed of your Blog

Google has repeatedly declared that the uploading speed of any website is one of the major criteria for getting high rankings on Google. It applies to your blog too. In case your blog uploads too slowly and doesn’t come up fast enough, they will not even visit your website. Instead they will hit the back button and go on to the next Google result. Make sure the blog is optimized for mobile devices.

It doesn’t matter whether it is a Website designing company or elsewhere, website uploading speed is a significant criteria. In case you would want to test the speed of your website, you can go to Google Insights and find out the present loading speed of the blog. By getting a score out of 10, you will be able to find out how fast is your loading speed.

The Growth Story and Segmentation of Chemical Industry in India

The chemical industry in India is counted among those industries that began working immediately after the country’s independence in 1947. So, it is one of the oldest contributors towards the Indian economy. At present, the average annual growth rate of the industry is 12.5 percent.

The Indian chemical industry is divided into a number of segments and each segment has significantly contributed towards the overall growth rate of the industry. Various favorable factors have supported the industry to show desired progress rate. You can learn about these factors and have an overview of the industry from the following discussion.

It was till 1991 that India was a closed economy. However, the adoption of liberal policy in 1991 benefited most of the industries, including the chemical industry in India. Since then, the industry has gained recognition in the global economy. Today, it ranks 12th in the world in terms of production size. Also, the industry contributes 13 percent towards the total export from India at present.

It has been estimated that in the coming few years, the industry is going to attain the worth of 100 billion US dollars. To achieve this target, there is need for the improvement in the following areas:

More entrepreneurs are required to steer the industry on the path of expected growth.
Growth of the overseas sales network to help industrial chemical manufacturers in India to find international buyers.
Increase in direct employment within the industry.
Stress on chemical manufacturing knowledge and specialty.
Improvement in the health and safety standards.
Increased use of information technology in the industry.
And of course, the increase in specialty chemical plants.

The chemical industry in India is divided into various segments. Some of the main segments and their progress statistics are as below:

Inorganic chemicals constitute one of the major segments of the country’s total chemical production. A growth rate of 9 percent is recorded for the segment that includes alkalis, fertilizers and detergents as main chemicals.
Drugs and pharmaceuticals are among the most exported chemicals from India. This segment of the Indian chemical industry ranks at 4th position in the world. The growth rate of 8 to 9 percent is recorded by the segment.
Agro-chemical products include pesticides and fertilizers as the main chemicals in this category. The 10 percent domestic market growth rate is recorded by this segment.
Dyes and paints segment has a growth rate of about 12 percent. The segment also includes polymers and other related chemicals.
Petrochemicals in the Indian chemical manufacturing industry have the fastest growth rate of 15 percent.

Considering the growth trends in different sections of the chemical industry in India, one can easily place the industry among major contributors towards the overall growth of the country’s economy. To improve the sales network for the Indian chemicals, the manufacturers and suppliers need to rely upon the online b2b networks. The b2b directories are the places where small and medium sized chemical manufacturing enterprises can gain more benefits.

Top Online Marketing Platforms in India

In the view of rising numbers of internet users (around 300 million users by 2015) in the country, small and medium enterprises (SMEs) will vouch for online presence as digital advertising in the country is already growing by a massive 50% year on year.

According to IAMAI March 2013 report, the online advertising market in FY 2012-2013 has grown to reach INR 2260 crores, which represents a y-o-y growth of 29%. It is projected that by FY 2013-2014, the size of the online advertising market in India will be INR 2,938 Crores.

Even though traditional media like television and newspapers still remain the preferred media for seeking information and entertainment, spends on digital media have steadily increased from just over 1 percent of total Indian advertising spend in the year 2005 to nearly 7 % in 2012.

From 2011 to 2013 regarding online marketing, we have noticed a decline in search and display advertising (major contributors), and a rise in mobile, social media and video advertising. The Internet has been reinvented on mobile devices becoming smaller, more personal, customizable, and accessible anywhere on the go. Traditional forms of interactive advertising are therefore now in the process of evolving as they migrate from computers to mobile devices. According to a study, post click behavior tells that people who looked for specific information on a product have in the end bought it: 55% email Ad, 64% Ad on SM websites, Mobiles ads 64%.

In an environment where Digital Advertising is still growing, online marketing appears to be more effective (large targeted audience, accuracy in the measurement of ROI, interactiveness and engagement of the audience, creativity and celerity) and inexpensive compared to traditional media. With a great number of companies sharing the market, choosing the best Digital advertisement firm in India can turn to be a really difficult task.

Here is a list of Digital marketing companies which can be considered as the top 7 in India in terms of the quality of services offered and popularity.

1- Mydeals247.com – HQ: Bangalore, India

Mydeals247 is a real-time online e-commerce platform which also gives the possibility to other businesses to advertise through their platform. They offer a unique advertisement model which tends to be really effective and inexpensive for businesses compared to other digital advertisement firms.

MyDeals247 displays the Ads based on the user’s interest. When the user clicks on any Ad, MyDeals247 showcases a questionnaire asking a couple of questions related the Advertiser’s product or service – if the user answers all the questions correctly at the first time, MyDeals247 charges the cost per potential lead from the Advertiser. If there is any wrong answer(s), Advertiser will not be charged at all. All the user information (whoever answered all the questions correctly) will be shared with the Advertiser.

With their personalized ad politic (only ad matching with user’s interests are displayed to him), users are not get annoyed with irrelevant ads and they only see what they are interested in. Users can use the money earned to recharge their cell-phones, to purchase any item at Mydeals247.com right away or transfer the money into their bank account once in a month.

2- Google – HQ: Mountain View, USA

Google Inc. is an American multinational corporation specializing in Internet-related services and products. These include search, cloud computing, software and online advertising technologies. Regarding online advertising, Google offers tools to advertisers such as: Google Analytics (allows website owners to track where and how people use their website), Google AdWords (allows advertisers to display their advertisements in the Google content network), search and display Ads through their search engine. Most of its profits are derived from AdWords.

3- Facebook– HQ: Menlo Park, USA

Facebook is an online social networking service with 1.15 billion active users (March 2013).

Facebook generally has a lower click-through rate (CTR) for advertisements than most major Web sites. On pages for brands and products, however, some companies have reported CTR as high as 6.49% for Wall posts. A study found that, for video advertisements on Facebook, over 40% of users who viewed the videos viewed the entire video, while the industry average was 25% for in-banner video ads.

In 2010, Facebook opened its fourth office, in Hyderabad and the first in Asia. Facebook announced that its Hyderabad centre would house online advertising and developer support teams and provide round-the-clock, multi-lingual support to the social networking site’s users and advertisers globally.

4- Yahoo – HQ: Sunnyvale, USA

Yahoo! Inc. is an American multinational Internet corporation. It is globally known for its Web portal, search engine Yahoo Search, and related services, including Yahoo Directory, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Groups, Yahoo Answers, advertising, online mapping, video sharing, fantasy sports and its social media website.

More than 50% of Yahoo’s revenues come from marketing services. The largest segment of it is from search advertising, where advertisers bid for search terms to display their ads on the search results. On average Yahoo makes 2.5 cents to 3 cents from each search. Other forms of advertising that bring in revenue for Yahoo include display and contextual advertising.

5- LinkedIn – HQ: Mountain View, USA

LinkedIn is a social networking website for people in professional occupations, and it is mainly used for professional networking. As of June 2013, LinkedIn reports more than 259 million acquired users in more than 200 countries and territories.

On July 23, 2013 LinkedIn announced their Sponsored Updates ad service. Individuals and companies can now pay a fee to have LinkedIn sponsor their content and spread it to their user base. LinkedIn derives its revenues from three business divisions:

– Talent Solutions – Recruiters and corporations pay for: Branded corporate page on LinkedIn complete with careers section, pay per click-through Job ads that are targeted to LinkedIn users who match the job profile, access to the database of LinkedIn users and resumes.

– Marketing Solutions: LinkedIn advertisers pay for pay per click-through targeted ads.

– Premium Subscriptions – LinkedIn users pay for: LinkedIn Business for business users, LinkedIn Talent for recruiters, LinkedIn Job-seeker for unemployed LinkedIn users looking for a job, and LinkedIn Sales for Sales Professionals.

6- Orkut – HQ: Belo Horizonte, Brazil

Orkut is a social networking website that is owned and operated by Google. The service is designed to help users meet new and old friends and maintain existing relationships. With 33 million active users Worldwide, India is the 2nd largest Orkut users’ country after Brazil. A part of Orkut’s revenues comes from pay per click-through ads displayed. Advertisers also have the possibility to imbed YouTube videos to promote.

7- Twitter – HQ: San Francisco, USA

Twitter is an online social networking and microblogging service that enables users to send and read “tweets”, which are text messages limited to 140 characters. Twitter claimed to have 200 million active users on February 2013. Twitter derives it revenues from paid advertising for companies that are able to purchase “promoted tweets” to appear in selective search results on the Twitter website. In April 2013, Twitter announced that its Twitter Ads self-service ads platform for small businesses was available to all US users.