Free Business Listing Is the Ideal Process to Reach Potential Customers

The concept of free business listing is very contemporary in the field of online marketing. This is undoubtedly an innovative method to promote your local business through some excellent networking solutions and business advertising procedures without any confusion of spam. This can give a wide approach without costing a single penny at all. You can reach up to a wide range of targeted mass leaving your competitors a far behind. It is an absurd to analyze the importance of internet marketing in this complicated and very competitive scenario of the recent times. Getting the chance to appeal to the targeted mass without any cost is undoubtedly an addition to the benefit. This can bring you up to the mark to the mass in comparison to the other competitors of the same field.

This is the ultimate chance for your business to make people aware about its existence and its services. There are a number of potential customers in the market. Due to the various constraints in the marketing field sometimes it becomes impossible for you to reach each and everyone. Getting such a scope to reach to the mass is an immense chance through enlisting your business in the free chart of any portal. The beneficial factor is that your customer will come to your door for your services finding your existence in the market through free enlisting. In this manner your business can be benefited of free listing. Internet will be the method by which the customers come to know about your existence. You will be entered within their list without any cost.

You company can get a grand existence in various search engines including Google and many more just like that. You will be added in the directory which is beneficial without any doubt. You will be benefited in both ways. You can have the chance to increase the traffic by enhancing your presence on the internet. Even you can get an instant boost as well through a perfect ranking over the search engine. You should make the free business listing more attractive to get a perfect service. You should not take the listing for any consideration just because it is free. You need to submit enriched content so that the search engines can get you indexed.

You can mark a huge difference in your business getting such a chance to enlist your service. Lead generation is the basic benefit for any small business and this is the perfect platform. Even you can make your advertising more attractive and catchy by adding the log and images of your business on the listing. Sometimes your business location can be mapped on Google as well. Moreover, such listing portals have categorized listing type of business and you can have your presence in that category. You will be enlisted within your own segment so that the surfers can get you easily on the web.

The portals constantly update their database which is good for your listing. At the very initial stage you do not need to expense a single penny either for the listing but after sometime you have to pay a tiny amount of money. It is not a big deal for you to pay in comparison of the amount of business you are getting from such listing. It can not be an issue to spend some money on such a grand advertising policy for your business. Promoting your company is the basic requirement for your company and you have to attract as much as potential customers you can to your business. Free business listing gives the chance to give you the solid promoting scope for your services.

For Sale by Owner: Off MLS Listing Is Risky Business

Since 2013, there has been an increase in sellers pre-selling properties and listing them off the Multiple Listing Services(MLS). Core Logic reported that in 2013, 53% of real estate transactions conducted in the U.S. were not listed on the MLS. Most sellers do not hold a real estate license, and are not permitted to use the MLS – the standard listing portal for a licensed real estate agent. Although buyer’s agents are willing to work with For Sale by Owner (FSBO) listings, they are not permitted to give the seller any advice or access to marketing.

Sellers who want to list a FSBO may be losing out on tens of thousands of dollars in real market value on a property, especially if they list properties without an up-to-date appraisal or current market research. Often a seller will list a FSBO based on the sale price of a neighbor’s home, which may or may not be the best choice for a comparable property. A local real estate agent lists properties continuously in their regional sales area and is best suited to offer a market comparison in the neighborhoods he or she covers. Remember, tax assessments, though readily available, are not the best tool for gauging a property’s true market value at any give point in time.

One nuance about FSBO sales that should give sellers pause is the fact that an experienced buyer’s agent may hold the upper hand in a FSBO real estate transaction. Why? The seller may not be familiar with state laws and fiduciary codes and/or ramifications of contract issues that crop up during negotiations. Even with a lawyer creating a real estate contract on a property, the final outcome of a For Sale By Owner (FSBO) real estate sale may be held up over a variety of issues. Experienced REALTORS know how to circumvent these roadblocks quickly and keep a property transaction on track.

FSBO is Not Equal to a REALTOR’s Advertising Potential

Working with a professional REALTOR is worth the commission under these circumstances. A FSBO has a limited opportunity for marketing, becoming more heavily reliant upon web real estate portal sites such as Zillow.com. With a seasoned agent, advertising penetration for a property is far greater. For example, I list my properties for sale in Williamsburg, Virginia on four MLS websites. This gives my sellers and extensive area of coverage so that other agents can see the listing and buyers on the MLS can also see it. My MLS listings are also republished on Realtor.com, which is owned by the National Association of Realtors and is also a reputable website in the industry.

My broker, Coldwell Banker Traditions, also has a listing mechanism on its locally based website, where my client properties receive excellent visibility. Not all REALTORS list properties this widely on the Web, so check with individual real estate agents and ask them for specific information about advertising provided for client listings through MLS and other venues on the Web.

There are other disadvantages to listing properties without an agent. If the owner happens to miss a showing with a potential buyer, he or she may miss the opportunity to sell a property altogether. For real estate sales in my territory, Southeastern Virginia, an owner is not permitted to use legal forms created by the Virginia Association for Realtors (VAR), unless they are licensed. Real estate forms are formally copyrighted by the VAR and sanctioned for use only by membership. This puts the seller at another distinct disadvantage in the transaction. Having to create legal forms anew is not only time consuming, it may increase costs for an attorney.

Besides some of the more obvious advantages to listing with a licensed real estate agent, there is also a common misconception that the use of a real estate lawyer will save money versus paying agents’ commissions. The seller still has to pay the buyers agent fees (which is variable by state and type of real estate transaction). All FSBO sales contracts must be created and finalized with a lawyer. The sales process involves having the buyer read the contract and make changes. The lawyer revises the contract appropriately and it is presented at closing. Lawyers in Virginia charge far more to create an original contract (in my experience) than the commission on the seller’s side – in most instances. Sellers who want to go it alone should seriously consider the lawyer’s fees may be more expensive, and are largely unpredictable, depending upon the number of legal forms needed, length of negotiations and additional contract requirements.

Sellers need to forgo the FSBO and get smart in a real estate market that is definitely on the move in many regions of the U.S. Pricing is trending higher in the 2014 market and inventories are low in many markets. So sellers need to have expert advice on pricing real estate at current market value now – more than ever. In addition to potential loss of profits from home sale, the seller may easily run up against legal and contract issues that may not be quickly resolved. Worse yet, these matters may be settled too late to adhere to the time limits on certain loans such as FHA and USDA. If the seller does not know what they’re doing and timeframes are not heeded, this can cause the buyer to forfeit a loan. In turn, the property loses a good buyer and valuable time on the market.

Be wise and don’t engage in risky business – listing a property off the MLS or without a licensed agent. It is best to have the representation of a licensed agent for a variety of reasons. The main reasons are: the seller will have expert advice, will most likely sell the property sooner and the property will command a fair market price. Say no to FSBO. Instead, seek out a capable real estate professional in your region for piece of mind.

How to Claim and Verify Your Google My Business Listing

Let’s face it, if your business isn’t on Google, you don’t exist. Did you know that well over 90% of all search engine traffic is Google? Today, people don’t bother memorizing much of anything, and really why should they? It’s all on Google. True.

How many times have you searched for a business on Google, and off to the right is a box with a map of where the business is located, the phone number, hours of operation, picture, and even a link to their website. It’s like Google wants to give every business a free advertisement. Well, actually Google wants to make it as easy as possible for the user to find exactly what they are looking for in 0.000048763 seconds – so, we all keep coming back.

Mobile Search Traffic is Up

You see, Google knows that they will remain the number one search engine as long as they make the user’s experience simple and seamless. Did you know that currently in 2019 over 65% of all Google search traffic is mobile? Wow, right? What could be easier for a mobile user than “ALL” the pertinent information ‘front and center’?

How Do I Get a “Google My Business” Listing for My Company?

Okay so, now you are asking yourself, “how do I make sure my business has a box listing at the top of the Google page when someone searches my business?” Well, this is the easy part. In fact, it’s so easy you are going to ask yourself; “why didn’t I do this before?”

Let’s take you through the simple steps. But first you have to Google your business name on Google Maps and see if it shows up. If it does show up, it’s because the Google Search Engine algorithms have found information from other sources and put it there for you, and for your customers (the user).

Claiming My “Google My Business” Listing

If you find your business already listed, then click on the button that says “Claim this Business” and the Google Tutorial will take you through the process. Remember: it’s really easy! Oh and be sure to claim your business before someone else tries to – a good incentive to do this ASAP.

My Business Isn’t Listed Yet, But I Really Want

My Free “Google My Business Listing” Now!

If it isn’t there, then you need to go to Google My Business Page and click the “Manage” button and it will take you through all the steps needed. Their system sends you verification code, just wait until the verification code comes before you start and follow the totally simple steps – seriously, a third grader can do this, yeah and probably better than any of us?

Once you have your listing you will also have a business profile page when you log in. Simply edit the information you want to appear on Google when people search for your business. You can customize Your “Google My Business” listing and add your:

  • Website Link
  • Phone Number
  • Hours of Operation
  • Logo and/or Pictures of Your Business

Okay so, that’s it – simple right? Well, some of us aren’t as smart as a third grader when it comes to all this high-tech stuff. So, if you are like me, you might want to watch a quick YouTube Video on How to Claim and Verify Your “Google My Business” Listing first.

Then you can follow the simple instructions above, and click around until you figure it out. Seriously – this is really easy. And, you have to love the price! Do you ever wonder why FREE is a 4-letter word? That is only thing about this “Google My Business” listing thing that doesn’t make cents.

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