September 2022 - Page 4 of 9

Writing Your Affiliate Home Business Plan

Here’s a typical scenario: You are deciding to start a home business and suddenly everyone you know has his nose in your business, literally. What do you tell them? And how do you answer your own questions? What should you expect from the company in terms of stability, longevity, vitality, trust, income, and so forth? First the bad news: there are no guarantees. Then the good news: there is plenty of information from which to draw your own conclusions. The internet is huge, and any good company will offer free marketing tools and training.

But back to the WHY of that business plan. You’re going to be starting small, slow and boy! is there a lot to learn. What’s the point of actually sitting down and writing a business plan? You’re not Bill Gates, this isn’t Microsoft, just you in your home office a few hours a week, slowly building an online business presence, not really understanding what the heck you’ll be doing.

Relax and breathe. Unlike Mt. Rushmore, your plan won’t be designed to withstand the weathering of the ages. You can expect it will change and bend with the flow of your real experiences, which will be totally yours, not identical to anyone else’s.

What writing your plan will do is cause you to pause, think, dream, study and focus. The written document, whether it is one page or twelve, will give your business a framework to work within. The internet is vast and seemingly endless. It is easy to lose focus and drift away on a different whim or idea every day. Understanding where you are today, what tools you have to work with, what your goals are, and how you can best achieve them and measure your success, will help you stay on target and not waste what few hours you may be investing in your business at start-up.

Whenever you feel lost or confused, you can return to what you have written. When you analyze your situation and decide to make a change, rewrite that part of the plan. Understand that it’s a living document, intended to grow with you and your business. Your business plan is your friend.

Getting Started with the Business Plan

First you need to study the company and its management. You need to read and learn about the products, the compensation plan and the network structure. See you next month. Just kidding.

Plan on doing SOME reading each and every work day for the next few months, if not indefinitely. Keep up with the company forum entries every day; read something in the training reports every day. Your education will continue. Plan for it.

When you are ready, open up a Notepad window and answer these questions:

What service/products does your business provide and what needs does it fill?

Who are the potential customers for your product or service and why will they purchase it from you?

How will you reach your potential customers?

Where will you get the financial resources to start your business?

Ok. Maybe your company offers many products and services. What do you want to focus on? I suggest that, at first, you focus on one or two products and/or the affiliate opportunity. In other words, keep is simple. Once you get the hang of what you’re doing, you will KNOW when it’s time to expand. Do only what you are comfortable with, every step of the way. This is YOUR business, it’s your right and privilege to decide on your approach.

Internet marketing hinges on building trust. How will you do this?

Reaching customers means marketing. Your decision, once again. And again, the options should be in your company’s training materials.

So we’re talking developing a reading/study schedule. Here’s a possible list, once you’ve read enough to make your own decisions to answer the above questions, start writing. Your writing can be lists of words and phrases, free-form brainstorming, outlines, mind maps, whatever works for you. Just write it down, and don’t forget to save often. If your home office is inhabited by cats or small children, they have the tendency to press on random keyboard keys. Documents do occasionally just disappear. Saving avoids total disaster.

Study the products.
Read the training materials.
Read about commissions, bonuses, etc.
Study the marketing aids and strategies
Find out what free tools are available.
Visit the forums on a regular basis. Read everything about getting started.
Ask questions.

Your final written business plan will have at least four parts:

Introduction/background: history of the company and its founder, internet marketing trends, why THIS company and why NOW, and so on.

Goals: I suggest you think of what you would like to be earning in two years, but mainly focus on goals for your first year. Realistic goals can be projected based on info on the company website, in newsletters, searches on the forums, and focused questions to other affiliates.

Marketing plan: based on your answers to the first 3 questions above and your study of marketing aids and tools.

Action plans: the specifics of what you will do on a monthly, weekly, and/or daily basis for the next year.

I can’t tell you what your answers should be, because you have to decide how much money you have to invest. Only you can decide how many hours per day, week or month you can invest in your business. What products you feel most comfortable marketing, and who you decide to target as your customer base, are all decisions only you can make. If you get stuck and don’t understand a question, don’t know where to find information, or don’t know how to ASK a question, contact your sponsor or someone in your upline. If they can’t help you, they should be able to send you to someonewho can.

You should NEVER feel alone. Work should be FUN!…

How To Start A Business With Absolutely No Experience

One popular belief is that you need tons of experience, expertise, and knowledge to start a business. The opposite is true. While it helps to go to school and learn the tricks of the trade, it does not necessarily mean that you cannot start a business because you do not have a degree. The important things to remember are, you need to research, ask the right questions, and get the best advice you can.

What are the right questions to ask? Below are ten questions to ask to get you started. Of course there will be many more as you go, but at least you have something to start with. First, you should ask yourself, how do you start a business without experience? Next is, what are some things you need to do to get started? The third question is, what are the legal matters you must know in order to get started? Fourth, what do you need to know about your target audience?

Moving forward, five is, how do you commit yourself to a market solution, not just a small idea? Number six is, how do you choose your industry wisely? Seven asks how do you build street credibility (also what is it)? Eight is what free resources can you rely on? Nine is when will you know you need to see outside help? Last but not least, number ten is how do you put your strengths to work? Below I go more into detail with these questions.

How To Start A Business Without Experience?

Think about what you already know about business. Use your work experience as a guide. Maybe there are things you have witnessed or realized that was not part of your daily tasks which you can use for your business. For instance, have you ever listened to what others are saying while you are at the office? Whether you listen to coworkers or supervisors talking at work, there is most likely some bits about doing business that you have picked up on.

You may not even be aware of some things you learned about doing business. Maybe you have heard complaints about what went wrong in the workplace – something you may have a solution for. Or maybe you heard someone say, “I wish ‘it’ can be done this way”; even though “it” can be done their way, they may have been told they weren’t allowed to.

What are some things you need to do to get started?

Research is the most important thing to do. First, ask the right questions. This is all part of the research process. You may research questions you need to have answers for if you do not know what questions to ask. It is okay to search on Google or Bing and quickly search for important questions to ask when starting a business.

There are many resources on the Internet or your local library that you can use to get started. Make certain your sources are reliable however. If you are reading an article and you can sense the information is totally outrageous, then you can come to a quick conclusion that it is probably not the right source to use.

When reading any article, however, make a note of the different points it makes. Whatever is clear and understandable is fine, but whatever you do not understand, take that point and do more research on it. See if what was written was also said by somewhere else. Sometimes having a few people say the same or similar things can give you an indication the information may be something worth keeping in mind.

Another thing you will need to get started is legal advice. Never assume that what you learned where you work or what you think is okay is legal. Start off on the right foot and do business according to the law. You want to avoid being that person who did something illegal and now has a reputation as such plastered all over the World Wide Web.

What are the legal matters you must know in order to get started?

It is impossible to know everything about the law. Speak to a lawyer if they give free consultations and ask them what you should know. Ethics play a role here too. There are many gray areas which are prevalent in ethics. For instance, what do you tell a customer if you promised them a shipment by a certain date even though you already knew there is a possibility it cannot be fulfilled? You already promised it, but you know it may not happen.

If you say you are going to do something, you need to do it. That is the bottom line. Give your customers quality products in a timely manner. Do not always rush to get the job done. Sometimes there are moments when you have to rush, but don’t let it happen if it is not necessary. For the most part, the only time you will need to rush is when the customer requests it.

What do you need to know about your target audience?

What are their interests? Do some research and see if there are any typical or general interests the target audience has. If you already know them or know their interests, then you are ahead of the game. Of course, since you are the expert in your niche, or should be, you will know a lot about their interests already.

You can do some research on social media to find out what their interests are as well. Facebook has groups and so does Twitter. Find a group related to your niche and observe it to see what people are talking about. Use this as advice on what types of products or services to market as well.

The best advice for using social media groups to learn more about your target audience is not to join any group and post on there asking all kinds of questions. For instance, you don’t want to join a group and then ask everyone to give their opinion about their favorite game, or gadget. Just observe first, and then engage in the conversation as you would with a friend. Get to know people first, and then ask them questions here and there. It is all about patience.

How do you commit yourself to a market solution, not just a small idea?

You need to ask yourself certain questions before trying an idea to see if it works. What problems does your target market have? Once you can pinpoint the problem, then you can look for solutions. Most likely, you will not find any market without faults. There are plenty of problems that need to be resolved. Even the competition cannot resolve every issue out there.

Many entrepreneurs begin with a lot of “strong domain” experience but little to no business experience. Being in business is about finding solutions. That is what sets the strong businesses apart from the others. You do not want to sell just anything because you observe that it makes someone else nice profits.

You have to have a passion about it for one thing, and you want to give them something that will resolve an issue they may have. This issue can be from something they bought somewhere else, or it can be an issue they have had for a period of time and need a solution for it. There may not even be a problem, so it may just come down to differentiating your product from the rest.

How do you choose your industry wisely?

Choose something that does not just interest your target market. You should have an interest in it too. More than just a little interest, you need to like the products or services that are out there in the market. If you do not like the products or services the market has to offer, how will you feel when you are doing business with the people who are interested in them?

I would say you would not seem too enthusiastic to your customers and potential customers. People will pick up on that and it can break the business relationships you worked so hard to make. So please do yourself a favor and do not get wrapped up in an industry that you do not have an utmost passion about.

How do you build street credibility (cred for short)?

You need to let people know who you are. This pertains to building relationships with your customers, and since you are new with the business, you will build relationships with potential customers. Spend some time before launching your big business idea learning more about your industry and the people who spend money there.

You can always try selling other people’s products first – as an affiliate marketer and learn something new about the products you sell them. When you have enough knowledge and you are talking about the product online (such as on your blog), this will help build street credibility as the people who read it will feel you know what you are talking about.

What free resources can you rely on?

Networking is a great free resource. Talking to others in the industry and learning new things about it will be to your advantage. You should also ask for advice. Before you jump right in and start asking for advice however, break the ice with some small talk first. Get to know some people before asking a lot of business questions.

In fact, you can treat this more like a social outing because you do not want to only try to get information from people. This may actually turn them off and they will not want to give you any information.

Other than networking, you can also consider resources that are low cost instead of free. Sometimes Universities offer free or low cost coursework, books, or seminars. I would definitely look into this if you were not sure how to network. Here is where you can ask a bunch of questions because that is what is encouraged at school.

When will you know you need to seek outside help?

As you should realize, you will need a business plan. When creating your business plan, it is always best to ask for help with it. For example, a gentleman named Evan Solida founded a company called Cerevellum back in early 2009. His invention was a digital rear-view mirror for bicycles.

Naturally, Mr. Solida wanted to save money any way he could, so he used Internet resources to create his plan and also draft his legal documents. With much frustration and use of a lot of his time, he then decided it would be better to pay for a professional to help with both tasks.

The business plan needs to meet certain criteria; especially if this is a business you need a grant for or a small loan. Banks and agencies that approve grants want to see a solid plan before they take the risk to lend or give you money. It is the same thing when you or anyone else will invest in a company. You want to see their annual report, which gives you this information and more.

You know that investing in any company is a risk, but you should not want to take too much of a risk. You also do not want to risk that your business plan is of poor quality. Not just for your customers’ sake, but for the future of your business. All the financials and marketing need to be taken care of from the start. Otherwise, you will need to back track and it will waste a lot of valuable time which you could be spending making money.

How do you put your strengths to work?

Think about what your strengths really are. Is it planning the business, giving creative ideas, or being the solutions finder? Maybe your strength is marketing, but whatever your strengths are, put them to work for you. Work on the strengths first and when you have mastered one, then you can move on to another. Otherwise, it will take you much longer to get things running smoothly.

Putting a business together takes time and patience. Do not try to put it together too quickly. You want to be focused and organized, as this will help you to be “well planned.” A business with a strong plan is more likely to succeed than something you just threw together in an hour.

For your Information

Now you know at least ten questions to ask. These questions were given to you for basic information and a foundation to get started. Now I want to give you some ideas as to what goes into a business plan. This is so you know what to expect and you can at least try and draft one on your own. Remember, it is best to get a professional to do this for you, but you still need to know what goes into it so you know if the one written for you has everything it should.

Below I am going to list different sections of the business plan and explain a little but about each section. The more you know about the business plan, the better prepared you will be. Remember, if you want to start a business without experience, this is where you can learn much of the information you will need to get started. So let us move forward.

Not all business plans are created equal, but you will at least have basic information to include. Once you begin your plan, it will change over time and also remember; you will not know everything that needs to be included as to why I suggest getting a professional to help with it. Below are some sections you will want to include.

Executive Summary

The executive summary will tell the person reading the plan what you want for your business. A big mistake often made is burying this information somewhere else in the plan. The summary needs to explain certain things from the start so you need to be clear and concise in the very beginning.

Keep the summary short and businesslike and no more than half of a page. Depending on how complicated or detailed you need to be about how you will use your funds may make the summary a bit longer. As a general rule of thumb however, and since you are just starting out, you only need your summary to be half of a page.

There are some other key elements that need to be included in the plan. They are as follows: business concept, financial features, financial requirements, current business position, and major achievements. These are not the ones I will focus on too much, but just something to keep in mind.

Business Description

Not to be confused with the executive summary, you usually begin this section with a short description of the industry. So this is not really beginning with just your business, but rather how the industry plays a role in your business.

You will want to describe the industry and discuss the outlook and future possibilities of what will go on. This is all gathered from what happened in the past, so it is a prediction of what could happen or is most likely to happen because of business trends. Also, provide information about all the various markets within the industry.

So what you want to talk about is new products and developments that will benefit or affect your business in a positive way. Make sure to get the most reliable data for this part and always list your sources. I’ll talk more about sources later in this article, as they are important, but I want the focus to be on the different sections of the plan first.

How you will Profit

The main reason for having a business is to make a profit. All businesspersons need to ask themselves, “How do I make money?” When you ask this question, it should open your mind and help you realize the different ways to bring in income. You do not need a huge section just on this topic, but you want to explain factors, which you think will make you successful in making money.

Before presenting the business plan, you want to explain any equity and debt the business will incur and also explain how this will help make your business more profitable. Also include ways you want to expand your business or make it grow using the equity or debt. As an Internet marketer, you probably will not incur much debt or any at all. It depends solely on what you need to get started.

Defining your Market Strategies

Marketing strategies are based on a thorough study of the market. This will help you become very familiar with all parts of the market, including the target market. Defining whom your target market is will be very important so you can earn your share of the sales.

When you are defining your market strategies, you will need to, at some point, determine the pricing of your products and or services. A market analysis will help you to determine the pricing. It is also important to know how you compare to your competition and if you can beat them in pricing or not.

Market Share Projection

As mentioned earlier, when you are describing your industry of choice, you want to discuss the outlook and future possibilities. This information will be gathered on past happenings. So your projections are based on what happened previously in the industry.

Believe it or not, your market share projection is also based on your competition as well as promotional strategies. You can look at how much advertising is done, how it is done, and also research how much it will cost you to advertise the same way. You can always come up with different ways to advertise, but you need a benchmark to start out from.

Position of the Business

When talking about your marketing strategy, you will find it is impossible not to talk about the position of your business. What motivates your target and what they require will affect your company’s position in the market. Again, there are more questions that need to be asked and answered to understand this better.

A few questions to ask are: how are your competitors positioning themselves? What specific attributes do your products and services have that the competition does not have? What needs does your product fulfill for the customer? After you answer these basic questions, you can then begin to develop your business’ position in the market and write about it on the plan.

Pricing

I’ve touched a little about pricing earlier, but now I want to give you more detail about it. The price tag you place on your items, whether it is a product or service, will directly affect the success of your business. Strategies for pricing can be very complex, however, the rules are very basic and straightforward.

You must be able to cover costs, lowering costs will lower sales prices, and prices must reflect changes in the market and respond to the demand of your market. Prices must also be established to help assure sales. The longevity of your products, utility, and maintenance must be reviewed on a regular basis and adjust the prices according to the market.

Prices are used to keep the market in order, so this is the last, but not least important strategy to keep in mind when determining your prices. You do not want to just slap a price tag on something because you think people will buy it for the value of it. You have to be in competition with other businesses and play the game strategically.

Distribution

This part is for you, mainly if you are selling physical goods. Since there are many of you out there that may sell goods on eBay or your own website or blog, this is why I need to talk about this section. So what is distribution exactly? It is the entire process of when a product is manufactured to when it is in the hands of the end user – the customer. There are different channels that make up distribution.

Having a strong distribution of products definitely helps you get an edge in your share of the market. The fast the products can go from production to the customer the better. Make sure the products are of quality though because you do not want the customer constantly returning the goods.

Promotional Planning

Advertisements of any kind are all included in the promotional planning. How you distribute the communication about your business is also part of it. The way in which this is designed will result in attracting the right people to do business with.

Some other things that you may not be aware of that are part of promoting your business is how you package your products. Public relations are also included here. Most of the things you are familiar with are advertising, sales promotions, and personal sales. Each strategy is different in its own respect, but very important in the final outcome of the promotion.

Potential Sales

After thoroughly analyzing the market, you need to make a determination using a quantitative outlook, which concerns your own business’, potential. An initial projection in your plan must be formed based on the position of the product, price, distribution (for physical goods), sales strategies, and how the market is defined.

Competition Analysis

You first need to identify who your competition is. Gather a list of companies that sell the same products or ones that are very similar. For this section, you will make a statement of your business strategy and how it relates to your competition. The main purpose of this part is to pinpoint the strengths and weaknesses of your competition. Knowing this will only help you improve the weaknesses for your own sake.

S.W.O.T. Analysis

A S.W.O.T. analysis is very important for developing your business and keeps it running to its full potential. For those of you who are not familiar with what this is, “S” stands for strengths, “W” is for weaknesses, “O” is for opportunities, and “T” is for Threats. You not only need to learn about the strengths and weaknesses of your competition as you do with competitive analysis, but you also have to realize your own.

The opportunities and threats are more directly related to your competition. You can look at it as the opportunity you have in the midst of all the competition and what it is about your competition that can be a threat to your own place in the market.

Design Plan

Investors need a description of your company’s product design and also its development. Within the section, there needs to be a chart showing the development of the product or service. You will also need to include a budget showing how the company will reach goals.

Product and or Service Development Goals

If you are selling physical products, you will need to list the goals here. You can also list the strategies involved for reaching certain goals for a service business. Your goals should be centered on technical and marketing aspects of your products and or services. You need this as an outline for your business partners, or for yourself if you are a sole proprietor, so you know how to work on things to reach your goals.

Budget

Budgets are very important, as you want to make sure you have the funds available to do business in the first place. You also want to have a plan as you make money as to where the money will go in order to help your business grow and to continuously develop and improve it.

If you are designing a product, you need to account for all the costs that will be involved in creating the product, take it to production, and get it to the customer. As for service, you will need to make sure you have the money to get a business plan written, what equipment you may need to help you with your services, and if you need a brick and mortar building to cater to the needs of your clients.

Knowing how each dollar is being spent is very crucial. Proper planning can only help your business while poor planning is very destructive. I have learned that about half of all businesses started will fail within their first year. You can help avoid this with proper budgeting.

Risk Assessment

What risks are involved in either producing products or offering services? During the stages of development of your product or service there will be some risks you need to be aware of. Risks involved with the creation of products usually happen with the technical development of the product. For services, it is usually in the strategies for planning the types of services you offer.

Income Statement

This is a very simple and straightforward report, which shows your business’ cash generating abilities. It shows how well your company does in the financial spectrum and is a financial picture of when sales are made and when expenses occur. It helps you better plan for the future of your business as well.

The income statement is a multi-purpose report giving you a bigger picture of how your business is doing overall. Always use this as a guide from year to year and you will get an idea of what changes need to be made.

Other Sections

There are other sections that need to be written in the business plan. There is just no way to talk about all of them in detail here. I simply talked about some sections that I feel are very important to get started with. All the sections of the business plan play an important role in the overall planning of your business from start to finish.

Some other sections that were not mentioned above are as follows:

Procedures
Scheduling and Costs
Personnel
Operations and Management
And more

To find out everything you need in your plan, you have to talk to a professional and do a thorough research about it. You may not be able to include everything you want, and different business types require different information to be included in the plan.

Sources

You will need reliable sources to get the information for your business plan. Reliable sources do not include blogs or articles you found in article directories. You can use them to get some information, but you will need to research more on what they tell you. You should never list them as a source for your plan though.

Another source you can use to get basic information for this section is Wikipedia, but is should only be used as a base for the information. On sites like that, anyone can add and edit information so you are never sure how accurate it is, thus the reason not to list it as one of your sources.

Reliable sources are peer reviewed articles, information gathered from networking with other business professionals, and consulting a professional who has been in the business for a long time that can write your plan.

Checklist For Starting A Business With No Experience

Here is a checklist of the different things you will need to get started on your business in a box. The most important is the business plan because you need to know what goes into production and what you need to get your services up and running.

First, answer the following ten key questions:

How do you start a business without experience?
What are some things to do to get started?
What are the legal matters you must know in order to get started?
What do you need to know about your target audience?
How do you commit yourself to a market solution not just a small idea?
How do you choose your industry wisely?
How do you build street credibility?
What free resources can you rely on?
When will you know you need to seek outside help?
How do you put your strengths to work?

Also remember, the most important aspect to any business is to be well planned and prepared. The most important thing you can do for your business is to create a business plan. Ask yourself and answer these questions:

How do I write a business plan?
What are the sections to the plan?
How will each section help me?
Are all business plans created equal?
Where can I go to get a plan designed for me?
What else do I need to know?

Always be prepared as that is the most important thing to start a business. Think about how you learned to start a business with no experience by reading this article. If you read between the lines, all the information you need is out there. I have just gathered some information together to get you started. Nothing will happen instantly and everything you need to do will require some effort on your part.

Benefits of Blogging for Business

Blogging for Business.

It may not have seemed like a good marketing idea a decade ago, but blogging can actually be very beneficial for your business. If you have an online business and you want to generate a lot of traffic for your site, then you may want to consider blogging for business. If you do it the right way, blogging can not only generate loads of traffic for your site, it can also earn you some money on the side. Below are some of the benefits that blogging can have on your business:

Blogging can help you promote your products and services.

If you have enough readers visiting your blog daily, then it should not be so much of a problem getting them to subscribe to your products and services. The key to promoting your business through your blog is to attract the right demographic by posting content that is relevant to them. Once you catch the attention of the right kind of people, it should not be so hard to sell to them.

Blogging for business can help you be more in touch with your clients

People like it better when they know something about the seller. Those who sell things and incorporate their own experiences while doing so generally earn more because other people can relate to their experiences. Keep in mind that your customers would like it if they know that you can empathize with them.

It’s easy and free to set up a blog.

You don’t need to purchase a website just to put up a blog. There are a lot of free blog hosting sites online. It would be helpful to choose a hosting site that is mostly visited by people to make it easier to attract readers.

Blogging for business is an effective marketing strategy.

Why spend so much money on paying for traditional advertising and marketing strategies when you can advertise subtly without making your readers feel like you are hard-selling your products? Blogging is an easy and effective way to do this.

Blogging for business allows your customers to have free access to information about your products.

Consumers will always feel better about buying your products if they had enough knowledge about it. It would be helpful to add detailed and informative descriptions of your products on your blog to give your customers’ peace of mind.

Start Blogging for Business.

Blogging for business can be a very rewarding endeavor. You not only get a chance to advertise your products and services to generate more traffic for your website, you also get a creative outlet for your views and ideas. If you want to venture into blogging as your primary marketing strategy, make sure that you do it the right way. Find relevant content, make your blog more visible and make sure to attract the right kind of people. It should not be so difficult to blog if you know exactly how to go about it. It would be helpful to do some research beforehand to know exactly what kind of content your preferred demographic is looking for.

Work From Home Opportunities – Choosing Your Home Based Business

So, you want to start a business that you can work at home at your convenience? Then you should have an idea on how to choose the type of business that you want to start and how you are going to go about it.

Any kind of business requires investment, not only of time and effort, but also of money. Therefore, one should take the time to decide on the best work from home opportunities that he/she wants to pursue. Many factors have to be considered in selecting a work from home opportunity, especially if he/she wants to become an entrepreneur someday.

One of the questions you have to ask yourself is the availability of the potential market for the product or service that you are planning to venture on. One way to answer this is to conduct market research. Another way is to try working on the business on a part-time basis and see how it goes.

Consider the necessary skill to pursue this business. Do you have what it takes to become successful in a home business? What does the business need in terms of qualification, experiences, skills, training, etc.? If you really want this type of business, and you don’t have the necessary training, then you can consider enrolling in classes or get the experience needed. You can also partner with others who are knowledgeable and more experienced in this type of business venture.

The third question is about this important thing called money. How much is needed, and will you be able to produce the needed amount to start and grow the business? Start creating a business plan which outlines the operating expenses so that you can have an estimate of the cash outlay needed in developing the business.

There will be a rapid increase in work from home opportunities and home based businesses. This means that you might have a hard time attracting the potential market. It is time to think of ways to make your business different from the rest. Your products or services must be differentiated from those of the same or related products or services in the industry.

Once you have considered the possible expenses, it is time to estimate the price of your product or service. Do you think you can set a price that will make your business profitable? Considering the expenses that you have calculated, how much is the price that you can offer? Do you think it is competitive compared with the others? If it is higher than the rest, then it is time to rethink because for sure, the product or service won’t sell unless it is has a unique added value that makes it different from the competitors’ products.

The last and most important thing that you have to bear in mind is the marketing of your products. Do you have the interest to learn about how to market your products online? Can you produce a good website that can show the details of the products and services so that there are many chances for sales revenues? You might have the best products and services with affordable prices, but if nobody knows that your products exist, then all will be useless. Internet marketing is not easy, and you need to learn it and do it. You must invest time and effort in learning. Watch videos, research the Web and learn from the successful internet marketers, join forums to be able to interact and get suggestions from people with the same interests – these are some of the things that you can do to learn about internet marketing.

Starting your own home based business is not easy, but if you have the skills, money, time, knowledge and determination, success will follow. There is always a learning curve in everything that we do, and unless we venture and actually experience it, only then can we learn from our mistakes that will make us become the successful entrepreneur that we aspire to be. Experience is the best teacher, but it doesn’t mean that we learn only from them. We also have to gain knowledge so that the mistakes that teach us the lessons that we need will be at a minimum. One last reminder, don’t forget that in any business venture, marketing is very essential in order to reach the gate to success with the work from home opportunities we choose.

Entrepreneur’s Coaching Center – The Game Plan

I had lunch recently with one of those consummate entrepreneurs, Warren Barhorst. Warren is the author of “Game Plan-The Definitive Playbook for starting or Growing a Business.” He and Rusty Burson teamed up to get down on paper a “road map” for success in any start-up business venture. In the first sentence of the book, he wrote,…..,You’ve got what it takes to succeed.”

Warren, believes what he says and proves it by his success. Warren is the largest Agency Principle in the Nationwide Insurance system. As I read his book and I was reminded of the results of a recent survey of business owners, asking them why so many start-up businesses failed.

Those surveyed believed that “poor planning” was second only to “ineffective leadership” as a contributor to unsuccess (failure) of a business.

I am one of those “serial entrepreneurs,” having started 6 business and unsucceeded in 2, that are on the constant watch for ways to eliminate unsuccess. The reason is has become an obsession with me is that unsuccess is so painful.

Like those surveyed, Warren Barhorst and I are consistent in our belief of the essential value of planning, before you begin. You may be wrong in your assumptions or misguided in your objectives when you plan ahead of time but you do have a place to begin that seems right and you have some goals and milestones along the way to measure your progress toward your goal. Here are a few steps every entrepreneur should take before he/she starts any business:

1. Estimate the market for your product, are there 5 people who would likely buy from you or 500 million? Bigger is usually better.

2. What percent of your market can you capture, with relative ease, in the first year, third year and fifth year? “Relative ease” means without spending megabucks!

3. If you were successful in capturing your estimated market share, how much revenue would that mean for your business? Be realistic!

4. Given that amount of revenue, what would be the Gross Profit for your business given those revenues (sales)? Gross Profit = Sales – Cost of Goods Sold (GP=S-COGs). More Gross Profit is almost always better.

5. Estimate Expenses (what costs you incur to produce the product, sell it and service it i.e. rent, telephone bill, etc. but most importantly, the people you will need) Less is more, here. Think this part through carefully. Is it important for you to look successful or be successful?

6. Decide how your will drive sales. Develop a plan within a plan. Decide what you believe you will need to do and the kind of people you will need to do it. This may be the most critical piece to your plan because it likely determines both sales and expenses. I.e. good people cost money but poor people cost more money. Selecting you team to help reach your goal is pivotal to success or unsuccess. Hire people better than yourself!

7. Compute the Profits before Taxes, month-by-month and year-by-year because that is the most important part. Profit is what determines the money you will put in your pocket and whether your business will be successful. Profit Before Taxes = Sales – Cost of Goods – Expenses. Big is better!

8. Compute Profit After Taxes. Don’t forget the taxes which are dependent upon how our business is organized (Proprietorship, Partnership, Sub-Chapter S, LLC or Corporation) and where it is located (different states have different tax rates). This is what you can buy groceries with. A lot is good!

There you have what I call the “Essential Eight” steps to Entrepreneurial Success Planning. Following these eight steps will not guarantee success in your next business venture but they will bring you a lot closer to it. Reading the book by Warren Barhorst with Rusty Burson, titled “Game Plan.” will help a lot as well.

Money Management Tips For Your Home Business

To help you avoid financial struggles or even the loss of your business, here are a few money management tips. Don’t neglect this crucial area, especially if you don’t have any previous experience managing money. Remember that making money, not losing it, is the main reason why you’re in business.

Money Management System

You probably don’t want to spend hours doing complicated record keeping, but you need to spend a little time setting up and following a system to manage the money coming in and the money flowing out. This would help you avoid future money management mistakes.

Money management ideas and skills are essential to the success of your business, so it should be one of your top priorities. Here are some basic money management tips that will help make this area easier and more effective:

Money Management Strategies

Software – A money management software program is the easiest way to keep track of your home business finances. You can track all of your checks, schedule payments and create a budget (Quicken by Intuit is ideal for a one or two-person business). Determine your business needs and choose the most appropriate software to match them.

Invoices – Word-processing programs like “Microsoft Word” or “Lotus AmiPro” provide you with templates to create your own invoices.

Business Account – Open one at a bank with your registered DBA. Don’t mix your business money with your personal money. To find a good bank, ask for references from other business owners. Depending on the frequency, you should update all your bank transactions once a week or once a month.

Cash Flow – It’s the lifeblood of your work at home business. To maximize your cash flow, you should collect on services or products when you deliver them. The easiest way to collect the money you are owed is by making credit card payments available to your customers. Occasionally, you may need to extend credit however, check out if your client is credit-worthy, and make a habit of following up on overdue payments without delay.

Create a Budget – A budget is a record of your planned income and planned expenses for a fixed period of time. You plan your finances and then track if you’re operating according to your plan. Compare your planned income and expenses with the actual income and expenses each month. Before making each purchase, ask yourself if it will help you improve your business or set you back. Budgeting is one of the areas that will give you more control over your money.

Cash Reserve – Every business has ups and downs, so you need to protect yourself from the “slow” times. A cash reserve will give you a cushion to survive these tough periods. Depending on your budget, you should have a cash reserve equivalent to at least 2 or 3 months of spending.

Money Management Advice

The management of money boils down to exercising discipline. Either you control the money or the money controls you. Good money management will greatly improve your chances of success. You have many helpful resources and articles online for money management tips to help you on this topic. Best of all, they’re FREE!

WARNING! – 95% of the online business opportunities are scams. Don’t be the next victim! Get free information on how to avoid scams and choose the best legitimate business opportunity.

Successful Small Business Companies Share Their Strategies

Have you ever wondered what it would be like to start your own business? Would your life change? Would you be following your passion?

Small business start ups can help you to take back control of your financial future. Creating a small business could be just the answer for your financial problems. Having your small business become successful is not beyond your reach. There are people doing it all the time.

Backcountry.com, a strong, successful company based in Utah, began in 1996 by two-time Olympic Nordic ski jumper Jim Holland, and writer-entrepreneur John Bresee.

They started their business in their garage, with $2,000, a website and no inventory. Now the company sells premium outdoor gear online and has become a major player in the outdoor gear niche. Today they have over 700 employees and sell products from over 1,000 different brands.

Jill Layfield, the new CEO of Backcountry.com reports that growth in their business has gone from a high of 3,000 orders in a day to new high of 40,000 orders in a day. Her advice to business startups is to stay hungry and stay nimble.

Starting a new business is not without struggles, challenges and hurdles. Amy Cosper, editor in chief for Entrepreneur.com says that the biggest mistake small business start ups make is not financially planning properly. Funding the startup business is one of the biggest hurdles you will have. Credit lines are disappearing. Banks are not loaning money. However, if you do have a good business plan and can communicate it effectively, the money is there and you can find it.

The second mistake is not having a clear picture of what your business really is. “If you cannot tell me your business idea in two sentences or less, you really have to rethink it.”

Cosper’s best advice is to really know the market you are going into and understand the competitive landscape and the financial modeling. “The biggest pieces of advice I have to give you is to never take no for an answer and follow your gut. It’s more gut than it is spreadsheet.”

Entrepreneurs need to realize that there really is no ceiling on the amount of money they can make. Income ceilings exist in salaried jobs, but entrepreneurial risk takers enjoy the sweetness of life without the politics of others “opinions” about your job performance.

The Employee Cum Entrepreneur

Autonomy is only a piece of the pie. Many of us crave the entire banquet. Some dream of running a firm of their own, others dream of having retail outlets, and some others want to explore their craving for art and craft.

Sometimes we want to ditch the employee tag and sometimes we only want a side hustle. Either way, or whatever the field, there are some basic things that must never take for granted. These little bits of knowledge make the difference between success and failure in your entrepreneurial adventure no matter how fantastic you are as an employee.

The first question usually is: ‘Should I dare to do this in the first place?’ If you did not have a job many people would encourage you to give it a try, but the song changes when you are employed. A business venture could easily be seen as a waste of money; when there are school fees to pay. So what is the wise thing to do especially in this economic climate?

Koku Konu is an architect who builds high rise buildings across West Africa: banks, and skyscrapers. Then his father passed on leaving his accounting firm behind. Konu opted to take that up as well. This meant restructuring and building Island Nominees Ltd and for an architect that meant quite a bit of learning; from the scratch.

This made him the perfect person to ask: Should you really bother?

Konu’s response is: “If anybody has a desire to pursue self-employment; invariably that desire doesn’t go away until you test it. So if anybody feels like going into self -employment, irrespective of what is going on with the economy, go ahead. But of course that is just the beginning; you will also access your risks, calculate your exposure and your chance of success, but it’s your entrepreneurial spirit; the spirit that is in these people that makes the difference and they are the ones that would battle against the odds. They are the ones people look up to; the ones who come up with something.”

Looking at the number of failed businesses around us can be very discouraging for someone thinking of taking the plunge. Konu says: “Statistics are a bizarre thing, I don’t know where these ones come from but if you tell me that some people fail, I’d say yes. And yes failure does discourage people. But again the lure of success is always there. Failure cannot be discounted, it does put people off. But the true entrepreneurs do have a knack to overcome seemingly impossible huddles. That is the hallmark of an entrepreneur.” Then he adds: “We all know entrepreneurs fail but it’s the ones that succeed that we tend to look towards. So if you have the entrepreneurial drive and want to go into self employment, irrespective of the economy you find yourself in, you should go ahead and take your risks.”

Now we all know that being an employee requires you to apply yourself to your own duties, but being an entrepreneur is a different kettle of fish. The issues of leadership and management come to the fore. Leadership basically means climbing up the tallest Iroko tree with your binoculars and guiding the troop: having the bird’s eye view and ensuring you are all in the right jungle facing the right horizon. Leadership is more about the vision and the overall goals. Management on the other hand brings it down to the day to day planning and activities. Konu, speaking from his own experience says: “In my role as the first son of my father, I ‘administer’ the company. It’s a small title but a wide role because it starts from the minute eye of the processes and systems you put in place (management) to the bigger picture and how you develop the company (leadership) and how you get to the target audience, and so forth.

So you start from small things like: ‘Do we have enough pens?’ to the bigger picture like: ‘Where are we in the scheme of things?’ that’s what I do essentially. I don’t have any part in the technical dispensation or any engagements, nothing like that, but I do programme, I do plan, I do implement, I strategise, and I am in touch with the top level of our clients on administrative basis.”

If you have listened to a few management experts then you must have heard at least one of them talk about the mindset of a businessman vis a vis the mindset of a ‘professional’/employee.

Konu says this “It is down to stereotypes. When you are an employee, your focus is executing your duties and the economic performance of the company is at best a secondary concern. But when you start your business; and you are a business the economic performance of the company is your primary concern.”

Now, Konu was making it all sound too easy; sitting at the conference table of open office with an easy smile. We had to ask about his personal hurdles.

“Well, I wasn’t particularly equipped to deal with the challenges of leadership and management. I didn’t have any formal training for it. I didn’t do an MBA, I hadn’t studied business formally, I had never taken any business courses, but I had always had an acute interest on how things work. I suppose that has to do with my architectural background. As an architect you are taught to design things. The way you design something determines how it is going to work. The principles of design apply not only to products, buildings, hairstyles, and fashion, they apply to processes; how to achieve a process. You have to design a process to make sure that you get the end result. My challenge was not being formally prepared because of my background, but I was helped along.”

Going by that is it safe to deduce that the way a banker would run a boutique would be different from the way an auto mechanic would run it? We would let you draw your own conclusions on that but in facing the challenge of restructuring and building Island Nominees Ltd, Konu did say: “Because of my background in design, I saw it as a ‘design’ issue and not really a ‘management or leadership’ issue.

Out of every five entrepreneurs you meet three would announce to you that their biggest challenge is the country’s infrastructure or lack of it. Clara Okoro, CEO of Brandworld and Publisher of Ice magazine did not bat an eyelid when she announced that her biggest challenge was “NEPA”. Bringing this up with Konu, he obviously took it all in his stride. But it was the way these infrastructural ‘failings’ affected staff welfare and productivity that was more prominent on his mind. “The main infrastructure problem that affects businesses is sparse electricity and then the roads and traffic. It affects the social wellbeing of your employees; if they get harassed every day coming in. If they can’t get to work easily because there are challenges every day it could be difficult for them.”

Speaking of employees, how do you build the perfect team? Donald Trump says he usually hires people he already knows; like people on the other side of a deal who had impressed him. In a recent interview Femi Aderibigbe (aka Kwame) CEO of Nigezie and a judge in the ‘Project Fame’ reality and talent hunt TV show, pointed out the “mindset” of the people you have to work with is the biggest challenge for him as an entrepreneur.

Konu for his own part had this to say: “Getting the right staff is an ongoing thing. I cope with the challenge all the time. You may have the right people in 2010 but your needs, developments, and programme may change by 2012 so you will need to adjust your team. The way I cope with it; the way I would advice anybody to cope with it is to craft the job description first and then find the people that fit into the job description and not the other way round. Some people create a position because they know this person has some skill: ‘Oh! Let’s use him for that.’

That is not the way to structure your company. You need to have your structure in place first. Do you need a finance director, or do you need a bookkeeper? These are two different skills. So have your structure in place. Know exactly what it is you need?

Have an idea of your job description, and then seek people to fill that position. Try not to do it the other way round like everybody does because; usually the person has skill ‘A’, which you are picking up on but doesn’t have the commensurate skills. That is what I would say for staff selection.”

Believe it or not ‘number’ is a weighty factor. It can make the difference between success and failure. Konu agrees with this: “Also I would say no matter how you start, start small. You don’t want to build a company with over a million employees overnight. If you check all the thriving companies out, you would find that they all started small. Every company starts with an idea, and people getting together. When it grows to over 10million employees overnight, it didn’t start that way. These are the most important things. Define your job descriptions and start small.”

In every populated metropolis the people get to spend hours in traffic. We work long hours and we get home late. Time management is already a major issue with us, so how can we oversee a budding business ‘on the side’?

Well here are Konu’s suggestions: “Time management challenges? Of course I face it. I face it all the time. Now for people who have a job and are starting up a business on the side and are facing time management issues, I would tell you how I deal with my time management issues.

I use Outlook (MS Word Outlook).I come in and I schedule all the jobs I have to do when I am desk bound in the office. Then I get on with it. Outlook helps me order my day. It is the modern day filer-fax. I also have a very sophisticated method of recording my time usage. I log in the number of hours I spend on every task and I ascribe costs to them. At the end of the month I see how much time I have spent and how much it has cost me. And if the client is not worth it and I have spent too much time, then I have a red alert: I am spending too much time on this, and it is not paying.

That applies to everybody in the firm. We collate that annually and produce a report which shows the wasted time and the monetary effect of that wasted time. Also there is idle time. Coming to the office and doing nothing is idle time. The fact that you are here does not mean that you are productive. I have a sophisticated system which I developed over time. But I don’t expect beginner to start off like that but I do expect you to order your day. I always instruct my employees that the first thing you do in the morning after you have communicated with your maker, if that is your wish, is to draw up your to-do list. You can’t beat it. You can do it manually; scribble it down or you can do it electronically.

If you are an employee and looking to start something on the side, you do have the benefit of social media, and internet and mobile phones. Twelve years ago you had to go everywhere and rely on land lines.”

And for the world’s ‘oldest problem’: The issue of money management. Biodun Caston Dada is the CEO of Maverick and publisher of Acada magazine; a publication credited as being one of the longest running soft-sells as well as the widest distributed one – also reaching the most targeted age group: 14yrs-30yrs. He has had quite a bit of money management experience and he has announced that his watch word is “Cut your coat according to your cloth, not your size.”

Konu says: “What we advise people who are starting their own business is: Don’t spend a penny until you know how much you are going to spend at the end of the day. It wouldn’t cost you a kobo if you took a day to think about it. It is very important. Entrepreneurs naturally do not follow that instruction because the spirit of entrepreneurship itself takes you to the point where you will not listen to advice. Refusing to listen to advice has led people to achieve feats that they were once told were impossible. They defied the odds. Now you have to have that doggedness in you as an entrepreneur. But the key is to know which advice not to listen to. Deciding which advice to take and which advice to discard could be very complex but it could lead to your success.

But there are some basic things everybody would tell you. One of which is that financial management is key: You must simply record what you spend and what you earn. That is the simplest way. You don’t have to have any fancy accounting system. You set up on your laptop everyday what you spend and what you earn; log in your income and expenses. It would give you an idea of how practical your venture is.

If you spent N400, 000 and only received N50, 000, which means you have a shortfall of N350, 000 and you know it. Your mind is already keyed into that fact. You don’t have to do anything fancy like cash flows or budget forecast or profit & loss. It is a simple record of what I spend and what I get in. At the end of the month, I look at my books and say: I don’t have enough money. That instils financial discipline from the start.”

Truth be told; that is easier said than done. This is Lagos: we are always buying fuel. Our ‘miscellaneous expenses’ are higher than the fixed expenses. In fact the ‘fixed’ expenses stopped being fixed a long time ago. Besides, starting a business is like setting sail in the open sea. Konu agrees having been there himself and admits this: “Entrepreneurs by their very nature are adventurous and so it is a good idea to get someone more pedantic to handle your accounts. In large organisations they are called the account department; accountants but for a small business you would have to find somebody to do it for you. You should have someone to ginger you up, and demand for all your receipts; perhaps a friend, an associate or an assistant. You would have to instil financial management from the very beginning. Record what you spend and what you earn.”

Continuous learning is giving great emphasis when we are on the job. Should that same emphasis come to play when we are on the PP (private practice) beat? Konu says yes: “When you are starting up, the first thing is the initial testing and research of the idea. Know your subject before you get into it. But you must continue. You cannot say you know it all and even if you did know it all in 2010, by 2012 things have changed. It is the same reason doctors get re-certified. It is without doubt very important.”

So the fact that you did a three-month course in catering while you awaited your JAMB result 25 years ago does not mean you are ready to start a PP on small chops. Another three week brush-up course this month would not hurt and it would not absolve you of the need to do a three-day course before the Christmas rush.

Another question arises when we take a look at the competition; mostly people who are already doing the things we are thinking of doing. Is it being overly shrewd to snoop out the competition? We say ‘no’. You cannot know too much about the other players. You learn from their accolades as well as their mistakes. You learn about their strengths and challenges and their plans for the near and distant future. The more you know, the better equipped you are to make informed decisions. However, we do not recommend that you send a spy to steal their private documents; if you try that, you are on your own.

Konu for his own part has this to say: “Why would you buy a car without testing it? The more information you have about the market and its players, the better your decision making would be. You must take cognisance of the competition. I always tell people one thing; ‘respect but not fear’. Respect the people that were there before you, but do not fear them.”

In conclusion let’s get a little ‘dreamy’. We asked Konu that if wishes were horses what is the one thing (other than ‘NEPA’) that if the government made available would help budding entrepreneurs and he said: “Statistics.”

You would probably have your own answer to that question, but Konu explains further saying: “If statistics were available, it would help in the decision making. Every time, a person has a business proposal he or she would have to conduct his or her own survey. I think the generation of statistics would help entrepreneurs a lot. The search for statistics is often defeatist. People often do not have the resources to conduct their own statistics. It is the government that would conduct surveys on how much power or fuel the country consumes in a day. That informs my decision on whether I want to open a petrol station or a supermarket. Statistics is what I have found to be a major challenge from my personal experience.”

Home Based Business Idea – MLM With Online Marketing

There are several ideas for a home based business that you can implement. In this information, a business idea is presented that have been implemented mostly by stay-at-home moms and entrepreneurs that had provided them with their source of living. In fact, some of these home based workers had earned their first million with this business idea. This business idea is being a distributor of MLM combined with the power of online marketing.

MLM with Online Marketing

Multi-level marketing is a big industry with various companies starting every year. You can start a business with a small capital and work at home part time. With the MLM business model, you likely start as a distributor. As a distributor, the best way to expand is to tap the power of the internet and market your products and business online.

The income of this type of business comes mainly from the sale of the product. You can also get recurring income from the signup of new distributors. From your signups, you can propose strategic funded propositions for expansion of the business later as you build relationships.

The best method to be successful with this type of business is to stand out from the crowd. Instead of using the replicated websites provided by the company, establish your own brand with the use of a personalized website or blog. This will position yourself as an expert in the field of your choice. This will certainly provide value to your prospects.

You can learn email marketing and build relationships with time. One secret of most successful people in the MLM industry is that they never sell the business opportunity. They wait for the bigger commitment to the business when relationships are already built.

In this type of business, there are several elements and skills that need to be mastered. For one, the techniques with internet marketing should be mastered. Secondly, you should also offer a genuine offer that provides value to your prospects. Be sincere and never fabricate something from thin air. Your prospects will eventually know and you will lose business down the road due to bad reputation.

You have to understand that people do not like to be sold but they like acquiring things that are of value. You just have to provide value by positioning yourself as an expert in the field. This will create credibility and will build your reputation as your business grows.

Take action and start your own business as MLM distributor. You can start small and take your business to the next level with the right opportunity and the sincerity to help people.

Moms Interested in Running a Business From Home – How About Pet Sitting?

Many people are interested in running a business from home, and the numbers of moms that are setting up and enjoying a successful home business are increasing daily. Are you a mom that is interested in running a business from home?

Ideas for Running a Business from Home – The First Hurdle

Finding a suitable idea for running a business from home is the first hurdle you have to overcome when starting your own business from home. In fact, a lack of ideas is one of the major issues that holds a person back from running a business from home.

However, in actual fact, the areas for moms interested in running a business from home are vast. Just take a look around and you will see an abundance of different businesses that are now being carried out successfully from home. To name just a few business opportunities for running a business from home would include home-based coffee stalls; bed and breakfast services; secretarial services; hairdressers and barber services and tuition grinds. All of these business undertakings are great ideas for running a business from home, and all of which can be run with minimum capital and comfortably operated from home.

Another great idea for running a business from home is to become a Pet Sitter.

How About Staring Your Own Pet Sitting Business?

That’s right – why not start your own Pet Sitting business, and if you happen to be an animal lover, all the better, as you will then get paid to care for pets which you love anyway, just one of the reasons why a Pet Sitting business is one of the great ideas for moms interested in running a business from home.

In fact it could be argued that there are few careers that offer so many benefits because if the Pet Sitting business is for you, there is little doubt that it will be fun, interesting and rewarding. Not only is a Pet Sitting business a service that is needed and appreciated, it actually requires little extra space if any, and very little start up costs but it has great earning potential. You could be up and running a business from home in no time.

With Pet Sitting, not only will you be running a business from home and enjoying the freedom of being your own boss, setting your own hours around your family life and other life commitments etc., you can also chose to work your own hours, part time or full time. Anyone who has ever watched animals do the funniest things or such like, will know that no two days will ever be the same!

What Is A Pet Sitting Business All About?

A Pet Sitter is an individual who is hired to care for pets while their owners are away from home for any reason, for example on holiday, travelling for work, away for the weekend, sick etc. As a Pet Sitter you can care for other people’s animals and pets in the pets own homes, which people like, because it give the pet owners total convenience as well as peace of mind, knowing that their pets and homes are being cared for while they are away. The pet is happy too because it gets to stay at home, instead of a stressful trip to a boarding facility or kennel. As a pet sitter you can choose to work with all types of pets or you can specialize in particular types of animals (e.g. just dogs, cats, fish or horses, etc.), also what types of pet care services you want to offer to your clients. For example, as well as standard Pet Sitting business services (feeding, walking, playing, caring for), your Pet Sitting business might offer overnight Pet Sitting, companionship by the hour, or house sitting.

Starting your own Pet Sitting business requires no special education or experience to break into this career and succeed, which is just another reason why starting a Pet Sitting Business is a great idea for a running a business from home.

Juliette Stewart

Founder of HomeBasedMums.com