Search Archives - GUJRAT INDIA

Government Job Search Techniques for Rural Indian Women

India is a traditional country in which women are coming out of their shells, only recently. The IT boom in the country paved way for many young women to study further and earn a job. While the urban women have been exposed to various kinds of job opportunities from the previous generation, the employment market still seems a very scary one for the rural women. Such women who have little exposure to outer world can try their luck in the government jobs. It doesn’t require very high English fluency. Here are a few important guidelines helping rural women to streamline their government job search.

1. Start planning your future right from a very early stage in your life. Survey the public sector job opportunities in and around your area. Plan your study accordingly.

2. Focus your government job search on fields like teaching, medical services and studies related to accounts and commerce. Most of the villages have severe shortage of doctors, teachers and people willing to serve in the rural branch of the banks. You can easily fulfill this gap if you choose to particular subjects.

3. Make it a habit to visit your local government library regularly. The library will have journals like Employment News which will list all the vacancies in the public sector. They will help you a lot in the government job search.

4. Start preparing for the UPSC and other state government oriented exams from the first year of your college. Check how the examinations are conducted throughout your study. Gather the various years question papers. Talk with your seniors appearing for such exams and improvise your preparation.

5. There are lots of quotas allocated for rural women in these jobs. There are quotas for poor women, daughters of farmers, daughters of widowed mothers, first generation graduates and community based grants for women. Make full use of this advantage in your government job search campaign. Check with your teachers and village administrative officers and get all the necessary documents ready before you appear for the exams.

6. Remember the early bird gets the fruit. The sooner you apply for such jobs, the better chance for you to land them earlier. If possible engage yourself in the part-time jobs related to the job you are planning to apply. You can show this as a previous experience when you appear for the final interview.

Landing in a public sector job is no rocket science. Comparing to the efforts taken by the urban youth to enter into institutions like IIT, these efforts are very limited. Try your level best for guaranteed success.

Get Your Trademark With Search, Classes and Registration

In every country now it seems to get some over strict rules for corporate sector. For developing countries like for India, China, Singapore and many more that involves in export and import are compulsory to follow all types of business rules and regulations. These countries comprise wide range of corporate sectors offer different types of products and services to the world market. In this all world leading companies usually hire the services of business law companies that facilitate all types paper work and other business legal solutions to these business houses at the international level. There are many business companies that offer all these types business law services to corporate sector of different level. Among the different services trademark search India, federal trademark search, company registrations, company formations, company names search, trademark monitor, paralegal trademark, copyright registration, PCT filling in India, patent trademark attorney, brand registration, logo registration, trademark infringement and many more. All these services involve huge paper work that should be submitted to particular law office scattered to the different sections of the globe and it is very easy for these business law companies to come over with these legal services that must be follow by different business houses world wide.

Among these services trademark registration is one of the most demanded and favorable legal services of the corporate sector. Trademark is a mark in the form of design, logo, attractive words or phase that represents a particular company in the world market. As per the rule one should not use / copied / misuse other’s trademark previously registered by the trademark register office. There are many rules and procedures to be follow for trademark registration including describing a mark to the trademark registration application, when it was first used along with classification and describing the services or products on which the mark will be used. Apart from these trademark search plays an important role for business houses where these business law companies facilitates the complete search for trademark with its legal availability. As in many cases there are chances to get trademark which is not legally available.

Mainly during the time of trademark litigation, these business law firms played a vital role for the cheated company where they have to submit claim application and many other processes have to follow in order to get justice. Apart from these trademark watch and trademark classes are also offered by law firms under which the classification of trade mark has taken place. These classifications involve the types of services or products under which the trademark is to register. These legal firms assist you in selecting classification and deciding what type of products you have and under which classification your trademark is to be get registered. Besides these, there are many services that one should follow in order to get all types of benefits at the corporate level. It is recommended to follow as without following it is very difficult to run business smoothly across its boundaries in the long run.

Search Engine History – Web Search Before Google

Did Google always dominate the web search market? In the second of three posts on the history of the Search Engines, I look at the pioneers of the early search market, including the very first web crawler, WWW Wanderer. Did you know that Disney used to be one of the biggest players in the business? Or that Altavista was more technically advanced, in many ways, in 1998 than Google is now? Read on!

The pioneering Web Search Engines

Really, the point at which modern search engines first begin to appear is after the development and popularisation of the MOSAIC browser in 1993. In 1994, Internet Magazine was launched, together with a review of the top 100 websites billed as the ‘most extensive’ list ever to appear in a magazine. A 28.8Kbps modem was priced at $399 and brought the internet within the reach of the masses (albeit slowly)!

At this point and for the next 4-5 years, it was just about possible to produce printed and web-based directories of the best sites and for this to be useful information for consumers. However, the rapid growth in the number of www sites (from 130 in 1993 to over 600,000 in 1996) began to make this endeavour seem as futile as producing a printed yellow pages of all the businesses, media and libraries in the world!

Whilst WAIS was not a lasting success, it did highlight the value of being able to search – and click through to – the full text of documents on multiple internet hosts. The nascent internet magazines and web directories further highlighted the challenge of being able to keep up with an internet which was growing faster than the ability of any human being to catalogue it.

In June 1993, Matthew Gray at MIT developed the PERL-based web crawler, WWW Wanderer. Initially, this was simply devised as a tool to measure the growth of the world wide web by “collecting sites”. Later, however, Gray (who now works for Google) used the crawled results to build an index called “Wandex” and added a search front-end. In this way, Gray developed the world’s first web search engine and the first autonomous web crawler (an essential feature of all modern search engines).

Whilst Wanderer was the first to send a robot to crawl web sites, it did not index the full text of documents (as had WAIS). The first search engine to combine these two essential ingredients was WebCrawler, developed in 1994 by Brian Pinkerton at the University of Washington. WebCrawler was the search engine on which many of us early pioneers first scoured the web and will be remembered with affection for its (at the time) attractive graphical interface and the incredible speed with which it returned results. 1994 also saw the launch of Infoseek and Lycos.

However, the scale of growth of the web was beginning to put indexing beyond the reach of the average University IT department. The next big step required capital investment. Enter, stage right, the (then huge) Digital Equipment Corporation (DEC) and it’s super-fast Alpha 8400 TurboLaser processor. DEC was an early adopter of web technologies and the first Fortune 500 Company to establish a web site. Its search engine, AltaVista, was launched in 1995.

Founded in 1957, DEC had during the 1970s and 1980s led the mini-computer market. In fact, most of the machines on which the earliest ARPANET hosts ran were DEC-PDP-10s and PDP-11s. However, by the early 1990s, DEC was a business in trouble. In 1977, their then CEO, Ken Olsen, famously said that “there is no reason for any individual to have a computer in his home”. Whilst somewhat taken out of context at the time, this quote was in part symptomatic of DEC’s slow response to the emergence of personal computing and the client-server revolution of the 1980s.

By the time Altavista was being developed, the company was besieged on all sides by HP, Compaq, Dell, SUN and IBM and was losing money like it was going out of fashion. Louis Monier and his research team at DEC were “discovered” internally as the ultimate PR coup; the entire web captured – and searchable – on a single computer. What better way to showcase the company as an innovator and demonstrate the lightning fast speed and 64-bit storage of their new baby?

During 1995, Monier unleashed a thousand web crawlers onto the young web (at that time an unprecedented achievement). By December (site launch) Altavista had indexed more than 16 million documents comprising several billion words. In essence, Altavista was the first commercial-strength, web-based search engine system. AltaVista enjoyed nearly 300,000 visits on its first day alone and, within nine months, was serving 19 million requests a day.

Altavista was, indeed, well ahead of it’s time technically. The search engine pioneered many technologies that Google and others later took years to catch up with. The site carried natural search queries, Boolean operators, automatic translation services (babelfish) and image, video and audio search. It was also lightning fast (at least in the beginning) and (unlike other engines) coped well with indexing legacy internet resources (and particularly the then still popular UseNet newsgroups).

After Altavista, Magellan and Excite (all launched in 1995), a multitude of other search engine companies made their debut, including Inktomi & Ask Jeeves (1996) and Northern Light & Snap (1997). Google itself launched in 1998.

Of these early engines, each enjoyed its own enthusiastic following and a share of the then nascent search market. Each also had its own relative strengths and weaknesses. Northern Light, for example, organized its search results in specific folders labeled by subject (something arguably still to be bettered today) and acquired a small – but enthusiastic following as a result. Snap pioneered search results ranked, in part, by what people clicked on (something Yahoo! and Google are only toying with now!)

In January 1999 (at the beginning of the dotcom boom), the biggest sites (in terms of market share) were Yahoo!, Excite, Altavista and Disney, with 88% of all search engine referrals. Market share was not closely related to the number of pages indexed (where Northern Light, Altavista and a then relatively unknown Google led the pack):

Search Engine Share of search referrals (Dec 99)

Yahoo! – 55.81%

Excite Properties (Excite, Magellan & WebCrawler) – 11.81%

Altavista – 11.18%

Disney Search Properties (Infoseek & Go Network) – 8.91%

Lycos – 5.05%

Go To (now Overture) – 2.76%

Snap / NBCi – 1.58%

MSN – 1.25%

Northern Light

Behind the Form – Google, The Deep-Web Crawl, and Impact on Search Engine Visibility

Crazy Things That Really Rich Companies Do

Kind of like that weird guy at the party with an acoustic guitar and the Pink Floyd shirt, Google is getting DEEP. Some would say…uncomfortably deep. After an already busy year, wherein Google released an open source mobile OS and a browser that’s rapidly gaining market share, they recently announced that they had mapped the sea floor, including the Mariana Trench. And hey, why not found a school featuring some of the greatest scientific minds out there and see what happens?

So Google’s been more visible than ever lately, and there’s no doubt that this’ll continue as they get their hands into more and more projects – but let’s drop down a few floors and look at something that should dramatically affect the way Google’s indexing programs (“spiders” or “crawlers”) collect data, analyze websites and present the results.As much work as the BEM Interactive search engine marketing team puts into making sites appeal to spiders (and there’s a lot we can do to make those spiders love it), the spider programs themselves are pretty straight-forward: hit a site’s page index, check out the structure and content, and compare that to what Google has determined to be “relevant” or “popular.”

But because of the way these programs are written, there are certain areas that they simply can’t reach…namely pages that require human information, input, or action. As a basic example, there’s usually a confirmation page after a user submits a “Contact Us” or “Newsletter Sign-up” form – this could contain a promotional code or some other kind of unique data.This dynamically generated content (this could also be a search results page, calculations or conversions, even the results of a symptom tool on a medical site) simply doesn’t exist until the user creates it! Depending on the form you filled out, the resulting page is yours and yours alone – so try to ignore that tingle of omnipotence next time you Google something.

But search engine spiders can’t understand what the form is asking for or the info being delivered to the user – and even if they could, how would they figure out what to insert in order to generate any relevant content? Drop-down boxes, category selection, zip code input – any of these forms can prevent data from being indexed. Collectively, this blocked data is referred to as the “Deep Web.” By some estimates, the Deep Web contains an astounding amount of data – several orders of magnitude more than what’s currently searchable. Since they chiefly rely on site maps and hyperlinks, search engines crawlers just can’t find a way to access the information.

So can Google really expect to find, log and interpret this data? Well, between mapping the ocean and opening a school that will probably discover the meaning of life before lunch, Google did just that. Working with scientists from Cornell and UCSD, Google researchers (whom I can only hope will not become supervillians at some point) have devised a method for their spiders to complete and submit HTML forms populated with intelligent content. The resulting pages are then indexed and treated as regular indexed data and displayed in search results – in fact, at this moment, content gathered from behind an HTML form is displayed on the first page of Google search queries 1000 times every a second. The methods the bots are using are pretty cool, but I’m Nerd McNerdleson about that kind of thing. So we won’t dive in to the technical stuff here, but check out the article if you’re into it.

That’s cool…NERD. But what does it mean?

Everyone knows Google loves relevance – their entire business model is built upon it. This technology is about pulling exactly what the user is searching for and immediately providing it without even requiring them to visit any page outside of the Google results page! Spooky.

Say that you’re feeling under the weather. Rather than type in “symptom checker” and find a WebMD-type page, you type “coughing, runny nose, strange bubonic plague-like swelling” directly into the search engine. Google – who has already had their spiders hit every medical symptom form out there, query them in endless varieties and combinations, and determine the relevance & popularity of the results – immediately comes back with “You’ve got the Black Death” and you’re set (or…maybe not).

From a retailing standpoint, many sites have functions to generate product lists based on user input. As it stands now, a shopper looking for a red, American-made minivan with under 30K miles would find the appropriate website, input his or her criteria, whereupon the website would query the database and return the results. If Google continues to move forward with their deep web crawls, this information could be displayed directly through their outlet of choice without the user ever accessing any site other than Google (if the user makes a purchase, does Google get a cut? Hmm…)

Obviously, this is a massive step forward in search technology and, in an industry that seems to change every hour, represents a new method of obtaining and presenting information. As web marketers, this is another variable, another challenge to consider in our work – how can we optimize pages that can be generated in a seemingly limitless number of ways? With search engines becoming increasingly more powerful and their data mining capabilities getting deeper, will there come a time when all data is presented through one aggregate portal? This may be years down the line, but the technology and the foundations are here now; forward-thinking businesses and web marketers need to be there as well.

Website and Search Engine Marketing Simplified

The advent of the Internet has resulted in the level of competition for businesses now being global expanding throughout countries and continents. The Internet moves at a rapid pace mainly because it is a dynamic process forcing businesses to adapt several types of marketing procedures to conventional offline marketing and advertising.

The overall objective of online marketing is always to attract additional people to your website improving buyers for your business and enhancing your company brand. Working with the most cost-effective channels, web site marketing targets specific traffic / potential buyers to your web site depending on your market place and needs.

The leading advantage of Internet and search engine marketing as to traditional marketing will be the capability to measure your results in real-time.

A successful Online marketing campaign needs conversion tracking programs to measure results. Conversion metrics involve, Cost Per Click (CPC), average cost per thousand impressions (CPM), Cost Per Action (CPA) and Return On Investment (ROI). Tracking and putting an importance on the conversion metrics is vital to measuring and optimizing your campaigns so you can get to your closing conversion metric, Return On Investment (ROI). Google Analytics is a no cost conversion monitoring tool used to track the overall performance of your Online marketing campaigns from click to conversion.

Website marketing Channels:

1. Display advertising

Display advertising is graphical marketing and advertising on the web that appears next to content articles on a third-party site including web banners or banner adverts. Display advertising appears on internet pages in numerous forms and contains text, images, logos and maps and is an affordable way to grow your advertising reach. Search marketing and display advertising jointly can increase online revenue.

Google Display and Bing / Yahoo! Search Marketing offer substantial display advertising solutions. YouTube offers a video display advert alongside relevant YouTube videos, and/or on web-sites on the Google Display Network that fit your target market.

· Google Display Network – The Google Display Ad Builder software within AdWords lets you easily construct compelling image and video ads to make your organization stand out.

· Yahoo! My Display Ads – My Display Ads displays campaigns throughout Yahoo! Network Plus. With My Display Ads, it is possible to set up your own ads, target the campaign, and monitor your campaign overall performance.

2. Video marketing

Video marketing is presenting information to a possible buyer in video form and guiding them to a product. Online video is progressively becoming a lot more popular and companies are seeing it as being a viable method for attracting customers.

Marketers are realizing the importance of creating outstanding video substance as digital marketing and advertising continues to evolve. Video is one of the more exciting means companies can develop curiosity and inbound clients.

3. Search engine marketing (SEM)

Search engine marketing is the promotion of websites by increasing their visibility in search engine result pages (SERPs) using Pay Per Click (PPC) advertising, contextual / content advertising, paid inclusion and search engine optimization (SEO) procedures.

4. Pay Per Click (PPC)

Your advert will appear next to or on top in the organic search results for the search phrase you entered in Google or Bing. Pay Per Click PPC Advertising is known as “sponsored ads” along with your Google results page and “ads” with the Bing results page. Advertisers place bids for specific search phrases and when a searcher clicks on an advert, the advertiser is charged dependent on the amount the advertiser bid for that search phrase.

5. Contextual / Content advertising

Advertisers place adverts on other sites that carry information relevant to their products and the ads are displayed to people who are searching for information from those web-sites. The search portal analyzes the content of the web page to find out its meaning and matches related key phrase targeted Content Ads to display on a page.

Google AdSense was the first important contextual advertising network.

The Yahoo! Bing network comprises 30% in the search advertising market.

6. Search engine optimization (SEO)

Search engine optimization is the process of increasing the visibility of your web site in search engine’s organic search results by considering how individual search engines function, what individuals search for as well as the keywords and phrases customers search.

Your internet site development and popularity building efforts must be engineered for search engines together with optimized code, content flow design, SEO copywriting and link building.

7. Social media marketing (SMM)

Social media marketing is the process of gaining targeted visitors through social media internet sites which include blogs, social networking web sites, social bookmarking sites, and forums. Social media marketing promotes your site by sending direct visitors, producing links for your website and creating awareness.

· Social networking sites include Facebook, LinkedIn, and Twitter where you could possibly place a link to your web site on your own profile. The largest gain comes when other people mention, link to or bookmark your site.

· Social bookmarking is a network in which users share with each other details about internet sites, articles, or news items that they like. These Social bookmarking sites include Digg, Delicious, StumbleUpon, and Google Bookmarks.

8. Email marketing

Email marketing is delivery of a commercial message to a group of people working with electronic mail. Creating a month-to-month E-Mail publication is one of the important web site promotion strategies. It may very well be a newsletter, list of suggestions, industry updates, or new product information.

Keywords and Its Importance in Online Job Search

Job search today revolves mostly around the mysterious use of keywords. Whether you are a candidate looking for a job or a company looking for candidates to fill in a job vacancy, the importance of keywords can not be ignored.

Let’s take the first scenario. You are a job seeker in search of your ideal job. Chances are that you are using the internet to do so. Statistics reveal that nearly 90% of job seekers search for jobs online. Now, there are 2 basic ways of going about this – 1. You search for jobs online and apply 2. You upload your resume and the companies find you.

If you are looking for a job to suit you, it is important that you type in the right keywords for effective search. Keywords are basically nouns that describe the skills or job specifications and titles. They are usually industry buzzwords and jargons. Hence, when you are looking for a job in a particular field, ensure you know the buzzwords.

Most job search sites offer multiple search levels. They allow their visitors to search not only based on the skill set (although this is always the primary criteria) but also offer criteria such as location, years of experience, company, salary package etc. Use these parameters to filter the ideal job matching your needs.

If you are submitting your resume, ensure that it is ‘keyword searchable’. Recruiters always search for the candidate’s resume through keywords. They search the resume databases for various job vacancies using specific keywords. Does this mean that you need to customize your resume for each job? Ideally, yes. If your resume does not have the keywords thrown in enough number of times, chances are that they would not pop up when searched for, and hence, you would be filtered out.

But how does one know which keywords to incorporate? How do you know what words would the person at the other end be typing? Although there is no fool-proof way to get the exact keyword list, the answer usually lies in the employment ad itself! Scrutinize the advertisement and use the same words and jargon they have used. This is the safest and the most prudent way to ensure that you would not go wrong.

Once you know the keywords, the next crucial step is to integrate them effectively. It is a common belief that search engines go through the first 100 words of the document for keywords. But technology is developing fast and it is wise to throw in the keywords throughout your resume.

Ideally, load the first portion of your resume with the relevant keywords. You can call it your ‘Profile’ or ‘Summary’ or ‘Introduction’. However, ensure that these keywords are also used wherever they can in the rest of the resume sections. This will ensure that you get searched as well as not appear as if you have put the keywords just for the heck of it. Also, remember that this online search engine is just the preliminary round. In later stages, there will be humans going through your resume in detail. You definitely don’t want to get eliminated then! Another reason is that most search applications gives importance to Keyword Density, that is, how many times the keyword is used in the entire document.

Ideally, you should be creating customized resumes for each job you apply for. But this is not practically possible. Hence it is wise to have a basic skeleton of the resume, and tweak certain elements and words here and there to incorporate the required keywords to suit specific job vacancies.

Five Ways to Improve Your Job Search

Let’s face it, while sure it’s exciting, looking for a new job is hard work. The job market is flooded and resources when trying to find hidden job vacancies are few and far between. Refining and improving job search is vital when looking to land a great position.

We need to continuously improve on the way we search for jobs. By utlising online job websites to look for jobs you are extending your reach to all possibilities. By improving your job searches, you effectively find scarcer job vacancies and increase your chances of being placed in your dream job.

Here are five ways to improve your job searches.

1. KNOW YOUR RECRUITMENT RESOURCES:

There are vast recruitment resources available to job seekers. Consider the number of recruitment agencies as well as online job portals available for job seekers to make use of. The numbers are astounding. Before blasting your CV all over the Net, first research the job that you are interested in to make sure that it is what you are looking for. Both online recruitment websites and recruitment agencies need to be carefully selected in order to run better job searches. Remember that these are the companies you are selecting to represent you in your job search. Commission your skill to only those agents who promise measurable results.

2. REFINE YOUR JOB SEARCHES:

After registering with a reputable job portal, and have run your first job search, learn how to refine your job search. Job seekers new to online job searching should use a refined job search to improve their search results. Quick job searches are great when looking for broad search results. When looking for refined results uniquely filtered, advanced job searches will closely pinpoint less common vacancies.

3. MAKE USE OF JOB ALERTS:

A job alert (also known as an automated job search agent) is a terrific way to use job portal resources to their greatest potential. Job notification alerts are scheduled notices received in various formats such as email or RSS feeds to inform Job Seekers of related jobs that have been posted to a job portal. By pre-defining job criteria, a job alert (search agent) will monitor activity on the job website. Based on the job criteria and keywords detailed in your job alert, the system will automatically update and notify you accordingly of matching jobs. By receiving job alerts, job seekers are savvy to positions specifically relevant to them, as they are loaded to the job site. The early bird catches the worms and that’s why you want to be a prompt as possible when applying to important employment opportunities. Improve your job searches by making use of relevant job alerts.

4. DON’T NEGLECT ANY MEANS OF JOB SEARCH:

As discussed, there are various resources that a job seeker can utilise when hunting for a job. Be sure to make use of the job search resources that are most relevant to the success of your job search. Manage a healthy balance of utilising each available resource until you can identify with those that specifically assist your career. By making use of all the resources available to you, your job searches are bound to improve.

5. MAKE YOURSELF SEARCHABLE:

Job searching isn’t all just about you searching for employment opportunities. Recruiters and employers are also searching for job seekers. By registering with reputable online job portals you are allowing yourself to be found. Head hunters run searches on online job portals and recruitment databases, hunting for candidates. If you don’t play you can’t win, so be sure to advertise your CV where people know to look. While this is not a direct way to search for a job this will enhance the results of your job hunt significantly.

There are always new and innovative ways of improving any job search. All that job seekers need do, is tap into these advanced methods of job search and brace themselves for an influx of job interview requests.

How to Optimize Your Website for Voice Search

Voice Search Trends: Is Your Business Ready?

When Google launched the Voice Search app for the iPhone in 2008, it was far from perfect. Over the years, speak-activated technology has become much more accurate and human-like. Stats show that Google’s English recognition accuracy rate is now over 95%.

People want instant solutions when they’re searching for something online.

While typing a query into a search bar is quick, simply speaking into your device and getting the same results is even quicker. On average, a person can type around 40 words per minute and speak around 150 words per minute.

To try a spoken search, you can activate your phone’s assistant (Siri, Google Assistant, Amazon Alexa, for example). Or, try it online: click on the microphone icon to the right of the Google search bar, to the left of the magnifying glass.

You’ll be prompted to “Speak now” and you’ll see the results come up after you’ve made your request.

What Voice Search Means for your Business

If you’re a small business owner, it’s a good idea to start thinking of ways to optimize your website for voice search.

Many consumers already use it to find what they’re looking for and according to ComScore, 50% of searches will be performed this way by 2020.

Here’s how to make it work for your business:

Think phrases, not keywords. When we type something into the search bar, we tend to keep it short, like “Canada Food Guide fruit servings.”

However, when we talk to a device, we use a conversational tone, so it would be more like “How many servings of fruit each day does the Canada Food Guide recommend?” Before optimizing your site, research longtail keywords that someone might use to find your products or services.

Stay local. Mobile voice-related searches are three times more likely to be locally based. Use your location with keywords in your site content, and don’t forget to keep your Google My Business page updated.

If you have accolades or awards, include those too – users are often searching for the “best of” or “top” products or services in the area.

Be overly informative. A virtual assistant pulls information from the Internet, so you want to make sure there’s lots of it to be found.

Keep your website, Google My Business, Yelp and other third-party sites updated with things like your contact info, hours of operation, location and menu.

However, that’s just the basics. Dive even deeper – does your business accept American Express? Does your boutique sell clothing by local designers? Is your business a good place to take kids, pets or a date?

The more you can put out there, the more questions you can answer. Creating a FAQ page is a great way to provide both typers and talkers with relevant info.

Speed up. Your mobile page load time matters. The average spoken search results page loads almost twice as fast as a web page, so you’ll have to keep up if you want to get noticed.

Google also includes page speed as a ranking factor, so faster is always better. Check your site’s speed.

It’s going to become more and more relevant – and necessary – to make it easy for customers to “talk” to your business. Instead of waiting for your competitors to catch up and outrun you, start working on optimizing your site now.

Best Business Loans Info: Why Online Lenders Are the Best Place to Search for Business Funding

The good news for modern day entrepreneurs and owners of non-traditional businesses is that traditional banks aren’t the only option for funding now. The best business loans for a particular company won’t necessarily be the best option for another company. There are many types of lenders offering financing for start-ups as well as larger, established businesses.

Regardless of your goals, you can skip a visit to the brick-and-mortar banks and loan offices. There are a variety of online lenders options available, including crowd funding solutions, merchant cash advances, equipment financing offers, online banks, credit card companies, and so forth. One of the biggest benefits of getting an online loan is speed. With algorithms, your application can be analyzed and processed in no time at all.

Even though there are so many options available, you don’t have to feel overwhelmed and confused. There are some ways you can identify the best business loans. Read reviews and take the time to acquaint yourself with the requirements that each company expects you to meet in order to qualify for a loan.

One thing to consider is your credit score. Like it or not, it plays a role in getting a business loan. If you have poor credit history, or none at all, it probably won’t be easy for you to get the best terms with your loan. It’s imperative that you get your finances straightened out and demonstrate that you absolutely WILL be able to make payments on the loan should you be approved for it. Provide proof of your cash flow and that you are expecting profits.

What to Check When Looking for the Best Business Loans

Almost all lenders – both online and alternative – will want to know how long your company has been in business for. The vast majority of them will expect you to have been in business for at least 5 years – the longer – the better. This doesn’t mean that there are absolutely no solutions for start-ups and newer businesses. Your requirements will probably be more rigorous and you’ll really have to demonstrate that you have a good, solid plan and product or service.

Also, keep in mind that the right kind of a loan for you will depend on the nature of your business. If you are involved in a seasonal business, then your sales volumes are not going to be consistent from month to month. Therefore, the best business loans for you will be ones that don’t have a fixed repayment schedule.

Where should you begin your search for the right kind of loan? One really good starting point for anyone looking for the best business loans is with US Business Fund. Whether you’re in need of easier ways to lease equipment to customers, a commercial lease for your company, or working capital, this site offers a fast, easy application process.

How to Do an Excellent Online Job Search

Find and respond to online job ads.

Based on today’s search oriented society, the first thing anyone will do when starting a job search is find and respond online job ads. It’s all about typing a few search terms that describe the type of job you want, applying for anything that comes up, applying for jib interviews and get the job after one or maybe two weeks. Unfortunately, most of the times, it doesn’t work like that. Finding a job nowadays require a little more effort.

Takes some time to analyze all available job offers.

It takes some time to analyze all available job offers, understand which ones match your profile. That’s why you can’t just rely on the job title. Many applicants that go this way (not analyzing the job post thoroughly) end up being rejected in job interviews. So it’s important to understand to not apply to anything and everything.

Here are some tips you can apply when doing your online job search:

1) Check out company websites.

If there’s a company you’ll like to work for, check their website. Most of the times you will find a section called “Careers”. This section allows you to apply for a position even if they are not hiring at that moment. By doing this, the company will notice your desire of working with them, thus this may give you extra points, over other applicants, when a new position opens. Most of the times companies love to hire professional that has a connection or a value associated with their company. Being fond of the company is about being fond of their culture and also the brand. When you fill the online application form, let them know in one of the form fields, that you have a real understanding of the company.

2) Visit job search websites.

The following sites: Monster.com, Indeed.com, Craigslist.org and CareerBuilder.com are excellent resources for finding a job. Their search engines let you find by keyword, location, category, salary, etc. Some of these sites have career resources and some of them even let you post your resume online. These sites post hundreds and even thousands of jobs, so make sure you visit them on a regular basis.

3) Use Google to search.

You may type “nursing jobs in Toronto, Ontario”, for example, and check what Google gives you back. You’ll notice most of the links point to the job platform sites listed above and also sites you haven’t check out yet. Change the Google search terms a bit to get even more live results.

4) Use job boards.

Several companies browse online job boards for potential new qualified employees. Post in the job boards related to your skill sets, this way you’ll get better chances you get hired for your dream job by these companies. In case the job board allow members to post their resumes, make sure you post yours. Choosing a very catchy and professional headline, will increase the chances of being picked by employers.