An Honest, Critical Review of the Dani Johnson Scam

Who is Dani Johnson?

Dani Johnson began her career in the Network Marketing industry as a broke, homeless cocktail waitress with $2.03 to her name. Within her first several hours of starting her new business, she had made several thousand dollars of profit. She made more than $250,000 her first year, and more than $1,000,000 her second year, becoming the #1 international producer in her company.

Since that time, she has founded Call To Freedom International, and travels around the world teaching whoever will listen (or, whoever can afford to listen, as we shall see) her principles of success.

Can She Help Me Succeed?

That depends. You’ve probably visited Dani’s site and seen the impressive array of testimonials from people of all walks of life. Her website boasts well more than 10,000 unique testimonials from people of all over the world. Pretty impressive, to say the least.

My personal experience with Dani Johnson is not that inspiring.

I first ran into Dani’s teaching when I was living in Fairbanks, Alaska. At the time, I was for the first time in my life making a significant income from my company, around $4,000 a month only working about 2 hours a day. My organization was growing by 30-40% a month and I was really enjoying the process.

I came across Dani’s teachings and really believed it would take me to the next level of success, and help my team to experience the success they had been looking for. I bought every single training on her website (quite the pretty penny, but worth the investment, or so I thought)…

I gathered my whole team together and we had a huge house jam-packed full of people listening to ‘Prospect and Close Your Way To Millions’. ALL of them got fired up. (Dani can be pretty darned convincing). I personally invested 3-4 hours a day listening to Dani’s training, thinking I had finally found the ‘Golden Key’.

So What Were The Results?

My income immediately dropped by $1000, that very month, and recruiting almost completely stopped. The funny thing was, nothing in the company had changed and we were more excited than ever. So what did we do?

Instead of dropping Dani Johnson like a bad habit (like we should have), we heard Dani say that we needed to go to a seminar, so a bunch of us flew down from Alaska to L.A. and attended her well known ‘First Steps to Success.’ I personally spent more than $1500 between airfare, lodging, and the outrageously priced tickets, and between my group I think the price we paid was around $15,000.

That month, my income dropped by another $1000. Convinced that I needed to invest in my skills, I went to Dani’s ‘Creating a Dynasty’ and bought her ‘Prospecting and Closing’ classes, spending well over $2500 two months later.

What happened? My income went from $2000 to less than $1000, and from then went down to around $400 before I did what I should have done, and that’s drop Dani’s teachings like a bad habit and do what is proven to work!

So is Dani Johnson a Scam, or what?

Although there are many people who claim to benefit from her teachings, I certainly was not one of them. I invested 1000’s of hours of listening, called more than 5000 leads, and spent more than $5000 of hard earned cash flying all over the USA and buying trainings that completely destroyed my business. When I called and asked for a refund, (politely), they declined. I certainly feel I was scammed.

However, the good news is, when I learned about ‘Attraction Marketing’, my business started exploding faster than it ever had in the past, and now I am recruiting more people than I can handle, or could ever imagine…

Conclusion

If you are thinking of investing serious money in Dani Johnson’s material, just remember that when you sponsor a distributor, you have a responsibility to help them be successful as fast as possible, and that most of them are not expecting, (nor do they want), to fly all over the country paying their child’s college savings to go learn something that only works for sales superheroes. Any good, legitimate MLM organization should provide this training to their people, free of charge, with the understanding that if you benefit, they benefit.

That’s how this business is supposed to be, people helping people, building each other’s dreams through service, leadership, mutual prosperity and integrity.

If you want to spend $25,000 a year on training, learn from Dani Johnson. If you want to live a life of prosperity, learn Attraction Marketing. You decide.

Aloha,

and God Bless.

An Honest and Critical Primerica Review (Don’t Join Before Reading!)

An Objective Primerica Review From An Industry Expert

Primerica (formerly known as PFS/ALW) is a financial services company that uses a Multilevel Marketing model. For more than three decades, Primerica has been able to produce many, many 6-figure a year earners. In the 1st quarter of 2010, they officially parted ways with long-time parent company, Citigroup, and went public. Currently, the sales force is made up of 100,000 licensed reps. Primerica is a legitimate business opportunity and has maintained a good rating with the Better Business Bureau.

With that said, there are pros and cons to the Primerica Business Opportunity. In this objective review, I’ll go into the pros and cons of the Primerica Opportunity and give you details you probably don’t know about yet.

First, I’ll start with the Pros…

1. Primerica provides a unique opportunity for someone who has NO experience in financial services to come on-board and get licensed and trained on the basics of life insurance, mutual funds, variable annuities and mortgages.

2. Primerica allows people to come on-board part-time, which is RARE in the financial services field. This is a great feature because reps aren’t under the pressure to produce because they still have income from their full time jobs.

3. With the Primerica model, unlike other MLM opportunities, someone who just wants to market financial products can make a decent income via sales commissions.

4. Primerica offers a lot of support to it’s reps… mainly because reps have access to physical offices run by local RVPs.

5. As stated earlier, Primerica has one of the best track records the network marketing industry. Currently, there’s about 65 leaders in the US and Canada that make $1 million or more in income annually.

Now, let’s give you the Cons:

1. The product training is basic, which is sad for some clients that are being serviced by new reps. Personally speaking, I wouldn’t want my kid’s education funds, my retirement accounts and, especially, my life insurance accounts handled by someone that’s been licensed for 30 days and has no experience in truly offering financial advice.

2. Primerica pays a much LOWER commission to reps when compared to what they can make if they were an independent financial services rep.

3. You are a CAPTIVE agent at Primerica. This means you are able to sell Primerica products ONLY. While only offering Primerica products may not be a bad, as a financial rep, you have a responsibility to your clients to shop for the best possible products for them. While shopping around is a regular practice by independent reps, it is strictly forbidden at Primerica.

4. As a marketer, you’ll lose around eighty percent of your incoming recruits due to the licensing exams. The company stats indicate that ONLY about 20% of incoming reps pass their life insurance exams. So what happens to the left over 80%? Well, they basically end up quitting the business.Imagine working your butt off to build a team that was recruiting 100 new reps monthly. Now, think about this, 80 out of those 100 were people that you couldn’t even build a business with because they couldn’t pass the licensing process.

5. This is a important part of the comp plan that isn’t shown in the presentation – When you get promoted to RVP, you give your best one or two legs to your upline RVP. This is know as the “replacement or ownership exchange”. Imagine, busting your butt to hit the top position, then giving up your BEST leaders, and starting the building process over… Only this time around, as a Regional Vice President, you have office expenses to think about. By the way, Primerica requires it’s RVPs to be full-time and forbids them from making money elsewhere. This is extremely important to know if you are seriously considering the Primerica Business Opportunity.Why? Because if you wish to build multiple streams of income, you won’t be able to once you go RVP.

In closing, Primerica is a real business opportunity where someone can come on-board and learn financial services and how to build an MLM business. Just make sure you do your research on the products and compensation plan so you know exactly what you’re walking into.

So… Should You Join?

If you’re looking for a business that doesn’t require HOURS of financial product training, the probability that you’ll lose a ton of people during the licensing exams and the fact that you have to give your upline your best leaders, then Primerica is definitely not for you.

However, if you like the idea of recruiting agents (and you’re OK with a super-high attrition ratio) and building your agency with the opportunity to qualify to open up your own Primerica office, then Primerica may be an opportunity you should explore.

Exit mobile version