Design Archives - GUJRAT INDIA

Remodeling to Feel Younger – Aging-In-Place Home Design

Have you heard about aging-in-place home design? It is a new trend for seniors and older adults who dream of living independently in their own familiar home as they age, surrounded by many rich and fulfilling memories they have long cherished. When recently starting a new business focused on home modifications for elderly and disabled in the Atlanta, Georgia area, I was very pleased to find that the National Association of Home Builders was offering the courses I needed to obtain my Certified Aging In Place Specialist (CAPS) certification right here in Atlanta, Georgia. I was able to complete all three courses in February of this year, thanks to the Greater Atlanta Home Builders Association. Many subjects were discussed, including how to do aging in place home assessments.

The NAHB Certified Aging-In-Place program instructs individuals in the business management, handicap accessibility aspects of architectural design, and client service procedures necessary to conduct full service design and installation modifications to homes. There are three aging-in-place categories. The first group is made up of 50+ seniors who are healthy, but wisely endeavoring to remodel their homes as they age. The second group is people with progressive illnesses or disabilities that need to modify their homes to accommodate their increasing needs for greater accessibility. The last aging-in-place group is persons who have had an accident and require immediate modification to their homes, as they return from rehab or hospital. Aging-in-place specialists are trained to serve each of these three groups; skillfully serving seniors and disabled persons as they seek to remain living independently in homes they have long cherished.

Home assessments are professionally conducted by certified aging in place specialists. Home modifications are determined by evaluating the needs of the disabled resident, and comparing the needs to the Atlanta home spaces.

Who wants to move out of that comfortable abode where sweet thoughts of days gone by with children or a beloved spouse fill your thoughts? Aging-In-Place home specialists know how to make your house fit you like a glove, for your lifetime! Be sure to consult with a certified aging-in-place specialist before you undertake any remodeling plans.

How to Design a Website – On Your Own Or Hire a Professional Web Designer

We are sure that this is one of the most important question which most companies find difficult to get answers to. Obviously, there are both advantages & disadvantages of designing a website on your own and getting it done by a professional, as it is said, “Every coin has two sides”. So here, we will discuss about the same. But before we start the discussion, it is to be remembered that web designing is an art, so you should have a clear idea about the vision, brand or the statement of your company that you wish to get communicated when any of your current or portential customers visit your website. Your website should impress them in all ways. Advantage of Web Designing on your own

1. Knowledge is Power. If you have to design your website on your own, definetely it will require some knowledge about it. Probably, you will refer books, websites and tutorials and in the process gain knowledge about web designing, and a syou know knowledge is power ! You gain knowledge regarding web designing and web designers on the whole and this knowledge will of course help you in the long run.

2. It affordable Since you are designing a website on your own, there’s no cost involved. It’s just you and your time and you can design your website.

3. It gives you a satisfaction and the idea that you have created something is worth cherishing. Advantages of Hiring a Web Designer to design your website.

1. Hiring a professional web designer will certainly save you time. Web Designing is a time consuming process, and add to it the time that you will spend to learn tricks of the trade. Whereas, a professional web design company has all its tools in place and can give you the required solution with the relevant technologies in one package. They can design creative websites very soon highlighting your products & services effectively and communicate your message clearly.

2. Concentrate on YOUR Business – If you are running a small business — probably you handle sales, customer service, accounting, marketing and also devise strategies for business growth. When you have so much to do — why do you want to get a lapse in your concentration and learn something else, instead, hire a web designer who will design a creative website for you, while you concentrate on your core business.

3. You want Quality, right ? – A quality professional web site designer will give you what you want, and in the long run a quality web designer is best for you & your business. 4. Enter into a long term partnership with your Web Designer, so that they will keep abreast with the latest technology and the next time you want to update your website you know whom to call ! Web Design Temple provides professional web designing services. Backed by the creative strength of our professionals, we are able to deliver creative & visually appealing websites, which rank higher on search engines and bring business for you.

Is Your Company Making These Graphic Design Mistakes?

Companies use graphic designing to depict their brand image, promote their products/services and research its business. This provides them with a lot of opportunities to maximize their creativity while nurturing their business. No matter what they plan to design: a website, logo, brochure, business card or product replica, this doesn’t have to be a daunting task.

When there are mistakes in a web design, this can affect the company’s prospects in a negative way. On the other hand, a design, which is given a lot of thought can help businesses strike the interest of their target audience and gain their trust as well.

This article shows a list of the usual graphic design mistakes that can be avoided. In doing so, businesses can enhance their graphic design strategy to come up with flawless designs.

The Common Graphic Design Mistakes that Businesses can Avoid

Some common graphic mistakes that can be prevented to create great designs and impress an audience are the following;

Using Obsolete Effects

Viewers get easily attracted to designs that are creative with their new color schemes and font effects. So, businesses should not use designs with out-of-date effects. For instance, it would not be a good idea to use drop shadows effects, which were popular when graphic designing was just new simply because these will look obsolete.

Using Several Fonts

One of the major mistakes made by graphic designers is using too many fonts, which makes the message conveyed not too clear. Visitors get distracted with the different fonts in a design. When the fonts are consistent, there is continuity and it is easy to convey the company’s message and establish its brand identity. In choosing a font, it is important to consider the size of their piece and length of text.

Poor Execution of Gradients

It is best to avoid using too many poor-quality gradients. To create eye-striking gradients, they need to study the color wheel and know how to utilize trajectory graphic programs. They should see to it that the gradients match their design and are well executed.

Use of Stock Images

Including stock images are effective in projects that require some particular images. However, using stock images in excess can let a project look very unprofessional. In addition, their marketing piece should include new stock images instead of those that are common and which have been already used. It is best to get clear, high-resolution stock images.

Use of Raster Graphics

Raster images should never be used in creating brand logos. Instead, logos should be created using vector images since they can adjust to all mediums and get easily scaled with different sizes. On the other hand, raster images with their array of several color pixels have a difficult time scaling with different sizes.

Finding An Affordable Web Design Company – What To Look For

It is to be appreciated that E-commerce is one of the most important technologies that have emerged from the Internet. It allows individuals to exchange items and services right away, without barriers of time or location. Online shopping allows consumers to go on the internet and purchase or sell practically anything they want at any time of the day or night. Your website must therefore be tailored and designed to take the above into consideration.

When you initially consider what you require from your website design company, the most important fact is that you need a website that ‘works’ as per the below requirements;

It ought to load quickly in all internet browsers, and all the web links ought to function.
Visitors need to have the ability to easily find you in the main online search engines, whilst browsing quickly to the web pages and information they want.
It is also essential that your website mirrors the style of your business.

Your pictures and other graphics is of paramount importance in this networked globe, as it lends an identity to both your website and your business. Your website is basically a home window whereby the world sees your company. This can significantly influence their decision as to whether to do business with you, depending on what they see. You have only have a couple of seconds to thrill your website site visitor with your firm’s professionalism and integrity.

The competent website designer of today should understand search engine optimization, graphic arts, scripting and a host of other variables. Without this required expertise, the web presence of your organisation may drop by the wayside.

You must therefore seek a firm with an excellent record. Such a company will boldly and proudly presents a profile of past jobs on its website. A recognized firm is additionally, normally a member of a specialist grouping or chamber of business. Look at the logo designs on their website, and see where else on the Internet it pops up.

On top of that, a high quality company will provide a totally free assessment and reasonable quote so that you can have a clear idea of your expenses upfront. Then after paying due attention to your requirements, they’ll start the job. An essential gauge of professionalism and competence, is when they give you screen shots and mock-ups that show precisely how your site will look. They will then listen to your feedback and make any changes you call for. In other words, they’ll deal with you until you obtain what you require as a final product.

Picking the best website design business is an essential action for your business. Get it right and you will also have the confidence you require to develop your company. In turn, your consumers and website visitors will have the enhanced self-confidence to do business with you.

The speed at which technology moves dictates that web design companies must additionally provide web and multimedia growth services to its client base. At every phase of the development process, rom theoretical layout to product release, the service provider must ensure that the highest quality standards are maintained.

Logo Design & Brandmark Creation For Emerging Entrepreneurs – Short-Term Profit Or Long-Term Equity?

For emerging entrepreneurs in this recession there is much confusion about building a brand and promoting a brand. Should you spend the money now or later – when you are generating profits – on creating a brandmark (logo). They both have to happen but it is more important for them to happen in the right order. A blockbuster feature film is a perfect example, the archetype, of the right package. The following analogy should clarify the above brand issues. A film has only one chance to get it right. If it turns out a flop, it cannot be repackaged and redistributed.

Usually the script and story line (positioning platform and slogan) are first developed and from that, the film’s title (brandname) is derived. A big-name director gets together with some producers to raise finance (working capital). Next comes casting suitable and equally big-name actors and actresses (symbol or visual representation) in the leading and supporting roles, the film gets shot and, after editing and postproduction, the product (brand) has now been created. End of part one.

Part of the early marketing is the clever use of the director, actors and actresses in interviews, usually praising one another’s sensitive, marvelous, outstanding, passionate and possibly award-winning performances. They discuss their treatment of their respective roles and the characters, and sometimes the plot of the film. The director will often echo their sentiments in his interview with the press.

The film gets advertised in the press and promoted by a trailer on TV and in cinemas. The film opens with a national premiere and the critics have their day – hopefully, a good one. The film gets distributed worldwide, maybe wins an Oscar or two, and is eventually available on DVD for sale or rental with possible spin-offs such as the soundtrack CD, merchandise, novelties and toys.

If the film is a blockbuster, the brand’s life may be extended with sequels, trilogies, quadrilogies, crossovers, prequels and the like. End of part two.

Clearly, a brand has to be born first, in other words, with a face, before it can come alive. Entrepreneurs make the mistake of putting the cart before the horse.

How often have I heard the words:

“I first have to make the money before I can afford a professionally designed corporate brandmark and identity. Besides, we are selling an intangible service that is personal.”

“It took me 15 years of blood, sweat and tears to establish my company and I did that without a fancy brandmark! Why do I need one now?”

Have you ever asked yourself why it took what must have been a long and agonizing 15 years? Or whether you will survive another 15 years without a face in today’s global marketplace, without the traditional entry barriers to keep the competition out? So you think your ugly duckling will eventually grow into a beautiful swan?

Not likely. If you cannot afford to put a face on your brand first, do it at the soonest opportunity. According to Netcraft, the well-respected Internet research company, active websites have grown from around 60-million to around 78-million over the past two years. That means your competition on the World Wide Web has increased by 30% and your potential market decreased by 30% or at best remained at around the pre-recession level.

Resist taking short-term profits and rather invest in your brand because it will pay handsome profits in the long term. Build your brandmark first, and then promote it. A product without a face makes it a non-entity, which will only result in a struggle for survival and possible suicide.

A properly designed brandmark will not only boost your brands’ current success but will also help your business survive the recession. In addition, the brand equity you create now will provide a barrier that will help prevent future competition from entering your target market.

Tips to Design a Polo Shirt for Work Wear

Polo shirts have become a top choice for companies to create a comfortable uniform for employees that promotes a professional image. But there are some things that you need to know when you design a polo shirt to achieve the best end result.

The first thing is the colour. Now while this may sound obvious and you’re already thinking that’s easy my company colours, you may want to think again. Remember you are going to want to showcase your company logo somewhere on the shirt, which means that you need to focus on the colour combination very carefully. If your company colours is dark blue and your logo is dark blue, it’s obvious that this is not going to work, you need a contrasting colour that will make your logo stand out and be noticed as your team move around throughout the day.

In addition to this, it is also advisable to steer clear of light colours, such as whites and very light or pastel blues, pinks and yellows. There is nothing worse than a team member arriving at work with a giant stain on their uniform, it doesn’t look professional. If you have ladies working for you, white may be a bit too see-through for them to work in and shows everything underneath, also not quite the image that you want to portray. The best advice is stick to darker colours and those that won’t show up every strain so that your team can showcase your company in the best possible light.

It is important that your company name stands out. When it comes to designing a polo shirt for work wear, you want to look at your logo colouration and then work with that to ensure it stands out to make a statement. Remember that these shirts can also be a fabulous marketing tool and they can ensure that your company name is seen throughout the day when an employee takes their lunch break or when they are on the bus on the way to and from work. They increase brand visibility on a daily basis, which can help in increasing interest and boosting your brand moving forward.

Your logo placement is another big decision that you will want to focus on when you design a polo shirt. Your logo should be placed in a prominent position so that it can be seen. Work with your sportswear manufacturer to ensure your logo doesn’t appear too big or too small. Remember your sportswear manufacturer is making your polo shirt from scratch based on your unique colour choices and style. Whether you have chosen a blue shirt with light blue collar or a one colour shirt, the choice is down to you. They will be focusing on the quality of the fabric and the finishes to provide you with the product you ordered and to exceed your expectations when your teams go out into the field.

You want to ensure when you design your polo shirt that it will portray the professional image that you want to portray. Think about what your team is going to look like when they are working whether in-store or off-site. What about what clothing of their own they will wear, such as trousers or skirts and how will the shirt work with that? These are all important factors to consider before making your final decision.

The last few things you want to focus on is comfort and durability. Your sportswear manufacturer will be able to advise what fabric they will use, so that you can ensure your team will be comfortable throughout the day and able to wash the shirts regularly without fading or wearing.

Winning Logo Design – How to Earn Big Money from your Logo Designs

Making a living out of selling Logo Designs can be fraught with danger. Cuthroats willing to slash your throat on street corners, drug crazed thugs and conniving conmen are just some of the things to avoid. Its a jungle out there so make sure your logo design is bulletproof.

Buy Low – Sell high

In terms of outlay the resources you’ll need to produce your logo designs are pretty minimal and the returns can be huge. What you’ll need is either a pen and paper or in today’s modern fangled world a mouse and computer to produce your designs. Pop along to your local electrical retailer and see what offers they’ve got on for computers. Alternatively make one yourself out of an old radio and a broken down TV. Hey presto a fully functioning desktop publishing empire for the price of a cup of tea.

Look close to home for design inspiration

Now that you’re fully set up to produce quality logo designs, you’ve actually got to come up with some rather fancy ideas. A good place to go for inspiration is the front living room where you’ll be amazed to find lots of branded products just waiting to be copied and served up as your own logo design ideas. Another place you might want to look at is your own kitchen. Go on, take a look in your fridge – it’s brimming with things like cream cheese, beefburgers and probably some skanky vegetables. If that doesn’t inspire you to create, I don’t know what will

Hands up who wants a logo?

Your hardest task in making your logos pay for your living is going to be finding anyone vaguely interested in what you have to offer. Once you’ve asked your small circle of friends and family for the umpteenth time whether they want to pay you to produce a logo for them, its time to look at advertising your services to a wider audience. Try producing a TV commercial using a movie camera and the help of a local TV production crew. Once your ad is shown on primetime TV those orders will start to rollin…

…or they would have done, but for one fact on this journey of self discovery we forgot to build ourselves a website or leave a contact number for people to call. In hindsight remember to have a website designer build you a logo design website before you spend thousands on producing your tv ad. OK, for arguments sake lets say we had a website ready beforehand and now we’ve got something like 200 logos to produce, how are we going to cope? Outsource, my friend and soon like this article recommends – you’ll be earning BIG BIG moneys baby. Damned right.

Simple Lines and Shapes for Your Logo Design

Geometric designs come in all shapes and sizes… and lines. You can create your logo design or customize your illustration by using simple lines and shapes to create your very own unique image.

Integrate the principle of simplicity with lines, circles, squares, triangles and rectangles, and you’ll be able to come up with wonderful results that you can use for logos, newsletters, flyers, brochures, and even web pages.

I would just like to emphasize that this article is not your typical ‘you-do-this-you-do-that’. It doesn’t matter how you manipulate your geometric shapes and lines, as long as you produce results that best exemplify your tastes and specifications. I could only provide you with the basics of making your shapes and lines vary in thickness or flow in your media presentation. I will also provide you with ways to use simple shapes in logo design and create other custom graphics using the same circle, triangle or square. The final output would definitely be under your creative hands. It’s all up to you how you want your logo design to come out.

Using linea

Lines can vary in every logo design you create or illustrations you come up with. Innovate and be upbeat when it comes to creating your lines. Lines in general are boring, but with a little adjustment here and there, and a few tuck, lines in your logo design can provide you with the means to attract your target audience. Here are some variations you can do to make your lines more interesting and exciting:

– vary the thickness of your lines;

– try to look for patterns that a series of lines make; make use of those patterns;

– use dots and dashes, or a combination of both to create your lines;

– form barriers with your lines;

– direct eyeflow with a series of lines;

– indicate connections using variations of lines;

– show movement by using lines.

Lines also convey all sorts of feelings and emotions. So be aware of how you create your lines. Sharp edges indicate tension, crispness, hardness, formality and even technology. On the other hand, if you want to convey a softer, flowing and more casual and personal design, use soft edges and curves.

And for more variations, you could also utilize color to further change the appearance of your lines.

Using shapes

Using shapes in your logo design can convey certain meanings: a circle is protective or infinite; the square represents stability, equality and honesty; while the triangle evokes tension, conflict, or action.

Despite its different meanings, shapes are very effective in logo designs because of their simplicity and flexibility. You could create a wide range of illustrations and images by using all the shapes available, or by combining them to form interesting patterns. You could even create a shape out of grouping another shape, e.g. a group of circles to form a triangle.

Another great idea is using abstract designs by alternating direction or color of your shapes, or disrupting a pattern with another shape. Or even by creating a shape that is distorted and out of alignment. These are wonderful ideas you can pursue for your logo design.

Whatever your strategy or your specification, make use of your creativity to utilize the circles, triangles, squares and rectangles for your logo design. Just always remember to be simple with your shapes and lines. Some of the logo designs that work best are those that exude simplicity at its best.

How To Fill Out The Creative Brief Form To Get Your Hair Salons Logos Design?

You are sitting in your drawing room and planning to launch your new beauty parlor this time because your last business failed miserably?

If that’s the case then you have reached the right place for this article will let you understand how to come up with a lucrative business. Whether you are launching a nail, hair or a complete beauty salon, you will require a proper exposure because now we can find a beauty parlor at every corner of the street. Therefore, how you will look standout from the rest of the parlors if you don’t have something unique in your hands. Yes, we are talking about hair salons logos design.

This is the industry most appealing to the women because it revolves around neatness, visual appeals and outward beauty. Although, there are many salons that are serving men as well but what can we do about the stereotypical image of beauty parlor. Anyhow the corporate identities should also reflect feministic approach from every angle of it. The following informational text will deliver some ideas for those who want to end up on a perfectly designed brand recognition device for their beauty parlor.

Filling out the creative brief form:

If you will head towards a professional graphic design service, they will ask you to fill out a form which will pay them as much information of your expected logo design as possible. Tell them what are your ideas about creating a brand mark for yourself? For instance, if you want to relate it to a specific beauty treatment like facial, aromatherapy, pedicure etc. or you want it to show overall concept of a beauty parlor.

You must also think what kind of target market you are catering to, for example; if you are running a beauty parlor in a high class society then you might prefer something that is sophisticated, elegant and simple. You can search for sample creative briefs that a graphic design company may give to their clients so that you can get an idea of what they may ask you.

Natural pictures will definitely do better:

Cultures vary from places to places which may be exhibited from your brand identity but that will be something common. Instead of this, you can go for beauty symbols inherited from different cultures to give your corporate identity a refreshing look. For example; Greek or Chinese or Indian beauty symbols will help you develop a new look but it is also important not to come with something totally out of the world which doesn’t relate to your local beauty salon at all.

Another good idea will be to dig out some material from internet. Try searching for beauty symbols or hair salon logos through Google image box to get some ideas and then suggest them to your professional graphic designer to deliver you with something like that but make sure you are not copying it at all.

Therefore, look at various possibilities to come up with different unique concepts for your brand mark identity before filling out creative brief form.

Hotel Logo Design – Ideas on How to Get The Best Logo for Your Hotel

So you are looking to open a hotel, inn, bed and breakfast or some other form of accommodation business. Like any business you will likely be up against some stiff competition. You therefore have to do everything in your power to stand out in the market and get occupancy rates up to a profitable level.

In this article we consider the importance of logo design for hotels, motels and bed and breakfast businesses. We also look at some of the common elements of hotel logos and offer some ideas on how you can work with a designer to come up with an original and effective concept.

The Importance of Hotel Logo Design

Logo design is an integral part of brand development and branding makes up an important part of any decent marketing plan. Customers often make irrational decisions when they decide to purchase goods and services. A simple factor such as the image that you project through your logo could encourage customers to make a reservation with you over one of your competitors.

Logos that are original, eye catching, memorable and relevant will make a great first impression on those looking for accommodation. But a logo also becomes a very valuable and powerful asset in the long term as the people in your market become more familiar with it. It should come to be a visual representation of everything that your brand stands for. If you offer a high standard of service to your customers, then they will be reminded of all the positive experiences that they have had with you when they see your logo. A great brand, with an effective logo to represent it will eventually make your marketing much easier as people will already have some trust in you before they make a reservation. With the right brand your bed and breakfast or hotel can have more reservations for less effort and you can possibly command premium prices.

Common Images on a Logo for a Hotel

Text logos can work well for hotels and B&B’s and it is not essential to include an image. Do a Google image search for the term ‘hotel logos’ and you will get a fairly good idea of what works well and what doesn’t by looking at some examples from around the world.

It is not common for accommodation logos to feature ‘obvious images’ that people would immediately associate with hotels. If images are used they are usually more abstract or symbolic rather than obvious. Some hotels and bed and breakfast businesses go for imagery that relates to their location or landmarks in their city. Higher end hotels often use images that symbolize luxury such as a crown or a royal seal.

Bed and breakfast logos are usually a little less formal. Their design may capture the mood of the location or the personalities of the owners.

Color Selection

Color and font style are other key elements that make up a logo design. Color can really set the mood and convey a lot of emotion so you should really think about the colors that you use. There are many websites that publish charts with colors and what characteristics each one represents. Most professional looking logos are kept fairly simple and are made up of only two or three colors. A design with too many colors will usually look cluttered and amateurish.

Choosing a Font

The font or lettering style also plays an important role in creating the right image. The right font can send a certain message about your hotel or motel that can enhance the overall logo. Cursive scripts that appear to be hand written can give out an impression of luxury and tradition. Modern looking fonts can create a different impression altogether.

Choosing and Working With a Design Company

There are many sectors in the market for accommodation that range from cheap motels and bed and breakfasts right up to luxury accommodation and five star hotels. It is important that your designer knows exactly what portion of the market you want to target so that they can design something that appeals to this group.

The best option for getting a logo that is both professional and affordable is to use an online custom logo service. These design firms usually offer a variety of packages, often with multiple designers assigned to your case. There are many out there on the Internet so it is just a matter of visiting some sites and looking over their prices, portfolios of past work and guarantee policies.

Once you have chosen a custom logo design company to work with you will usually initiate your project by completing a briefing form. This form should contain information that gives your design team a good understanding of your business and lets them know what you have in mind.

Once you submit your order for a custom logo your design team will look over your briefing form and then create a series of initial concepts especially for your hotel or bed and breakfast. You then have the option of having them revise or alter the initial concepts until you arrive at a final design that you are happy with.

If you are going into the hotel business or are looking at setting up a motel or a bed and breakfast then you should put some time into getting a logo that can satisfy your branding needs. For less than a couple of hundred dollars you can create the image that you need to be a success in this business. A small investment now in a logo design will reap huge rewards over the years if it is done right.